Dupes & alternatives for Simply Pure-Superdrug Simply Pure Hydrating Serum

Superdrug Simply Pure Hydrating Serum
Simply Pure

Superdrug Simply Pure Hydrating Serum

Low irritancy Score: 100/100
20 alternatives found · Best match: 56% (Medium)
Hyaluronic acid + ceramide booster
56%
Medium match
Low irritancy

Why it matches

PHYTOSPHINGOSINEUREASODIUM HYALURONATE +4 more

Key differences

CERAMIDE 6 IIPANTHENOLCERAMIDE 1 +5 more
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Hyaluronic Acid Booster
54%
Medium match
≈ $31.28
Low irritancy

Why it matches

CERAMIDE EOPPHYTOSPHINGOSINECERAMIDE NP +4 more

Key differences

PANTHENOLYEAST EXTRACTHYALURONIC ACID
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Different ingredients (3)
Similarity breakdown
Overall formula54%
Hero ingredients100%
Active ingredients86%
All ingredients45%
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Needle-less Serum
49%
Medium match
≈ $68.79
Low irritancy

Why it matches

CERAMIDE EOPCERAMIDE NPCERAMIDE AP +4 more

Key differences

NIACINAMIDEPALMITOYL TETRAPEPTIDE-7PALMITOYL TRIPEPTIDE-1 +5 more
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Vitamin E Serum with Macadamia
49%
Medium match
$65.60
Low irritancy

Why it matches

CERAMIDE NPPHYTOSPHINGOSINECERAMIDE EOP +4 more

Key differences

OENOTHERA BIENNIS OILSQUALANEDISODIUM LAURIMINODIPROPIONATE TOCOPHERYL PHOSPHATES
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Similarity breakdown
Overall formula49%
Hero ingredients100%
Active ingredients75%
All ingredients42%
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Ceramide Serum
Skin Inc Supplement Bar
Ceramide Serum
48%
Medium match
$35.00
Low irritancy

Why it matches

CERAMIDE APCERAMIDE EOPPHYTOSPHINGOSINE +3 more

Key differences

CERAMIDE NGTITANIUM DIOXIDEALCALIGENES POLYSACCHARIDES
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Similarity breakdown
Overall formula48%
Hero ingredients100%
Active ingredients64%
All ingredients42%
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2% HYALURONIC ACID + 3% CERAMIDE COMPLEX BOOSTER
47%
Medium match
Low irritancy

Why it matches

CERAMIDE APCERAMIDE EOPCERAMIDE NP +3 more

Key differences

PANTHENOLSODIUM HYALURONATE CROSSPOLYMER
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Similarity breakdown
Overall formula47%
Hero ingredients100%
Active ingredients64%
All ingredients48%
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rebound serum
tbhskincare
rebound serum
46%
Medium match
≈ $47.26
Medium irritancy

Why it matches

CERAMIDE APCERAMIDE NPUREA +8 more

Key differences

COPPER TRIPEPTIDE-1NIACINAMIDEPANTHENOL +7 more
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Plant Peptide Line & Wrinkle Serum
$18.31
Low irritancy

Why it matches

CERAMIDE NPCERAMIDE APCERAMIDE EOP +3 more

Key differences

CAPROOYL PHYTOSPHINGOSINECAPROOYL SPHINGOSINECERAMIDE EOS +1 more
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Similarity breakdown
Overall formula45%
Hero ingredients100%
Active ingredients64%
All ingredients29%
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Hyaluronic Dual Response Serum
44%
Medium match
≈ $56.58
High irritancy

Why it matches

CERAMIDE APCERAMIDE EOPCERAMIDE NP +6 more

Key differences

ACETYL HEXAPEPTIDE-37DIMETHICONEDIPOTASSIUM GLYCYRRHIZATE +5 more
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Intensive Moisture Double Serum
44%
Medium match
High irritancy

Why it matches

CERAMIDE APCERAMIDE EOPCERAMIDE NP +6 more

Key differences

ACETYL HEXAPEPTIDE-37DIMETHICONEDIPOTASSIUM GLYCYRRHIZATE +5 more
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Seven Layer Ceramide Serum
44%
Medium match
≈ $27.79
Medium irritancy

Why it matches

CERAMIDE APPHYTOSPHINGOSINECERAMIDE EOP +7 more

Key differences

ANHYDROXYLITOLCERAMIDE ASPANTHENOL +16 more
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Salicylic Acid Acne Control Gel, Acne Treatment for Face
≈ $12.69
Low irritancy

Why it matches

LACTIC ACIDCERAMIDE APCERAMIDE EOP +5 more

Key differences

NIACINAMIDESALICYLIC ACIDGLYCOLIC ACID
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Similarity breakdown
Overall formula44%
Hero ingredients100%
Active ingredients75%
All ingredients45%
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r-Retinoate Ultimate Night
43%
Medium match
High irritancy

Why it matches

CERAMIDE NPPHYTOSPHINGOSINECERAMIDE AP +5 more

Key differences

HEPTAPEPTIDE-15 PALMITATERETINALRETINYL RETINOATE +6 more
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Hydrating Korean Skincare Aqualuronic Face Serum
≈ $25.62
Medium irritancy

Why it matches

CERAMIDE NPPHYTOSPHINGOSINECERAMIDE AP +8 more

Key differences

COPPER TRIPEPTIDE-1NIACINAMIDEADENOSINE +26 more
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Hydrotenseur serum
42%
Medium match
$62.33
Medium irritancy

Why it matches

CERAMIDE NPCERAMIDE APCERAMIDE EOP +6 more

Key differences

ACETYL DIPEPTIDE-1 CETYL ESTERLACTOBIONIC ACIDARGININE +3 more
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Dual Barrier Boosting Serum
42%
Medium match
≈ $15.39
Medium irritancy

Why it matches

PHYTOSPHINGOSINECERAMIDE EOPCERAMIDE NP +4 more

Key differences

CERAMIDE ASCERAMIDE NSPANTHENOL +2 more
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Similarity breakdown
Overall formula42%
Hero ingredients100%
Active ingredients75%
All ingredients35%
View full product details
Hyaluronic Marine™ Hydration Booster Deluxe
41%
Medium match
Medium irritancy

Why it matches

LACTIC ACIDCERAMIDE EOPCERAMIDE NP +8 more

Key differences

RETINOLGLYCOLIC ACIDLINOLEIC ACID +8 more
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Vegan Ceramide Serum
41%
Medium match
$18.00
Medium irritancy

Why it matches

CERAMIDE NPPHYTOSPHINGOSINECERAMIDE AP +4 more

Key differences

ETHYLHEXYL OLIVATEHYDROLYZED JOJOBA ESTERSPERSEA GRATISSIMA OIL +4 more
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About Similarity Scores

Our similarity score compares product formulas based on shared active ingredients, hero ingredients, and overall formula composition. A higher score means a more similar formula.

70%+ - High match
40-69% - Medium match
<40% - Low match

Note: Similarity is based on WIMJ's formula analysis (actives + overall formula similarity). Ingredient concentrations are estimated; products aren't lab-tested. A similar formula doesn't guarantee the same texture or feel.