What's In My Jar

Honest skincare advice

You need a good skincare routine to see results.

WIMJ can help you find the right products and routine.

For real. For free.

Recommend a routine for me

Get help with an existing routine

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WIMJ is a skincare platform with:

Why are we building WIMJ?

We have created WIMJ to help you get results from your cosmetic skincare - even if you do not have access to a dermatologist.

We are an open community of people who like skincare that works. We care less about how it smells, looks or is advertised.

WIMJ platform is home to different skincare resources:

  • Automated tools developed by WIMJ core team. Check out the Routine Builder , Sunscreen Finder, or WIMJ Search.

  • Crowd-sourced infromational resources and skincare guidelines like the Ingredients section. Wherever possible, we advocate for evidence-based approach to skincare. This means that skincare recommendations should be based on results of clinical trials and other scientific studies. It is not always an option - but striving for it helps us all minimize the trial-and-error for our skin.

  • Community Q&A, product reviews, discussions and support. Cosmetic skin problems are confusing and frustrating at times. This is why we need each other to figure it all out and keep our spirits high!

The core team building WIMJ is working full time. We want to keep this resource free and accessible for all. To make this project sustainable, we use affiliate links and offer advertisement spots - but we always, always clearly label them as such.

Meet the core WIMJ team here.