Dupes & alternatives for It'S SKIN-Power 10 GF Serum - Moisturising

Power 10 GF Serum - Moisturising
It'S SKIN

Power 10 GF Serum - Moisturising

Medium irritancy Score: 100/100
20 alternatives found · Best match: 58% (Medium)
Superdrug Simply Pure Hydrating Serum
58%
Medium match
$3.49
Low irritancy

Why it matches

UREAGLYCERINSODIUM PCA

Key differences

LACTIC ACIDCERAMIDE APCERAMIDE EOP +8 more
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Common ingredients (3)
Similarity breakdown
Overall formula58%
Hero ingredients200%
Active ingredients75%
All ingredients30%
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UreaRepair Plus 10% Urea Lotion
57%
Medium match
$10.33
Low irritancy

Why it matches

UREAGLYCERINMANNITOL +2 more

Key differences

LACTIC ACIDCERAMIDE NPCARNITINE +12 more
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Hyaluronic acid + ceramide booster
57%
Medium match
$2500.00
Low irritancy

Why it matches

UREASODIUM PCAGLYCERIN

Key differences

CERAMIDE NPPANTHENOLPHYTOSPHINGOSINE +9 more
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Hydrating Serum
56%
Medium match
$98.00
Low irritancy

Why it matches

UREASODIUM PCASODIUM PCA +2 more

Key differences

GLUCONOLACTONEPANTHENOLGLYCINE +8 more
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GlyPro Antioxidant Serum
55%
Medium match
$112.50
Medium irritancy

Why it matches

UREAGLYCERINMANNITOL +1 more

Key differences

GLYCOLIC ACIDCYCLOMETHICONEPHENYL TRIMETHICONE +7 more
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2% SALICYLIC ACID ANTI ACNE SERUM
55%
Medium match
$45.00
Medium irritancy

Why it matches

UREAGLYCERINSUCROSE

Key differences

SALICYLIC ACIDOLIGOPEPTIDE-1NIACINAMIDE +13 more
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LIFTING RX Lift Serum
55%
Medium match
$49.00
Medium irritancy

Why it matches

UREAGLYCERINSODIUM PCA

Key differences

NIACINAMIDEGLYCOLIC ACIDPALMITOYL TRIPEPTIDE-5 +13 more
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HYDRAMUCINE OPTIMAL SERUM
55%
Medium match
$66.00
Medium irritancy

Why it matches

UREAGLYCERINSODIUM PCA

Key differences

ANHYDROXYLITOLDIMETHICONEHYDROLYZED HYALURONIC ACID +10 more
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FirmX Growth Factor Neuropeptide Serum
54%
Medium match
$150.00
Medium irritancy

Why it matches

UREAGLYCERINSODIUM PCA

Key differences

ACETYL DIPEPTIDE-1 CETYL ESTERRETINYL PALMITATEPALMITOYL HEXAPEPTIDE-19 +12 more
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Hydraboost HA Serum Pad
54%
Medium match
$72.00
Medium irritancy

Why it matches

UREAGLYCERINSODIUM PCA

Key differences

ANHYDROXYLITOLACETYL HEXAPEPTIDE-8PALMITOYL TETRAPEPTIDE-7 +10 more
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Hi-Retinol Restoring and Lifting Serum
53%
Medium match
$87.00
Medium irritancy

Why it matches

UREAGLYCERINMANNITOL

Key differences

NIACINAMIDERETINYL PALMITATECAPRYLIC/CAPRIC TRIGLYCERIDE +16 more
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'Buffet' Serum
The Ordinary
'Buffet' Serum
53%
Medium match
$12.70
Medium irritancy

Why it matches

UREAGLYCERINSODIUM PCA

Key differences

PENTAPEPTIDE-18DIPEPTIDE DIAMINOBUTYROYL BENZYLAMIDE DIACETATEPALMITOYL TETRAPEPTIDE-7 +19 more
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Re-Nutriv Ultimate Diamond Transformative Brilliance Serum
$197.59
Medium irritancy

Why it matches

UREAGLYCERINSODIUM PCA

Key differences

AMINOPROPYL ASCORBYL PHOSPHATEASCORBYL GLUCOSIDEACETYL HEXAPEPTIDE-8 +17 more
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Why it matches

UREAGLYCERINSODIUM PCA

Key differences

ADENOSINEPANTHENOLDIGLYCERIN +12 more
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Sérum Matriciel
Biologique Recherche
Sérum Matriciel
53%
Medium match
Medium irritancy

Why it matches

UREAGLYCERINMANNITOL

Key differences

SALICYLIC ACIDACETYL TETRAPEPTIDE-11TRIPEPTIDE-1 +8 more
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Moisture Surge™ Hydrating Lotion
52%
Medium match
$25.90
Medium irritancy

Why it matches

UREAGLYCERINSODIUM PCA +1 more

Key differences

PALMITOYL HEXAPEPTIDE-12ACETYL GLUCOSAMINEGELIDIELLA ACEROSA EXTRACT +9 more
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Rapid Collagen Infusion Booster
52%
Medium match
$135.00
High irritancy

Why it matches

UREAGLYCERINSODIUM PCA

Key differences

PALMITOYL TRIPEPTIDE-5CHITOSANCOLLAGEN AMINO ACIDS +9 more
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About Similarity Scores

Our similarity score compares product formulas based on shared active ingredients, hero ingredients, and overall formula composition. A higher score means a more similar formula.

70%+ - High match
40-69% - Medium match
<40% - Low match

Note: Similarity is based on WIMJ's formula analysis (actives + overall formula similarity). Ingredient concentrations are estimated; products aren't lab-tested. A similar formula doesn't guarantee the same texture or feel.