ILIA On + On Natural Brightening Eye Primer Dupes

We found no close formula dupe for ILIA On + On Natural Brightening Eye Primer. The nearest product, Olay Whip Ultimate Hydrating Eye Primer, is only a 27% match: it shares 2 of the original's 4 key ingredients (Glycerin and Dimethicone).

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

ILIA On + On Natural Brightening Eye Primer
ILIA

On + On Natural Brightening Eye Primer

Medium irritancy Score: 37/100
What it is
Primer with 4 key ingredients
Works for
Moisturizing
15 alternatives found · Best match: 27% (Low)
No close formula dupes found
These are the closest alternatives based on WIMJ's similarity score. Consider filtering by irritancy or ingredients you want to avoid.

Top dupes for ILIA On + On Natural Brightening Eye Primer

KVD Vegan Beauty Lock-It Hydrating Primer
KVD Vegan Beauty

Lock-It Hydrating Primer

25%
Low match
Low irritancy
3/6
key actives shared
37%
of the original's ingredients

Why it's a dupe

FENTY BEAUTY by Rihanna Pro Filt'r Instant Retouch Primer
FENTY BEAUTY by Rihanna

Pro Filt'r Instant Retouch Primer

17%
Low match
Medium irritancy
2/6
key actives shared
21%
of the original's ingredients

Why it's a dupe

NYX Professional Makeup Bare With Me Cannabis Sativa Seed Oil Radiant Perfecting Primer
High irritancy
3/6
key actives shared
26%
of the original's ingredients

Why it's a dupe

2/6
key actives shared
26%
of the original's ingredients

Why it's a dupe

Smashbox Photo Finish Vitamin Face Glow Primer
High irritancy
2/6
key actives shared
26%
of the original's ingredients

Why it's a dupe

Laura Geller New York Laura Geller Spackle Treatment Under Make-Up Supercharged Primer
High irritancy
2/6
key actives shared
26%
of the original's ingredients

Why it's a dupe

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About Match %

70%+ - High match
40-69% - Medium match
<40% - Low match

Note: Ingredient concentrations are estimated; products aren't lab-tested. A close match doesn't guarantee the same feel.