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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Dorian Gray's Anti Aging Serum"
From product name
WIMJ summary for anti-aging

This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains retinol.

These ingredients in the product can also be helpful, even though there is less evidence for their effectiveness: acetyl hexapeptide-8, centella asiatica extract, palmitoyl oligopeptide, palmitoyl tetrapeptide-7, vitis vinifera seed extract.

Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
MEDIUM
meets threshold
MEDIUM
meets threshold
See a mistake?
WIMJ summary for anti-blemish

This product can help reduce breakouts and clogged pores because it contains the following ingredient: retinol. This ingredient is used for treating acne and can have a noticeable effect.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
meets threshold
See a mistake?
WIMJ summary for evens skin tone

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: retinol.

The following ingredient (ingredients) in this product might be helpful, but there is no evidence to confirm that it actually can help even out the skin tone: glycine soja seed extract, yeast extract.

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
meets threshold
LOW
meets threshold
See a mistake?
WIMJ summary for exfoliation

This product can help exfoliate the skin. In other words, it helps break down the bonds between dead cells on the surface of the skin and speed up the skin turnover. Skin often appears softer and brighter after exfoliation, but overdoing it can result in disrupted skin barrier. The following ingredient is doing the exfoliating job in this product: retinol.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
See a mistake?
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, saccharomyces/copper ferment.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: ceramide 3, palmitoyl tetrapeptide-7.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: acetyl hexapeptide-8, ceramide 3, palmitoyl oligopeptide, palmitoyl tetrapeptide-7

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (lycopene, retinol, vitis vinifera seed extract) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

The following ingredients - centella asiatica extract, yeast extract also can have an antioxidant effect, but there is less evidence to confirm their effectiveness in skin.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Anti-aging
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Helps attract water to the upper layer of the skin and might have some anti-oxidant and skin lightening properties. It can help calm down inflammation in skin
44% - 54%
Helps neutralize free radicals in skin combating sun damage. Adds a red color to the product
5.4% - 6.6%
A plant extract that has been shown to be able to reduce inflammation in skin, support restoration of skin barrier function, as well as support collagen production. Contains active compounds called centelloids: asiaticoside, madecasosside, asiatic acid and madecassic acid. Might be helpful in preventing stretch marks. It can be itself be irritating though.
5.2% - 6.3%
The ingredient is not recognized
TBC
A plant extract that can be used as fragrance
3.4% - 4.1%
A plant extract that contains resveratrol and other anti-oxidant compounds that can help neutralize free radicals, reduce inflammation in skin and even out its tone. Can be also used to stabilize the product formulation
2.4% - 3%
Plain old water
2.1% - 2.5%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
1.8% - 2.2%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
1.5% - 1.9%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
1.3% - 1.5%
The ingredient is not recognized
TBC
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
0.95% - 1.2%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
0.8% - 1.2%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
0.65% - 0.95%
A plant extract that might have some anti-oxidant properties. Avoid if you are sensitive to gluten
0.55% - 0.85%
Used as a fragrance. Can be irritating
0.55% - 0.8%
The ingredient is not recognized
TBC
Plain old water
0.45% - 0.7%
Yeast extract that contains zinc. Can help to attract water to the upper layer of the skin. Evidence of effectiveness for other benefits is missing
0.45% - 0.7%
Yeast extract that contains copper. Can help to attract water to the upper layer of the skin and can help in skin wound healing
0.45% - 0.65%
Yeast extract that contains magnesium. Can help to attract water to the upper layer of the skin. Evidence of effectiveness for other benefits is missing
0.4% - 0.65%
Yeast extract that contains iron. Can help to attract water to the upper layer of the skin. Evidence of effectiveness for other benefits is missing
0.35% - 0.6%
Yeast extract that contains silicon. Can help to attract water to the upper layer of the skin. Evidence of effectiveness for other benefits is missing
0.3% - 0.6%
A "broth" with parts of dead cells of lactobacteria. Might be helpful supporting diverse microbiome in skin, but evidence is lacking
0.3% - 0.55%
Two steps removed from the active form of vitamin A - retinoic acid. Once converted to the retinoic acid in the skin, retinol is proven to be effective against all signs of aging. It improves skin cell turnover, helps fight blemishes and clogged pores, can regulate excess oil production and even skin tone. It can, however, be quite irritating
0.25% - 0.5%
An emollient that helps soften the skin. Might be somewhat helpful in evening the skin tone.
0.3% - 0.6%
A type of lipid similar to ceramides naturally present in skin. Helps to soften the upper layer of the skin and supports the skin barrier function to keep it hydrated. Can help to prevent inflammation in skin
0.3% - 0.55%
Helps water and oil mix together
0.3% - 0.55%
Helps attract water to the upper layer of the skin. Might have some anti-oxidant properties
0.25% - 0.5%
The ingredient is not recognized
TBC
Improves the texture of the product and helps soften the skin. Helps oil and water mix together and can be used as a cleansing agent
0.35% - 0.6%
Helps water and oil mix together
0.25% - 0.45%
Plain old water
0.2% - 0.4%
Helps preserve products and creates a nice product texture
0.2% - 0.4%
Helps create a more spreadable product texture
0.15% - 0.25%
0.15% - 0.25%
A plant extract that can contain an irritating essential oil. Might have some anti-oxidant effect, but evidence is lacking
0.1% - 0.15%
0.1% - 0.15%

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
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MEDIUM
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Potential Irritants
All ingredients
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Questions

Scientific Sources