Dupes & alternatives for Plum-5% Niacinamide & Rice Water Brightening Face Serum

5% Niacinamide & Rice Water Brightening Face Serum
Plum

5% Niacinamide & Rice Water Brightening Face Serum

Medium irritancy Score: 100/100
20 alternatives found · Best match: 92% (High)
Hydrating Korean Skincare Aqualuronic Face Serum
$19.36
Medium irritancy

Why it matches

NIACINAMIDEUREACYSTEINE +12 more

Key differences

COPPER TRIPEPTIDE-1ADENOSINEMADECASSIC ACID +22 more
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Instant Miracle Anti-Aging Peptide Serum for Sensitive Skin
$39.95
Medium irritancy

Why it matches

NIACINAMIDEUREAGLYCERIN +10 more

Key differences

PENTAPEPTIDE-18ACETYL HEXAPEPTIDE-8CAFFEINE +4 more
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Phyto Active Balancing Ampoule
85%
High match
$21.00
Medium irritancy Sponsored

Why it matches

NIACINAMIDEARGININEASPARTIC ACID +11 more

Key differences

ADENOSINEBETA-GLUCANBETAINE +7 more
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Vitalizer C-10 Ampoule
84%
High match
$18.90
High irritancy

Why it matches

NIACINAMIDEUREACYSTEINE +14 more

Key differences

ADENOSINERETINYL PALMITATEPANTHENOL +7 more
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Great Barrier Relief
84%
High match
$28.00
Medium irritancy

Why it matches

NIACINAMIDEUREAGLYCERIN +3 more

Key differences

LACTIC ACIDCERAMIDE NPGLYCINE SOJA STEROLS +8 more
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Hydrating Serum
84%
High match
$50.00
Low irritancy

Why it matches

UREAGLYCINESODIUM PCA +1 more

Key differences

GLUCONOLACTONEPANTHENOLHYDROXYPROLINE +6 more
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Common ingredients (4)
Similarity breakdown
Overall formula84%
Hero ingredients100%
Active ingredients39%
All ingredients14%
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Luminous Silk Oil Serum
83%
High match
$30.20
Medium irritancy

Why it matches

NIACINAMIDELYSINESERINE +12 more

Key differences

ACETYL OCTAPEPTIDE-3MADECASSOSIDEDIPEPTIDE-2 +24 more
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Tonal Scenery Reparative Serum
83%
High match
$72.00
Medium irritancy

Why it matches

NIACINAMIDECYSTEINEGLUTAMIC ACID +12 more

Key differences

MADECASSOSIDEGALACTOMYCES FERMENT FILTRATEADENOSINE +23 more
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In The Clear Blemish Aid Serum
82%
High match
Medium irritancy

Why it matches

NIACINAMIDEUREAGLYCERIN +2 more

Key differences

CREATINEERYTHRITOLMAGNESIUM ASPARTATE +5 more
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Similarity breakdown
Overall formula82%
Hero ingredients100%
Active ingredients39%
All ingredients24%
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True Blue Ultimate Hydrating Serum
82%
High match
$62.00
Medium irritancy

Why it matches

NIACINAMIDEUREAGLYCERIN +1 more

Key differences

CARNOSINECREATINEFRUCTOSE +7 more
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Common ingredients (4)
Similarity breakdown
Overall formula82%
Hero ingredients100%
Active ingredients39%
All ingredients21%
View full product details
Power B - Revitalising & Clearing
$82.50
Medium irritancy

Why it matches

NIACINAMIDEUREAGLYCERIN

Key differences

PANTHENOLCHONDRUS CRISPUS EXTRACTCYANOCOBALAMIN +20 more
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Why it matches

NIACINAMIDEUREAGLYCERIN

Key differences

ANHYDROXYLITOLHYDROXYETHYL UREAINOSITOL +7 more
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Common ingredients (3)
Similarity breakdown
Overall formula82%
Hero ingredients100%
Active ingredients24%
All ingredients14%
View full product details
Ingredients Peptide Serum
82%
High match
$6.00
Low irritancy

Why it matches

NIACINAMIDEGLUTAMIC ACIDGLYCERIN +8 more

Key differences

PALMITOYL TRIPEPTIDE-1PALMITOYL TETRAPEPTIDE-7BETAINE +6 more
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AMPOULE CONCENTRATES Collagen Concentrate
$35.22
Medium irritancy

Why it matches

UREAGLYCERINGLYCINE +2 more

Key differences

PALMITOYL TRIPEPTIDE-5PANTHENOLINOSITOL +4 more
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Similarity breakdown
Overall formula81%
Hero ingredients100%
Active ingredients47%
All ingredients21%
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Sonsie Super Serum
81%
High match
$69.00
Medium irritancy

Why it matches

NIACINAMIDEUREAGLYCERIN +1 more

Key differences

BUTYROSPERMUM PARKII BUTTERETHYLHEXYL OLIVATEBISABOLOL +5 more
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Common ingredients (4)
Similarity breakdown
Overall formula81%
Hero ingredients100%
Active ingredients32%
All ingredients14%
View full product details
2% SALICYLIC ACID ANTI ACNE SERUM
81%
High match
$45.00
Medium irritancy

Why it matches

NIACINAMIDEUREAGLYCERIN +1 more

Key differences

SALICYLIC ACIDOLIGOPEPTIDE-1GLYCOLIC ACID +12 more
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About Similarity Scores

Our similarity score compares product formulas based on shared active ingredients, hero ingredients, and overall formula composition. A higher score means a more similar formula.

70%+ - High match
40-69% - Medium match
<40% - Low match

Note: Similarity is based on WIMJ's formula analysis (actives + overall formula similarity). Ingredient concentrations are estimated; products aren't lab-tested. A similar formula doesn't guarantee the same texture or feel.