Can it work? Irritants Ingredient concentrations Sources Similar products Q&A Where to buy
  • Moisturizing
  • argania spinosa kernel oil
  • caprylic/capric triglyceride
  • glycerin
  • phospholipids
  • polyglyceryl-10 oleate
  • pyrus malus fruit extract
  • sodium hyaluronate
  • squalane
  • +5 more
75 /100

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Formula review

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What does the product description say?
"Watermelon Face Milk"
From product name
WIMJ summary

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, sodium hyaluronate.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: caprylic/capric triglyceride, squalane.

Ingredient Effectiveness Concentration Irritancy
meets threshold
meets threshold
meets threshold

Potential irritants

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
5.6% - 6.9%
An emollient that helps soften the upper layer of the skin. Might have some weak anti-oxidant properties
4.5% - 5.5%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3.2% - 3.9%
2.5% - 3%
2.1% - 2.5%
An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
1.8% - 2.3%
A fruit extract that might have some anti-oxidant properties
1.4% - 1.8%
1.2% - 1.4%
Might be somewhat helpful in reducing hyperpigmentation and neutralizing free radicals but its typical concentration in a product is too low for having an effect
1% - 1.2%
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
0.7% - 1.05%
0.6% - 0.85%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.55% - 0.8%
Can have some moisturizing properties due to its sugar content
0.45% - 0.7%
0.45% - 0.7%
0.45% - 0.65%
A plant extract that has some anti-oxidant and anti-bacterial properties. Can be irritating
0.35% - 0.65%
Used as a fragrance
0.3% - 0.55%
Used as a fragrance. Can be irritating
0.3% - 0.55%
A fruit extract that might help attract water to the upper layer of the skin. There is no evidence of other benefits in skin
0.3% - 0.55%
0.3% - 0.5%
0.25% - 0.5%
0.25% - 0.5%
An aromatic irritating plant extract that can cause photosensitivity in skin
0.2% - 0.4%
Used as a fragrance
0.25% - 0.45%
0.3% - 0.55%
Used as a fragrance and can be irritating
0.3% - 0.55%
0.25% - 0.45%
A mineral. It does not have any confirmed benefit for the skin
0.35% - 0.6%
Emollients that are naturaly present in skin. In addition, they help water and oil mix together in the product
0.25% - 0.5%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
0.25% - 0.5%
Used to create a thicker product consistency
0.25% - 0.5%
0.25% - 0.5%
Helps soften the upper layer of the skin
0.25% - 0.45%
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
0.25% - 0.45%
Might be helpful in restoring skin barrier function and, when combined with zinc carbonate and malonic acid, reducing fine lines and wrinkles by stimulating elastin production. Also helps stabilize the product formulation
0.25% - 0.45%
Used to adjust the product's pH
0.2% - 0.4%
Helps preserve products and creates a nice product texture
0.2% - 0.4%
Helps create a more spreadable product texture
0.15% - 0.3%
A preservative
0.2% - 0.35%
A preservative
0.15% - 0.3%
A preservative. It helps prevent bacterial growth in cosmetic products
0.15% - 0.3%
A colorant
0.1% - 0.2%

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