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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"The Clarifying Clay Mask Exfoliating Pore Treatment"
From product name
WIMJ summary for anti-blemish

Effective ingredients missing or their concentration is too low.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
meets threshold
HIGH
does not meet threshold
See a mistake?
Promise
What does the product description say?
"The Clarifying Clay Mask Exfoliating Pore Treatment"
From product name
WIMJ summary for exfoliation

This product does not contain effective exfoliating ingredients. It might be able to deliver physical exfoliation, that is scrub off some of the dead cells on the surface of the skin. We do not recommend physical exfoliation, because it is not uniform (some bits of skin can get exfoliated too much while others not at all). It can also traumatize the skin and aggrevate acne and other skin conditions.

Ingredient Effectiveness Concentration Irritancy
LOW
does not meet threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"The result is smoother skin with visibly tighter pores and a soft, hydrated feel, providing clarity from skin to soul."
WIMJ summary for moisturizing

This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": glycerin, saccharomyces/rice ferment filtrate.

When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
MEDIUM
meets threshold
MEDIUM
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Exfoliation
Anti-blemish
Total Promises Fulfilled score: 25/100.

Potential irritants

IRRITANCY
HIGH
Ingredient Irritancy Skin Benefit
maris sal
Has skin benefit
sea salt
Has skin benefit
parfum
does not have skin benefit

Ingredients by volume

Ingredient Estimated concentration
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
22% - 33%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
4.5% - 6.7%
A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
4.3% - 6.5%
3.5% - 5.3%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
2.4% - 3.6%
Helps stabilize the product formulation
1.8% - 2.8%
Plain old water
1.3% - 2%
1.1% - 1.6%
Used to stabilize the product formulations and works as an emollient
0.8% - 1.2%
0.9% - 1.35%
Non-drying alcohol that helps water and oil mix together. Also serves as an emollient
0.45% - 1%
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
0.2% - 0.75%
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
0.15% - 0.65%
An emollient that helps soften the skin
0.35% - 0.8%
An aromatic blend of unspecified and possibly irritating ingredients
0.15% - 0.5%
A product of yeast fermentation. Can contain humectants that help attract water to the upper layer of the skin and might help neutralize free oxidants
0.15% - 0.5%
Can contain potent anti-oxidant compounds (abbreviated ECG, GCG, EGC, and EGCG) that might help protect the skin from free radicals. Can help calm down inflammation and has some anti-bacterial properties. Unfortunately, these antioxidants are unstable and lose their effectiveness very quickly in products. The concentration of the antioxidant compounds in the extract also tends to be low to be effective in topical formulation
0.2% - 0.75%
0.1% - 0.45%
A salt derived from licorice. Works as an emollient to soften the upper layer of the skin and can help calm down inflammation. Might be helpful for skin lightening
0.1% - 0.4%
Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture
0.1% - 0.4%
0.1% - 0.35%
Helps water and oil mix together
0.15% - 0.6%
A plant extract that can contain saponins. Might have anti-bactrial and anti-oxidant effect in skin. Also can be used to help oil and water mix together
0.05% - 0.25%
Used in cosmetics for its fragrance
0.05% - 0.25%
0.05% - 0.3%
Plant extract that might be somewhat helpful in neutralizing free radicals in skin
0.05% - 0.25%
0.05% - 0.25%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.1% - 0.45%
0.1% - 0.45%
Helps oil and water mix together
0.1% - 0.5%
Helps oil and water mix together, preserve cosmetic products, and attract water to the upper layer of the skin
0.1% - 0.45%
0.15% - 0.55%
Used to create a nice product texture
0.15% - 0.6%
0.2% - 0.7%
Can be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial properties
0.15% - 0.5%
A preservative
0.1% - 0.5%
A preservative. It helps prevent bacterial growth in cosmetic products
0.1% - 0.45%
A fragrance with a lemon scent. A likely irritant
0.1% - 0.35%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.1% - 0.3%
A fragrance. Can be irritating
0.1% - 0.35%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.1% - 0.45%
An umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499
0.05% - 0.25%
A red colorant made of iron oxide. Typically is not irritating
0.05% - 0.25%

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
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Questions

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