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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Kaolin and bentonite clay clarify skin of impurities and reduce the appearance of pores, while pearl extract brightens skin for a more even complexion."
WIMJ summary for anti-blemish

Effective ingredients missing or their concentration is too low.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
meets threshold
LOW
meets threshold
See a mistake?
Promise
What does the product description say?
"Kaolin and bentonite clay clarify skin of impurities and reduce the appearance of pores, while pearl extract brightens skin for a more even complexion."
WIMJ summary for evens skin tone

Effective ingredients missing or their concentration is too low

See a mistake?
Promise
What does the product description say?
"Kaolin and bentonite clay clarify skin of impurities and reduce the appearance of pores, while pearl extract brightens skin for a more even complexion."
WIMJ summary for exfoliation

This product does not contain effective exfoliating ingredients. It might be able to deliver physical exfoliation, that is scrub off some of the dead cells on the surface of the skin. We do not recommend physical exfoliation, because it is not uniform (some bits of skin can get exfoliated too much while others not at all). It can also traumatize the skin and aggrevate acne and other skin conditions.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
See a mistake?
Promise
What does the product description say?
"Kaolin and bentonite clays absorb excess oil, while lightweight hydrators keep skin soft & supple for an overall glowy, smooth appearance."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: algae extract, allantoin.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, helianthus annuus seed oil.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: ceramide np, panthenol

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-aging

This product contains centella asiatica extract. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
meets threshold
LOW
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (centella asiatica extract, ficus carica fruit extract) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
MEDIUM
meets threshold
LOW
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Exfoliation
Evens skin tone
Anti-blemish
Anti-aging
Anti-oxidation
Total Promises Fulfilled score: 25/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
22% - 33%
Helps stabilize the product formulation
4.1% - 6.2%
A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
4.3% - 6.4%
Helps attract water to the upper layer of the skin and can help improve skin barrier function
3.3% - 4.9%
A plant extract that has been shown to be able to reduce inflammation in skin, support restoration of skin barrier function, as well as support collagen production. Contains active compounds called centelloids: asiaticoside, madecasosside, asiatic acid and madecassic acid. Might be helpful in preventing stretch marks. It can be itself be irritating though.
2.4% - 3.6%
1.8% - 2.7%
Plant extract that helps the skin to attract water and make it more smooth for touch. Also shows promise of anti-aging properties, but research is not extensive yet
1.6% - 2.4%
An emollient that helps soften the upper layer of the skin. Might have some weak anti-oxidant properties
1.2% - 1.8%
A plant oil that helps to soften the upper layer of the skin and can help restore the skin barrier. Might have some anti-oxidant effect
0.95% - 1.4%
A plant oil that helps to soften the upper layer of the skin and can help restore skin's barrier function. Might have an anti-oxidant effect
0.6% - 1.35%
A plant oil that helps soften the upper layer of the skin
0.45% - 1.05%
An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation
0.4% - 0.9%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.35% - 0.8%
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
0.35% - 0.75%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.15% - 0.6%
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
0.15% - 0.55%
An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
0.2% - 0.8%
Helps attract water to the upper layer of the skin, calm down inflammation and irritation, restore the barrier function and support wound healing. It can be helpful in reducing fine lines and wrinkles
0.15% - 0.5%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
0.15% - 0.65%
A type of lipid similar to ceramides naturally present in skin. Helps to soften the upper layer of the skin and supports the skin barrier function to keep it hydrated. Can help to prevent inflammation in skin
0.15% - 0.6%
Plain old water
0.1% - 0.4%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
0.1% - 0.45%
Helps stabilize the product formulation
0.1% - 0.4%
Helps to dissolve other ingredients in a formulation. Slows down the rate of product drying
0.05% - 0.25%
A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
0.15% - 0.65%
Helps attract water to the upper layer of the skin and improves the product texture
0.05% - 0.3%
A preservative
0.05% - 0.3%
Helps attract water to the upper layer of the skin and can help improve skin barrier function
0.05% - 0.3%
Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light
0.1% - 0.4%
0.1% - 0.3%
A plant extract that has been shown to be able to reduce inflammation in skin, support restoration of skin barrier function, as well as support collagen production. Contains active compounds called centelloids: asiaticoside, madecasosside, asiatic acid and madecassic acid. Might be helpful in preventing stretch marks. It can be itself be irritating though.
0.1% - 0.4%
A plant extract that can help neutralize free radicals. The concentrations typically used in cosmetics are too small to have an effect
0.1% - 0.3%
0.1% - 0.35%
Plant extract that helps the skin to attract water and make it more smooth for touch. Also shows promise of anti-aging properties, but research is not extensive yet
0.15% - 0.55%
A plant extract that is mostly used as a fragrance. Might have some anti-oxidant effect
0.1% - 0.35%
A yeast extract that might help to attract water to the upper layer of the skin
0.1% - 0.3%
A plant root extract that helps attract water to the upper layer of the skin. It might have an anti-inflammatory effect and could help neturalize free radicals in skin
0.1% - 0.3%
0.1% - 0.35%
An emollient that helps soften the upper layer of the skin. Might have some weak anti-oxidant properties
0.1% - 0.5%
A plant oil that helps to soften the upper layer of the skin and can help restore the skin barrier. Might have some anti-oxidant effect
0.1% - 0.45%
A plant oil that helps to soften the upper layer of the skin and can help restore skin's barrier function. Might have an anti-oxidant effect
0.15% - 0.5%
A plant oil that helps soften the upper layer of the skin
0.15% - 0.5%
An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation
0.1% - 0.45%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.15% - 0.5%
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
0.15% - 0.6%
Helps to retain moisture by creating a protective barrier on the skin. Rich in fatty acids. Improves product texture and helps with the penetration of other ingredients.
0.1% - 0.45%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.1% - 0.4%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.15% - 0.65%
Used to create a thicker product consistency
0.1% - 0.45%
Might be helpful in restoring skin barrier function and, when combined with zinc carbonate and malonic acid, reducing fine lines and wrinkles by stimulating elastin production. Also helps stabilize the product formulation
0.1% - 0.5%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.1% - 0.45%
Stabilizes the product formulation
0.1% - 0.45%
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
0.1% - 0.4%
A colorant that can add a pearl-like appearance to the formulation
0.2% - 0.75%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. A version of it is naturally present in skin
0.1% - 0.4%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
0.15% - 0.65%
An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
0.15% - 0.65%
Used to improve the product consistency and soften the upper layer of the skin
0.15% - 0.55%
Help attract water to the upper layer of the skin
0.1% - 0.4%
Can be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial properties
0.1% - 0.45%
Forms a protective film on the surface of the skin to prevent moisture loss. Gives a velvety feel to products while reducing tackiness
0.15% - 0.6%
Helps water and oil mix together and softens the upper layer of the skin
0.1% - 0.5%
Used mostly for creating emulsions - helping oil and water mix together. Helps soften the upper layer of the skin
0.2% - 0.75%
Helps attract water to the upper layer of the skin, calm down inflammation and irritation, restore the barrier function and support wound healing. It can be helpful in reducing fine lines and wrinkles
0.15% - 0.55%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
0.3% - 0.7%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
0.2% - 0.8%
Helps oil and water mix together and works as an emollient
0.3% - 0.75%
Helps to soften the upper layer of the skin
0.15% - 0.6%
A type of lipid similar to ceramides naturally present in skin. Helps to soften the upper layer of the skin and supports the skin barrier function to keep it hydrated. Can help to prevent inflammation in skin
0.15% - 0.65%
0.1% - 0.4%
Helps oil and water mix together and workd as a cleanser
0.15% - 0.7%
An aromatic blend of unspecified and possibly irritating ingredients
0.1% - 0.35%
A preservative. It helps prevent bacterial growth in cosmetic products
0.1% - 0.4%
A preservative
0.1% - 0.3%

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