Find your suncreen
Find your cleanser
Find your moisturizer
Posts about Skincare Basics
Let’s dive into understanding winter skin and how to best care for it.
Do lightweight sunscreens provide enough sun protection? Lightweight sunscreen formulas have a higher risk of not providing the sun protection they promise. Learn more in this article.
Opting for Fragrance-Free Skincare: A Skin-Friendly ChoiceIs the smell of your skincare products hurting your skin? It's a question we often don't think about. Yes, the scents can be nice, but they can also cause problems. About one in three skin issues from cosmetics...
Discover what sensitive skin truly means. We break down the causes, symptoms, and potential triggers of sensitive skin, and share simple steps to manage and reduce skin sensitivity effectively.
Custom-made skincare products have become a talking point recently. But are they an essential innovation in skincare or simply a captivating marketing gimmick? This blog post delves into whether personalized skincare truly offers advanced scientific solutions tailored to our unique needs or is it luring us into paying more for seemingly “perfect” products.
Is Skincare a Scam? "Is skincare a scam?", you might wonder after spending $$$ on products that don't work. Or better put, "does the beauty industry turn skincare into a scam?". In many ways, yes - unfortunately. As consumers, we crave innovation, seeking skincare...
How often have you heard that sunscreen is key for protecting our skin from the sun? A lot, right? But, does this same rule apply when you’re in indirect sunlight, in the shade or on a cloudy winter day? The answer is yes. Here’s the explanation.
“Understanding why sunscreen is important in skincare is essential for maintaining youthful, healthy skin. Scientists have found that a staggering 80% of externally-caused skin aging is a result of sun damage. The effects? A variety of skincare woes such as pigmentation problems, scarring, and enlarged pores as we age. So, whether you’re dealing with anti-aging, acne, or pigmentation concerns, sunscreen is an irreplaceable part of your skincare routine. And remember, it’s vital for all skin tones – yes, even the darkest ones.”
Daily skin cleansing is an essential part of skincare, but do we truly understand why we cleanse our skin and how it works? How often should we wash our skin? Let’s dive deep into the world of skin cleansing and clarify the typically overlooked basics.
Choosing the right moisturizer for your skin can be a daunting task. The market is awash with countless products, each promising to hydrate, protect, and nourish your skin. So, how do you make an informed choice? Let’s break down the evidence behind effects of moisturizers, debunk marketing myths, and learn how to choose the best moisturizer for your skin.
Choose your products based on actives
WIMJ Search allows you to select skincare products based on what’s inside. Filter products by actives included, and exclude ingredients you don’t want. Check the concentration of ingredients and potential irritants.