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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"A rich, corrective treatment for dry, ageing skin around the delicate eye area, Eye Balm is formulated to address moisture loss and target visible signs of ageing caused by collagen breakdown and free radical damage."
WIMJ summary for anti-aging

This product contains tocopherol. This ingredient help neutralize free radicals in skin. By doing so, they might be able to prevent early signs of aging (like fine lines and wrinkles), at least to some extent. These ingredients will not be able to "reverse" signs of aging.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
meets threshold
LOW
meets threshold
See a mistake?
Promise
What does the product description say?
"Corrective Eye Balm Dry/Ageing Skin"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, glycine soja protein.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, helianthus annuus seed oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (tocopherol) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
meets threshold
LOW
meets threshold

How honest is this product?

Promise Can it deliver?
Anti-aging
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
4.5% - 5.5%
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
3.9% - 4.8%
An emollient. Is not recommended for acne-prone skin as it can be comedogenic
3.1% - 3.8%
An emollient that helps soften the skin and is used to improve product texture and stability
2.4% - 2.9%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
1.8% - 2.2%
Helps oil and water mix together and works as an emollient
1.9% - 2.3%
An oil from a mixture of different vegetables. Helps soften the upper layer of the skin
1.4% - 1.8%
Prevents water loss from the skin surface and thickens the product consistency
1.2% - 1.4%
An emollient that is naturally present in skin and helps soften it
1% - 1.2%
One of the most effective and the most studied occlusive ingredients that creates a protective layer on top of the skin preventing moisture loss
0.7% - 1.05%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
0.6% - 0.95%
Helps to retain moisture by creating a protective barrier on the skin. Rich in fatty acids. Improves product texture and helps with the penetration of other ingredients.
0.5% - 0.75%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
0.55% - 0.85%
Helps to soften the upper layer of the skin
0.45% - 0.65%
A preservative. It helps prevent bacterial growth in cosmetic products
0.45% - 0.65%
Used to adjust pH of the product and can help improve the product's smell
0.4% - 0.65%
Helps soften the upper layer of the skin and creates a nice product texture
0.3% - 0.6%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.3% - 0.55%
A plant extract that helps to attract water to the upper layer of the skin and soften it. It might be helpful in neutralizing free radicals. It might be somewhat helpful for evening out the skin tone. It might be able to support elastin production but solid research is lacking
0.3% - 0.6%
Used to preserve products, dissolve other ingredients and create a nice product texture
0.3% - 0.6%
Helps preserve products and creates a nice product texture
0.3% - 0.55%
A preservative
0.16% - 0.32%
An active component of chamomile plant that historically has been used to calm down irritated skin. A recent study shows that bisabolol indeed can have some anti-inflammatory effect on skin, even though conclusive data is lacking. Bisabolol has a sweet floral scent and can be added to products for its aromatic properties
0.2% - 0.35%
Helps oil and water mix together. Could be comedogenic
0.4% - 0.6%
Used to increase stability of product formulations
0.25% - 0.45%
Might be able to help neutralize free radical, calm down inflammation in skin, and even skin tone
0.25% - 0.45%
Stabilizes the product formulation
0.2% - 0.4%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
0.25% - 0.5%
Three steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
0.2% - 0.35%
Helps oil and water mix together
0.4% - 0.65%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.25% - 0.45%
A preservative
0.2% - 0.35%
A preservative
0.15% - 0.3%
A preservative
0.15% - 0.25%
Added to create a nice product smell. Can be irritating
0.1% - 0.2%
Can work as an exfoliant but is typically used to adjust the product pH
0.1% - 0.2%
An algae extract that might have anti-oxidant properties
0.1% - 0.2%
A preservative
0.05% - 0.1%

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SKIN - Eye Balm
Price
WIMJ similarity score
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
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IRRITANCY
MEDIUM
IRRITANCY
LOW
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MEDIUM
IRRITANCY
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MEDIUM
IRRITANCY
LOW
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LOW
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MEDIUM
Potential Irritants
All ingredients
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Questions

Scientific Sources