ROUND LAB Birch Juice Moisturizing Serum

ROUND LAB Birch Juice Moisturizing Serum

Efficacy75/100IrritancyMedium

Works for

Moisturizing
Glycerin, Polyglycerin-3 + 15 more
Works
What the product description says
“Birch Juice Moisturizing Serum”
Source: Lila Beauty

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: fructooligosaccharides, glycerin.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: caprylic/capric triglyceride.

GlycerinKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant~3.9–4.7%
Polyglycerin-3Key active· HumectantEffect: HighHelps to attract water to the upper layer of the skin~2.3–2.8%
Caprylic/capric triglycerideKey active· Emollient, OcclusiveEffect: HighA good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin~2–2.4%
Sodium hyaluronateKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin~1.4–1.7%
Glyceryl glucosideKey active· HumectantEffect: HighCan help to restore skin barrier function and soften its upper layer~1.1–1.4%
Hydrolyzed hyaluronic acidKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin. A version of it is naturally present in skin~0.8–1.15%
Hyaluronic acidKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation~0.55–0.8%
Beta-glucanKey activeEffect: HighHelps attract water to the upper layer of the skin, calm down inflammation and irritation, restore the barrier function and support wound healing. It can be helpful in reducing fine lines and wrinkles~0.45–0.7%
Laminaria japonica extractKey activeEffect: HighSeaweed extract that might help to attract water to the upper layer of the skin and have some anti-oxidant properties~0.3–0.6%
Corallina officinalis extractKey activeEffect: HighRed algae extract that helps attract water to the upper layer of the skin and might contain antioxidants~0.25–0.4%
FructooligosaccharidesKey active· HumectantEffect: HighHelp attract water to the upper layer of the skin~0.1–0.2%
Butylene glycol· HumectantEffect: LowUsed to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin~0.65–1%
Polyquaternium-51Effect: LowAn emollient that helps create a nice silky finish on the skin~0.1–0.15%
CyclohexasiloxaneEffect: Low, below effective doseA silicone that serves as an emollient. Helps create a nice non-greasy feels~0.25–0.45%
TocopherolEffect: Low, below effective dosePure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself~0.05–0.1%
Dipotassium glycyrrhizateUnder-dosedA salt derived from licorice. Works as an emollient to soften the upper layer of the skin and can help calm down inflammation. Might be helpful for skin lightening~0.45–0.65%
Avena sativa kernel extractUnder-dosedAn effective moisturizing and skin barrier repair ingredient. Helps calm down inflammation and has some anti-oxidant properties~0.3–0.6%

Can it cause trouble?

Irritancy
2 strong irritants: Eclipta prostrata leaf extract, Ocimum sanctum leaf extract
Medium risk
We flagged 14 ingredients with irritancy potential. Severity depends on your sensitivity threshold; the table lists the worst offenders first.
IngredientFunctionIrritationEst. amount
Ascorbic acidThe most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of agingHigh~0.5–0.75%est.
Eclipta prostrata leaf extractA plant extract that is mostly used as a fragrance. Might have some anti-oxidant effectHigh~0.35–0.6%est.
Melia azadirachta leaf extractA plant extract that has anti-bacterial properties. Can be used to preserve the product. Can be irritatingHigh~0.25–0.45%est.
Aloe barbadensis flower extractA plant extract that might have some anti-oxidant effectHigh~0.25–0.5%est.
Ocimum sanctum leaf extractA plant extract that is rich in a fragrance compound eugenol that is a frequent allergen and can be irritating. It might also contain anti-oxidants to help neutralize free radicalsHigh~0.25–0.45%est.
Curcuma longa root extractA plant extract that can contain an active compound curcumin, that may have some anti-inflammatory properties when applied to the skin, but solid research is lacking and the typical concentration used in skincare products is too low. Can be an irritantHigh~0.2–0.35%est.
MethylpropanediolHelps dissolve other ingredients in a formulationMedium~6.5–8%est.
1,2-hexanediolA preservativeMedium~2.2–2.7%est.
Caprylic/capric triglycerideA good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerinMedium~2–2.4%est.
EthylhexylglycerinA preservativeMedium~0.45–0.65%est.
Melia azadirachta flower extractA plant extract that might be helpful to neutralize free radicals in skinMedium~0.25–0.45%est.
Coccinia indica fruit extractA plant extract that might have some anti-oxidant effect helping neutralize free radicals in skinMedium~0.25–0.45%est.
Solanum melongena fruit extractEggplant fruit extract. Might have some anti-oxidant effectMedium~0.25–0.45%est.
Disodium edtaStabilizes the product formulationMedium~0.1–0.15%est.
Comedogenic
2 ingredients rated 2 or more on the 0–5 pore-clogging scale
2 flagged
These ingredients have a comedogenic rating of 2 or more on a 0–5 scale; the table shows each one's rating. In leave-on products they can clog pores in acne-prone skin.
IngredientFunctionRatingEst. amount
Laminaria japonica extractSeaweed extract that might help to attract water to the upper layer of the skin and have some anti-oxidant properties3/5~0.3–0.6%est.
Corallina officinalis extractRed algae extract that helps attract water to the upper layer of the skin and might contain antioxidants3/5~0.25–0.4%est.

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Ingredients

Filter by role to see what each ingredient is doing.

Water~45–55%
Formula
Irritation risk
Low

Plain old water

More about Water
Methylpropanediol~6.5–8%
Irritant · medium
Irritation risk
Medium

Helps dissolve other ingredients in a formulation

More about Methylpropanediol
Glycerin~3.9–4.7%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

More about Glycerin
1,2-hexanediol~2.2–2.7%
Irritant · medium
Irritation risk
Medium

A preservative

More about 1,2-hexanediol
Polyglycerin-3~2.3–2.8%
Key active
Irritation risk
Low
Works for
Moisturizing

Helps to attract water to the upper layer of the skin

More about Polyglycerin-3
Caprylic/capric triglyceride~2–2.4%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Moisturizing

A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin

More about Caprylic/capric triglyceride
Betula alba juice~1.6–1.9%
Formula
Sodium hyaluronate~1.4–1.7%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Attracts water into the upper layer of the skin

More about Sodium hyaluronate
Glyceryl glucoside~1.1–1.4%
Key active
Irritation risk
Low
Works for
Moisturizing

Can help to restore skin barrier function and soften its upper layer

More about Glyceryl glucoside
Hydrolyzed hyaluronic acid~0.8–1.15%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. A version of it is naturally present in skin

More about Hydrolyzed hyaluronic acid
Butylene glycol~0.65–1%
Formula
Irritation risk
Low
Works for
Moisturizing

Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin

More about Butylene glycol
Hyaluronic acid~0.55–0.8%
Key active
Irritation risk
Low
Works for
MoisturizingAnti-inflammatoryAnti-aging

One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation

More about Hyaluronic acid
Ascorbic acid~0.5–0.75%
Irritant · high
Irritation risk
High
Works for
Anti-agingEvens skin toneAnti-oxidation

The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging

More about Ascorbic acid
Beta-glucan~0.45–0.7%
Key active
Irritation risk
Low
Works for
Anti-inflammatoryReduces irritationMoisturizingAnti-oxidationAnti-agingAnti-blemish

Helps attract water to the upper layer of the skin, calm down inflammation and irritation, restore the barrier function and support wound healing. It can be helpful in reducing fine lines and wrinkles

More about Beta-glucan
Dipotassium glycyrrhizate~0.45–0.65%
Under-dosed
Irritation risk
Low
Works for
MoisturizingAnti-inflammatoryEvens skin tone

A salt derived from licorice. Works as an emollient to soften the upper layer of the skin and can help calm down inflammation. Might be helpful for skin lightening

More about Dipotassium glycyrrhizate
Hydrogenated lecithin~0.45–0.7%
Formula
Irritation risk
Low
Works for
Cleansing

Helps to retain moisture by creating a protective barrier on the skin. Rich in fatty acids. Improves product texture and helps with the penetration of other ingredients.

More about Hydrogenated lecithin
Ethylhexylglycerin~0.45–0.65%
Irritant · medium
Irritation risk
Medium

A preservative

More about Ethylhexylglycerin
Eclipta prostrata leaf extract~0.35–0.6%
Irritant · high
Irritation risk
High
Works for
Anti-oxidation

A plant extract that is mostly used as a fragrance. Might have some anti-oxidant effect

More about Eclipta prostrata leaf extract
Laminaria japonica extract~0.3–0.6%
Key activeComedogenic 3/5
Irritation risk
Low
Comedogenicity
3/5
Works for
Moisturizing

Seaweed extract that might help to attract water to the upper layer of the skin and have some anti-oxidant properties

More about Laminaria japonica extract
Avena sativa kernel extract~0.3–0.6%
Under-dosed
Irritation risk
Low
Works for
MoisturizingReduces irritationAnti-inflammatoryReduces rednessAnti-oxidation

An effective moisturizing and skin barrier repair ingredient. Helps calm down inflammation and has some anti-oxidant properties

More about Avena sativa kernel extract
Cynara scolymus extract~0.3–0.55%
Formula
Pteris multifida extract~0.25–0.5%
Formula
Melia azadirachta leaf extract~0.25–0.45%
Irritant · high
Irritation risk
High
Works for
AntibacterialAnti-blemish

A plant extract that has anti-bacterial properties. Can be used to preserve the product. Can be irritating

More about Melia azadirachta leaf extract
Melia azadirachta flower extract~0.25–0.45%
Irritant · medium
Irritation risk
Medium
Works for
Anti-oxidation

A plant extract that might be helpful to neutralize free radicals in skin

More about Melia azadirachta flower extract
Coccinia indica fruit extract~0.25–0.45%
Irritant · medium
Irritation risk
Medium
Works for
Anti-oxidation

A plant extract that might have some anti-oxidant effect helping neutralize free radicals in skin

More about Coccinia indica fruit extract
Aloe barbadensis flower extract~0.25–0.5%
Irritant · high
Irritation risk
High
Works for
Anti-oxidation

A plant extract that might have some anti-oxidant effect

More about Aloe barbadensis flower extract
Solanum melongena fruit extract~0.25–0.45%
Irritant · medium
Irritation risk
Medium
Works for
Anti-oxidation

Eggplant fruit extract. Might have some anti-oxidant effect

More about Solanum melongena fruit extract
Ocimum sanctum leaf extract~0.25–0.45%
Irritant · high
Irritation risk
High
Works for
Anti-oxidation

A plant extract that is rich in a fragrance compound eugenol that is a frequent allergen and can be irritating. It might also contain anti-oxidants to help neutralize free radicals

More about Ocimum sanctum leaf extract
Corallina officinalis extract~0.25–0.4%
Key activeComedogenic 3/5
Irritation risk
Low
Comedogenicity
3/5
Works for
MoisturizingAnti-oxidation

Red algae extract that helps attract water to the upper layer of the skin and might contain antioxidants

More about Corallina officinalis extract
Curcuma longa root extract~0.2–0.35%
Irritant · high
Irritation risk
High
Works for
Anti-inflammatory

A plant extract that can contain an active compound curcumin, that may have some anti-inflammatory properties when applied to the skin, but solid research is lacking and the typical concentration used in skincare products is too low. Can be an irritant

More about Curcuma longa root extract
Cyclohexasiloxane~0.25–0.45%
Formula
Irritation risk
Low
Works for
Moisturizing

A silicone that serves as an emollient. Helps create a nice non-greasy feels

More about Cyclohexasiloxane
Dipropylene glycol~0.15–0.3%
Formula
Irritation risk
Low

Helps to dissolve other ingredients in a formulation. Slows down the rate of product drying

More about Dipropylene glycol
Ammonium acryloyldimethyltaurate/vp copolymer~0.15–0.3%
Formula
Irritation risk
Low

Increases thickness of a product. Texture enhancer for oil-in-water emulsions

More about Ammonium acryloyldimethyltaurate/vp copolymer
Xanthan gum~0.15–0.3%
Formula
Irritation risk
Low
Works for
Cleansing

Used to create a thicker product consistency

More about Xanthan gum
Fructooligosaccharides~0.1–0.2%
Key active
Irritation risk
Low
Works for
Moisturizing

Help attract water to the upper layer of the skin

More about Fructooligosaccharides
Carbomer~0.1–0.2%
Formula
Irritation risk
Low
Works for
Cleansing

Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations

More about Carbomer
Disodium edta~0.1–0.15%
Irritant · medium
Irritation risk
Medium

Stabilizes the product formulation

More about Disodium edta
Polyquaternium-51~0.1–0.15%
Formula
Irritation risk
Low
Works for
Moisturizing

An emollient that helps create a nice silky finish on the skin

More about Polyquaternium-51
Tromethamine~0.05–0.1%
Formula
Irritation risk
Low

Helps adjust pH in products

More about Tromethamine
Tocopherol~0.05–0.1%
Formula
Irritation risk
Low
Works for
Anti-oxidationAnti-agingAnti-inflammatoryMoisturizing

Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself

More about Tocopherol
Ingredient list view

Water, Methylpropanediol, Glycerin, 1,2-hexanediol, Polyglycerin-3, Caprylic/capric triglyceride, Betula alba juice, Sodium hyaluronate, Glyceryl glucoside, Hydrolyzed hyaluronic acid, Butylene glycol, Hyaluronic acid, Ascorbic acid, Beta-glucan, Dipotassium glycyrrhizate, Hydrogenated lecithin, Ethylhexylglycerin, Eclipta prostrata leaf extract, Laminaria japonica extract, Avena sativa kernel extract, Cynara scolymus extract, Pteris multifida extract, Melia azadirachta leaf extract, Melia azadirachta flower extract, Coccinia indica fruit extract, Aloe barbadensis flower extract, Solanum melongena fruit extract, Ocimum sanctum leaf extract, Corallina officinalis extract, Curcuma longa root extract, Cyclohexasiloxane, Dipropylene glycol, Ammonium acryloyldimethyltaurate/vp copolymer, Xanthan gum, Fructooligosaccharides, Carbomer, Disodium edta, Polyquaternium-51, Tromethamine, Tocopherol

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Amazon USPrice as of 11/7 12:30 GMT
$19.78
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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
ROUND LABBirch Juice Moisturizing SerumYOUR PRODUCTDIMEHyper Glow SerumOARS + ALPSWake Up Face SerumVichyLiftActiv Peptide-C Ampoule Serum
Match—86%85%85%
Price$19.78$30.00+$10.22$49.00+$29.22$29.50+$9.72
Shared key ingredients—4 of 144 of 144 of 14
Key difference—Ferulic AcidDimethicone—
Irritancy Medium Low Low Low
Drying alcohol————
View product Shop Shop Shop

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Product summary

"ROUND LAB - Birch Juice Moisturizing Serum" could be helpful for: Moisturizing, but its actives are not the most effective or are not well-studied.

Ingredient callouts

  • This product also contains Vitamin C (Ascorbic Acid). It can be an effective active for anti-aging and evening out the skin tone, but in this product it is used for stabilizing other ingredients in the formulation. In this concentration (0.55% - 0.80%) it cannot have a noticeable benefit for the skin.
  • Humectants (fructooligosaccharides 0.10% - 0.20%, hyaluronic acid 0.65% - 0.95%, hydrolyzed hyaluronic acid 1.10% - 1.40%, glyceryl glucoside 1.40% - 1.70%, sodium hyaluronate 1.60% - 2.00%, polyglycerin-3 2.30% - 2.80% and glycerin 3.90% - 4.70%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.

Price

The product retails for 31.50A$ in Australia.

For a detailed price comparison: click here.

Sources cited in this review

Every concentration estimate and effectiveness label is anchored to one of these 25 studies and safety reviews.

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ROUND LAB Birch Juice Moisturizing Serum
ROUND LABBirch Juice Moisturizing Serum

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As an Amazon Associate, WIMJ earns from qualifying purchases.