Works for:
based on ingredients and %- Moisturizing
- Anti-aging
Can it cause trouble?
- Irritation risk: low
- Comedogenic risk ingredients: 3
Key actives
Product Summary
"Pure Blends - Hydrating Serum" is effective for: Moisturizing
This product could be helpful for: Anti-aging, but its actives are not the most effective or are not well-studied.
Ingredient callouts
- Humectants (urea 0.15% - 0.50%, sodium lactate 0.15% - 0.55% and glycerin 2.20% - 3.30%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.
Works for
Moisturizing
What does the product description say?
Hydrating Serum
Source: From product name
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, sodium lactate.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: isopropyl myristate, ethylhexyl palmitate.
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: urea
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
Naturally present in skin (urea makes up about 7% of natural moisturizing factors in skin). Attracts water to the upper layer of the skin. Also has a positive effect on the skin barrier beyond the humectant action. Can enhance penetration of other ingredients. Is an exfoliating ingredient when used in high concentrations
An amino-acid that helps to attract water to the upper layer of the skin. In combination with other amino-acids, might help to reduce fine lines and wrinkles
An emollient that helps soften the skin. Could be comedogenic
An emollient that helps soften the skin and create a nice product texture
Helps attract water to the upper layer of the skin and improves the product texture
Used to preserve products, dissolve other ingredients and create a nice product texture
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
Anti-aging
This product contains serine. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.
An amino-acid that helps to attract water to the upper layer of the skin. In combination with other amino-acids, might help to reduce fine lines and wrinkles
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
How honest is this product?
| Promise | Can it deliver? |
|---|---|
| Moisturizing |
Total Promises Fulfilled score: 100/100.
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Potential irritants
Comedogenic ingredients
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| Product | Similarity | Price | Irritancy |
|---|---|---|---|
 Pure Blends Hydrating Serum | Current | - | |
 Simply Pure Superdrug Simply Pure Hydrating Serum | 67% | $3.49 | |
 ISANA Age Performance Intensive Serum | 61% | - | |
 Neutrogena Hydro Boost Ultra Hydrating Serum with Hyaluronic Acid | 60% | $22.99 | |
 endota spa Peptide 8 Hyaluronic Serum | 57% | $180.00 | |
 111SKIN Hyaluronic Acid Aqua Booster Serum | 57% | $115.00 |
Key Actives
An amino-acid that helps to attract water to the upper layer of the skin. In combination with other amino-acids, might help to reduce fine lines and wrinkles
Naturally present in skin (urea makes up about 7% of natural moisturizing factors in skin). Attracts water to the upper layer of the skin. Also has a positive effect on the skin barrier beyond the humectant action. Can enhance penetration of other ingredients. Is an exfoliating ingredient when used in high concentrations
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
An emollient that helps soften the skin. Could be comedogenic
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
Potential irritants
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
Plant extract that can have healing and anti-inflammatory properties. It is a potential allergen and can be irritating
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
Used to preserve products, dissolve other ingredients and create a nice product texture
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
Comedogenic ingredients
An emollient that helps soften the skin and create a nice product texture
An emollient that helps soften the skin. Could be comedogenic
All ingredients
An emollient that helps soften the skin and create a nice product texture
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
An emollient that helps soften the skin. Could be comedogenic
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
A preservative. It helps prevent bacterial growth in cosmetic products
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
Used to preserve products, dissolve other ingredients and create a nice product texture
An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiome)
An amino-acid that helps to attract water to the upper layer of the skin. In combination with other amino-acids, might help to reduce fine lines and wrinkles
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
Naturally present in skin (urea makes up about 7% of natural moisturizing factors in skin). Attracts water to the upper layer of the skin. Also has a positive effect on the skin barrier beyond the humectant action. Can enhance penetration of other ingredients. Is an exfoliating ingredient when used in high concentrations
Helps attract water to the upper layer of the skin and improves the product texture
Used to stabilize mixtures of oil and water, and create thicker, gel-like product textures
Plant extract that can have healing and anti-inflammatory properties. It is a potential allergen and can be irritating
Ingredient list view
Water, Ethylhexyl palmitate, Glycereth-26, Polysorbate 60, Glycerin, Isopropyl myristate, Propylene glycol, Phenoxyethanol, Acrylates/c10-30 alkyl acrylate crosspolymer, Sodium hydroxide, Allantoin panthenol, Pentylene glycol, Disodium edta, Ethylhexylglycerin, Polysorbate 20, Lactic acid, Serine, Sodium lactate, Urea, Sorbitol, Sodium chloride, Chamomilla recutita flower extract, Gossypium herbaceum seed extract, Potassium sorbate, Sodium benzoate