PÜR - Forever Clean Gentle Cleanser

PÜR Forever Clean Gentle Cleanser

  • Cleansing
  • panthenol
  • camellia sinensis leaf extract
  • caprylic/capric triglyceride
  • glycerin
  • pyrus malus fruit extract
  • +2 more
100 /100
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In stock $24.00
Price as of 7/30/2021 15:7 GMT. More info
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Formula review

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What does the product description say?
"Forever Clean Gentle Cleanser"
From product name
WIMJ summary

This product works by removing dirt and oil from the surface of the skin. It uses a combination of mild cleansing agents (cocamidopropyl betaine, hexylene glycol, sodium cocoyl isethionate, sodium lauroyl methyl isethionate, sodium laurylglucosides hydroxypropylsulfonate, sodium methyl oleoyl taurate) and should be able to cleanse the skin gently. Still keep in mind that any cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Even though this formulation is mild, the following cleansing agents could trigger an irritation or allergy for some people: cocamidopropyl betaine

Ingredient Effectiveness Concentration Irritancy
meets threshold
meets threshold
meets threshold

Potential irritants


Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
Works as a cleansing agent
9.9% - 12.1%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
4.1% - 5%
Used to stabilize product formulation, help create an even product layer over skin (for example, in sunscreen) and create a thicker product consistency
3.3% - 4%
Helps water and oil mix together. Used as a cleansing ingredient. Could be an allergen
3.1% - 3.8%
Helps oil and water mix together
2.1% - 2.6%
1.7% - 2.1%
Helps water and oil mix together. Can be used as a cleansing agent
1.5% - 1.8%
Used to adjust the product's pH
1.1% - 1.4%
A preservative. It helps prevent bacterial growth in cosmetic products
0.5% - 1%
Helps preserve products and creates a nice product texture
0.65% - 1%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
0.6% - 0.9%
Used to thicken the product formulation and might help to add minerals to the surface of the skin. It is used in scrubs as a physical exfoliant. Can increase sensitivity to other ingredients if left on the skin or used in high concentration
0.5% - 0.75%
A plant extract that is used as a fragrance. Can be irritating and lead to photosensitivity
0.45% - 0.7%
A preservative
0.3% - 0.6%
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
0.45% - 0.65%
A preservative
0.25% - 0.5%
Helps create a more spreadable product texture
0.35% - 0.65%
Used as a fragrance
0.3% - 0.55%
Used as a fragrance
0.3% - 0.5%
Used as a fragrance
0.3% - 0.55%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
0.3% - 0.55%
Helps attract water to the upper layer of the skin and can help improve skin barrier function
0.25% - 0.45%
Can work as an exfoliant but is typically used to adjust the product pH
0.25% - 0.45%
A plant extract that is used as a fragrance. Can be irritating
0.25% - 0.5%
Used as a fragrance
0.2% - 0.4%
0.2% - 0.4%
0.15% - 0.3%
Used as a fragrance
0.15% - 0.25%
0.15% - 0.3%
A fruit extract that might have some antioxidant properties and might help attract water to the skin, but evidence of effectiveness is lacking
0.1% - 0.2%
Can have some moisturizing properties due to its sugar content
0.1% - 0.2%
A plant extract used as a fragrance. Can be irritating
0.1% - 0.2%
A plant flower extract that might help calm down inflammation in skin and neutralize free radicals, but evidence of effectiveness in skin is lacking
0.15% - 0.3%
Can contain potent anti-oxidant compounds (abbreviated ECG, GCG, EGC, and EGCG) that might help protect the skin from free radicals. Can help calm down inflammation and has some anti-bacterial properties. Unfortunately, these antioxidants are unstable and lose their effectiveness very quickly in products. The concentration of the antioxidant compounds in the extract also tends to be low to be effective in topical formulation
0.05% - 0.1%
0.05% - 0.1%

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