
2 of 3 advertised claims delivered
“A blend of antioxidant Vitamin E, intensely hydrating Shea Butter, plus a pre-sleep fragrance to help you relax and unwind in preparation for sleep.”
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, sodium hyaluronate.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, caprylic/capric triglyceride.
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: acetyl dipeptide-1 cetyl ester, palmitoyl tetrapeptide-7, palmitoyl tripeptide-1
“wrinkles appear visibly reduced, skin feels firmer, and the appearance of stubborn pigmentation is faded for a more even skin tone.”
This product contains acetyl dipeptide-1 cetyl ester, palmitoyl tetrapeptide-7, palmitoyl tripeptide-1. These ingredients might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.
“wrinkles appear visibly reduced, skin feels firmer, and the appearance of stubborn pigmentation is faded for a more even skin tone.”
Effective ingredients missing or their concentration is too low
This product contains antioxidants (dimethylmethoxy chromanol) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

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One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinA great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
More about Butyrospermum parkii butterA silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin
More about CyclopentasiloxaneA good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
More about Caprylic/capric triglycerideEnhances the product texture and makes it more spreadable. Helps reduce water loss from the outer layer of skin. Extands the shelf life by preventing bacteria growth
More about C12-15 alkyl benzoateA silicone that serves as an emollient. Helps create a nice non-greasy feels
More about CyclohexasiloxaneA silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
More about DimethiconeA non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
More about Cetearyl alcoholAn emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
More about Glyceryl stearateUsed to improve product texture and help oil and water mix together
More about PolyacrylamideUsed to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
More about Butylene glycolProduces temporary toning effect. Can help dissolve other ingredients or preserve products
More about Alcohol denat.Helps soften the upper layer of the skin, dissolve other ingredients and create a thicker product consistency
More about C13-14 isoparaffinA preservative. It helps prevent bacterial growth in cosmetic products
More about PhenoxyethanolA silicone that makes products more spreadable and keeps skin smooth. Helps to add gloss to skin and may visually fill in fine lines/wrinkles for short time
More about DimethiconolAn aromatic blend of unspecified and possibly irritating ingredients
More about ParfumHelps to dissolve other ingredients in a formulation. Slows down the rate of product drying
More about Dipropylene glycolHelps preserve products and creates a nice product texture
More about Caprylyl glycolA vitamin C derivative that is more stable but less potent than pure form of vitamin C. Has a potential to boost collagen production, nutralise free radicals and reduce hyperpigmentation, but the required concentration is likely to be much higher than for the pure form of vitamin C, limiting the ingredient's effectiveness in products
More about Ascorbyl glucosideHelps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
More about Propylene glycolA more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
More about Tocopheryl acetateOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin
More about Sodium hyaluronateUsed to preserve products, dissolve other ingredients and create a nice product texture
More about Pentylene glycolThree steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
More about Retinyl palmitateA plant extract that might be helpful in neutralizing free radicals and have a skin lightening effect if used in high enough concentrations
More about Phyllanthus emblica fruit extractHelps attract water to the upper layer of the skin. Might have some anti-oxidant properties
More about Hydrolyzed rice proteinA plant extract that might have some anti-inflammatory properties, but solid evidence is lacking. It can be irritating
More about Panax ginseng root extractHelps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
More about CarbomerCan help neutralize free radicals in skin
More about Dimethylmethoxy chromanolUsed to create a thicker product consistency
More about Xanthan gumUsed to thicken product formulations and create gel-like textures
More about HydroxyethylcelluloseA type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
More about Acetyl dipeptide-1 cetyl esterPure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
More about TocopherolA type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
More about Palmitoyl tripeptide-1A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
More about Palmitoyl tetrapeptide-7Water, Glycerin, Butyrospermum parkii butter, Cyclopentasiloxane, Steareth-21, Caprylic/capric triglyceride, C12-15 alkyl benzoate, Cyclohexasiloxane, Dimethicone, Cetearyl alcohol, Steareth-2, Glyceryl stearate, Polyacrylamide, Butylene glycol, Alcohol denat., C13-14 isoparaffin, Phenoxyethanol, Dimethiconol, Parfum, Dipropylene glycol, Caprylyl glycol, Ascorbyl glucoside, Laureth-7, Propylene glycol, Sodium benzoate, Tocopheryl acetate, Sodium hyaluronate, Pentylene glycol, Hibiscus abelmoschus extract, Ethylhexylglycerin, Retinyl palmitate, Phyllanthus emblica fruit extract, Hydrolyzed rice protein, Tetrasodium edta, Sorbitan laurate, Panax ginseng root extract, Carbomer, Dimethylmethoxy chromanol, Polysorbate 20, Xanthan gum, Hydroxyethylcellulose, Acetyl dipeptide-1 cetyl ester, Morus alba leaf extract, Lindera strychnifolia root extract, Tocopherol, Palmitoyl tripeptide-1, Palmitoyl tetrapeptide-7
Retailers ranked by price — lowest first.
Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| No7Lift & Luminate TRIPLE ACTION Night Cream Enhanced FormulaYOUR PRODUCT | PayotPerform Lift Reinforcing and Lifting Day Rich Cream | Elizabeth GrantCollagen Re-Inforce 3D Advanced Face Lift Night Cream | AHCHydrating Essential Real Eye Cream for Face | |
|---|---|---|---|---|
| Match | — | 61% | 57% | 56% |
| Price | $36.95 | $88.58+$51.63 | $90.00+$53.05 | $21.14−$15.81 |
| Shared key ingredients | — | 7 of 14 | 8 of 14 | 8 of 14 |
| Key difference | — | Mineral Oil | Tripeptide-10 Citrulline | Copper Tripeptide-1 |
| Irritancy | High | Medium | Medium | High |
| Drying alcohol | Contains drying alcohol | — | — | Contains drying alcohol |
| View product | Shop | Shop | Shop |
"No7 - Lift & Luminate TRIPLE ACTION Night Cream Enhanced Formula" is a well-rounded moisturizing product. As we expect from a proper moisturizer, the formula includes a combo of effective humectants and emollients. These are the two different types of ingredients that are essential for improving the skin hydration and supporting a healthy skin barrier. Humectants in this product (glycerin, sodium hyaluronate, hydrolyzed rice protein, butylene glycol and caprylyl glycol) help to increase the water content in the upper layer of the skin. (These ingredients do so by "capturing" water molecules from the outside air or from within the deeper layers of the skin). Palmitoyl tetrapeptide-7, palmitoyl tripeptide-1, butyrospermum parkii butter, caprylic/capric triglyceride and dimethicone in this product help decrease the water evoporation from the skin, so that it stays hydrated for longer. These ingredients also soften the skin and take away the feeling of tightness and dryness.
There are some common irritants in this product, including ingredients that do not have benefits for the skin. We assess the overall irritancy of this moisturizer to be high. For a detailed overview of all potential irritants: click here
You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.
According to Cruelty-Free Kitty "No7" is cruelty free, but its parent company is not.
The product retails from 20.50£ up to 27.95£ in the United Kingdom.
For a detailed price comparison: click here.
Every concentration estimate and effectiveness label is anchored to one of these 22 studies and safety reviews.
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