Neom Organics London NEOM Super Shower Power Body Cleanser

Neom Organics London NEOM Super Shower Power Body Cleanser

Efficacy100/100IrritancyHigh

Works for

Cleansing
Decyl glucoside, Lauryl glucoside + 5 more
Cleanses gently
What the product description says
“NEOM Super Shower Power Body Cleanser”
From product name

This product works by removing dirt and oil from the surface of the skin. It uses a combination of mild cleansing agents (cocamidopropyl betaine, coco-glucoside, decyl glucoside, glyceryl oleate, lauryl glucoside, sodium lauroyl lactylate, xanthan gum) and should be able to cleanse the skin gently. Still keep in mind that any cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Even though this formulation is mild, the following cleansing agents could trigger an irritation or allergy for some people: cocamidopropyl betaine, coco-glucoside, decyl glucoside, glyceryl oleate

Decyl glucosideEffect: HighHelps oil and water mix together. Can be irritating~7.6–11.4%
Lauryl glucosideEffect: HighHelps oil and water mix together~3.3–5%
Cocamidopropyl betaineEffect: HighHelps water and oil mix together. Used as a cleansing ingredient. Could be an allergen~1.8–2.7%
Sodium lauroyl lactylateEffect: HighHelps water and oil mix together~1.6–2.5%
Xanthan gumEffect: HighUsed to create a thicker product consistency~1.2–1.7%
Coco-glucosideEffect: HighUsed as a cleansing agent (surfactant) in cleansers. Helps water and oil mix together in lotions. Can be irritating~1–1.5%
Glyceryl oleateEffect: HighHelps oil and water mix together. Can be irritating~0.6–1.35%

Can it cause trouble?

Irritancy
3 strong irritants: Parfum, Limonene + 1 more — patch-test recommended
High risk
We flagged 13 ingredients with irritancy potential. Severity depends on your sensitivity threshold; the table lists the worst offenders first.
IngredientFunctionIrritationEst. amount
Decyl glucosideHelps oil and water mix together. Can be irritatingHigh~7.6–11.4%est.
ParfumAn aromatic blend of unspecified and possibly irritating ingredientsHigh~1.7–2.5%est.
Cocamidopropyl betaineHelps water and oil mix together. Used as a cleansing ingredient. Could be an allergenHigh~1.8–2.7%est.
Coco-glucosideUsed as a cleansing agent (surfactant) in cleansers. Helps water and oil mix together in lotions. Can be irritatingHigh~1–1.5%est.
Glyceryl oleateHelps oil and water mix together. Can be irritatingHigh~0.6–1.35%est.
LimoneneA common frangrance that can easily irritate skin, especially if exposed to air, light or heatHigh~0.1–0.45%est.
CitralA fragrance with a lemon scent. A likely irritantHigh~0.1–0.4%est.
Lauryl glucosideHelps oil and water mix togetherMedium~3.3–5%est.
Sodium lauroyl lactylateHelps water and oil mix togetherMedium~1.6–2.5%est.
Citric acidCan work as an exfoliant but is typically used to adjust the product pHMedium~0.35–0.8%est.
Aloe barbadensis leaf juice powderTraditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skinMedium~0.2–0.75%est.
Sodium citrateHelps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve productsMedium~0.1–0.3%est.
Potassium sorbateA preservativeMedium~0.05–0.15%est.
Comedogenic
Clean of flagged comedogenic ingredients
None flagged

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Ingredients

Filter by role to see what each ingredient is doing.

Water~40–60%
Formula
Irritation risk
Low

Plain old water

More about Water
Decyl glucoside~7.6–11.4%
Irritant · high
Irritation risk
High
Works for
Cleansing

Helps oil and water mix together. Can be irritating

More about Decyl glucoside
Glycerin~3.7–5.5%
Formula
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

More about Glycerin
Lauryl glucoside~3.3–5%
Irritant · medium
Irritation risk
Medium
Works for
Cleansing

Helps oil and water mix together

More about Lauryl glucoside
Parfum~1.7–2.5%
Irritant · high
Irritation risk
High

An aromatic blend of unspecified and possibly irritating ingredients

More about Parfum
Sodium lauroyl lactylate~1.6–2.5%
Irritant · medium
Irritation risk
Medium
Works for
Cleansing

Helps water and oil mix together

More about Sodium lauroyl lactylate
Cocamidopropyl betaine~1.8–2.7%
Irritant · high
Irritation risk
High
Works for
Cleansing

Helps water and oil mix together. Used as a cleansing ingredient. Could be an allergen

More about Cocamidopropyl betaine
Xanthan gum~1.2–1.7%
Formula
Irritation risk
Low
Works for
Cleansing

Used to create a thicker product consistency

More about Xanthan gum
Coco-glucoside~1–1.5%
Irritant · high
Irritation risk
High
Works for
Cleansing

Used as a cleansing agent (surfactant) in cleansers. Helps water and oil mix together in lotions. Can be irritating

More about Coco-glucoside
Glyceryl oleate~0.6–1.35%
Irritant · high
Irritation risk
High
Works for
Cleansing

Helps oil and water mix together. Can be irritating

More about Glyceryl oleate
Saccharide isomerate~0.45–1.05%
Formula
Irritation risk
Low
Works for
Moisturizing

Helps attract water to the upper layer of the skin

More about Saccharide isomerate
Sodium benzoate~0.25–0.5%
Formula
Irritation risk
Low

A preservative

More about Sodium benzoate
Citric acid~0.35–0.8%
Irritant · medium
Irritation risk
Medium

Can work as an exfoliant but is typically used to adjust the product pH

More about Citric acid
Aloe barbadensis leaf juice powder~0.2–0.75%
Irritant · medium
Irritation risk
Medium
Works for
Moisturizing

Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin

More about Aloe barbadensis leaf juice powder
Sodium chloride~0.2–0.7%
Formula
Irritation risk
Low

Used to stabilize mixtures of oil and water, and create thicker, gel-like product textures

More about Sodium chloride
Limonene~0.1–0.45%
Irritant · high
Irritation risk
High

A common frangrance that can easily irritate skin, especially if exposed to air, light or heat

More about Limonene
Citral~0.1–0.4%
Irritant · high
Irritation risk
High

A fragrance with a lemon scent. A likely irritant

More about Citral
Sodium citrate~0.1–0.3%
Irritant · medium
Irritation risk
Medium

Helps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve products

More about Sodium citrate
Coffea arabica seed extract~0.05–0.25%
Formula
Irritation risk
Low
Works for
Anti-oxidation

Might be helpful in neutralizing free radicals in skin

More about Coffea arabica seed extract
Avena sativa kernel extract~0.05–0.3%
Formula
Irritation risk
Low
Works for
Anti-inflammatoryReduces irritationMoisturizingReduces rednessAnti-oxidation

An effective moisturizing and skin barrier repair ingredient. Helps calm down inflammation and has some anti-oxidant properties

More about Avena sativa kernel extract
Potassium sorbate~0.05–0.15%
Irritant · medium
Irritation risk
Medium

A preservative

More about Potassium sorbate
Tocopherol~0.01–0.1%
Formula
Irritation risk
Low
Works for
Anti-oxidationMoisturizingAnti-inflammatoryAnti-aging

Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself

More about Tocopherol
Hydrogenated palm glycerides citrate~0.05–0.15%
Formula
Irritation risk
Low

Helps soften the upper layer of the skin

More about Hydrogenated palm glycerides citrate
Ingredient list view

Water, Decyl glucoside, Glycerin, Lauryl glucoside, Parfum, Sodium lauroyl lactylate, Cocamidopropyl betaine, Xanthan gum, Coco-glucoside, Glyceryl oleate, Saccharide isomerate, Sodium benzoate, Citric acid, Aloe barbadensis leaf juice powder, Sodium chloride, Limonene, Citral, Sodium citrate, Coffea arabica seed extract, Avena sativa kernel extract, Potassium sorbate, Tocopherol, Hydrogenated palm glycerides citrate

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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
Neom Organics LondonNEOM Super Shower Power Body CleanserYOUR PRODUCTNaturiumThe Calmer Ceramide Body WashSunescapeHydrating Shower GelCowshedMother Bath & Shower Gel
Match—37%37%37%
Price—$14.15$10.30$26.61
Shared key ingredients—6 of 95 of 94 of 9
Key difference—Ceramide EopCocos Nucifera OilGluconolactone
Irritancy High Low Medium Medium
Drying alcohol——— Contains drying alcohol
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Neom Organics London NEOM Super Shower Power Body Cleanser
Neom Organics LondonNEOM Super Shower Power Body Cleanser

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As an Amazon Associate, WIMJ earns from qualifying purchases.