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Product summary

"MIDHA - Rice Serum" is effective for: Moisturizing, Evens skin tone, Anti-aging and Anti-blemish

Ingredient callouts

  • A good concentration of Niacinamide (2.00% - 2.90%). Niacinamide is a well-studied multi-tasking active. It is stable, and can work well in almost any hydrating formulation. There is solid evidence that Niacinamide can help support skin barrier, regulate oil production and reduce acne and clogged pores. It also helps to fight photodamage and improve the skin tone, reducing pigmentation marks.
  • Ceramides (phytosphingosine 0.15% - 0.60%, ceramide eop 0.15% - 0.65%, ceramide as 0.10% - 0.50%, ceramide ap 0.10% - 0.45%, ceramide ns 0.15% - 0.60% and ceramide np 0.15% - 0.60%). Ceramides are an important part of our natural skin barrier. The Ceramides used in skincare are synthetic or come from plants. They help soften the skin and can help "fill the gaps" in the skin barrier, keeping the skin hydrated and resilient for longer.
  • Adenosine 0.10% - 0.45%. It is a compound that in involved in many biological processes inside the skin cells. According one high-quality clinical trial, topical Adenosine in low concentrations can somewhat help improve "deep wrinkles" - the wrinkles that appear with age in places where our faces are most dynamic (for example, on the forehead or in the corners of the eyes).
  • Humectants (betaine 0.15% - 0.50% and glycerin 3.30% - 4.90%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.