Little Butterfly London Petals and Blooms Brightening Anti-Oxidant Serum

Name: Little Butterfly London - Petals and Blooms Brightening Anti-Oxidant Serum
Brand: Little Butterfly London

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WORKS FOR

Moisturizing
Anti-aging
Exfoliation
Evens skin tone
+1 more

KEY INGREDIENTS

salicylic acid
lactic acid
ascophyllum nodosum extract
caprylic/capric triglyceride
cetearyl alcohol
chondrus crispus powder
glycerin
prunus amygdalus dulcis oil
prunus armeniaca kernel oil
saccharum officinarum extract
tocopherol
+8 more

PROMISES
FULFILLED

31 /100

IRRITANCY

HIGH

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Where to buy?

Out of stock £31.50

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Formula review

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Promise

What does the product description say?

"Restore beautifully glowing skin with the Little Butterfly London Petals and Blooms Brightening Anti-Oxidant Serum; an oil-free, quick-absorbing elixir that infuses vitamins and antioxidants deep into skin."

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WIMJ summary

This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.This ingredient - magnesium aluminum silicate - could be helpful for preventing or repairing signs of aging in theory, but there is no evidence that it actually works.

Ingredient	Effectiveness	Concentration	Irritancy
magnesium aluminum silicate	LOW
aloe barbadensis leaf juice	LOW
prunus amygdalus dulcis oil	LOW

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What does the product description say?

"Bilberry, Sugar Cane, Sugar Maple, Orange and Lemon), the lightweight formula gently exfoliates skin and targets pigmentation and uneven skin tone to promote clarity."

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WIMJ summary

Effective ingredients missing or their concentration is too low

Ingredient	Effectiveness	Concentration	Irritancy
lactic acid	HIGH
salicylic acid	LOW

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What does the product description say?

"Bilberry, Sugar Cane, Sugar Maple, Orange and Lemon), the lightweight formula gently exfoliates skin and targets pigmentation and uneven skin tone to promote clarity."

Lookfantastic

WIMJ summary

This product does not contain effective exfoliating ingredients. It might be able to deliver physical exfoliation, that is scrub off some of the dead cells on the surface of the skin. We do not recommend physical exfoliation, because it is not uniform (some bits of skin can get exfoliated too much while others not at all). It can also traumatize the skin and aggrevate acne and other skin conditions.

Ingredient	Effectiveness	Concentration	Irritancy
lactic acid	HIGH
salicylic acid	HIGH

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What does the product description say?

"Powered by White Mulberry and Multifruit® BSC (a concentrated blend of five botanical extracts."

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WIMJ summary

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, aloe barbadensis leaf juice.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: caprylic/capric triglyceride, prunus armeniaca kernel oil.

Ingredient	Effectiveness	Concentration	Irritancy
prunus armeniaca kernel oil	HIGH
saccharum officinarum extract	HIGH
ascophyllum nodosum extract	HIGH

Potential irritants

IRRITANCY

HIGH

Ingredient	Irritancy	Skin Benefit
aloe barbadensis leaf juice
glyceryl oleate citrate
prunus armeniaca kernel oil

Ingredients by volume

Ingredient	Estimated concentration
aloe barbadensis leaf juice Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin	23% - 34%
water Plain old water	12% - 17%
glycerin One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant	4.8% - 7.1%
glyceryl oleate citrate Helps oil and water mix together	3.4% - 5%
dicaprylyl carbonate Helps products spread more easily and works as an emollient to soften skin	2.8% - 4.1%
magnesium aluminum silicate Might be helpful in restoring skin barrier function and, when combined with zinc carbonate and malonic acid, reducing fine lines and wrinkles by stimulating elastin production. Also helps stabilize the product formulation	1.9% - 2.8%
prunus armeniaca kernel oil An emollient that helps soften the skin	1.5% - 2.2%
tocopherol Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself	1.2% - 1.8%
benzyl alcohol A preservative. Can be used to mask unpleasant smell. Can be irritating	0.5% - 1%
caprylic/capric triglyceride A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin	1% - 1.6%
cetearyl alcohol A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture	0.95% - 1.4%
cetearyl glucoside Helps water and oil in the product mix well together and improves product texture	0.55% - 1.25%
glyceryl caprylate An emollient that can also help water and oil mix together, as well as prevent bacteria growth in products	0.55% - 1.25%
parfum An aromatic blend of unspecified and possibly irritating ingredients	0.45% - 1.05%
xanthan gum Used to create a thicker product consistency	0.45% - 1.05%
chondrus crispus powder A powder from red algae extract that helps attract water to the upper layer of the skin and create a nicer product consistency	0.55% - 1.25%
salicylic acid Used for skin exfoliation. It has an anti-inflammatory and anti-bacterial effect, helps to unclog pores, prevent blemishes and speed up healing of the existing ones. Sometimes referred to as a BHA (beta-hydroxy acid)	0.4% - 0.95%
ascophyllum nodosum extract Brown seaweed extract. Can help attract water to the upper layer of the skin and might have some antioxidant effect	0.35% - 0.85%
vaccinium myrtillus fruit extract A plant extract that might help neutralize free radicals in skin, but research on its efficacy in skin is lacking	0.35% - 0.8%
sodium phytate Used to stabilize product formulations	0.35% - 0.8%
morus alba root extract	0.3% - 0.75%
saccharum officinarum extract Sugar extract that helps attract water to the upper layer of the skin	0.3% - 0.7%
prunus amygdalus dulcis oil An emollient that softens the skin	0.3% - 0.75%
sorbic acid A preservative	0.3% - 0.6%
citrus aurantium dulcis fruit extract A plant extract that is used as a fragrance. Can be irritating and lead to photosensitivity	0.2% - 0.75%
citrus limon fruit extract Used as a fragrance. Can be irritating and cause photosensitivity	0.2% - 0.75%
vaccinium angustifolium fruit extract A plant extract tha can have anti-oxidant properties, but evidence of effectiveness in skin is lacking	0.15% - 0.65%
sodium benzoate A preservative	0.25% - 0.5%
lactic acid An exfoliating and moisturizing alpha-hydroxy acid (AHA). Typically causes less irritation than other AHAs, for example, glycolic acid. At high concentrations (about 15%), lactic acid can help reduce lines and wrinkles. Recent studies show that lactic acid can support the "good" bacteria living on skin's surface (healthy skin microbiom)	0.15% - 0.65%
acer saccharum extract A plant extract that contains small percentage of AHAs. Is unlikely to have any skin benefit due the small concentration of the active compounds	0.1% - 0.5%
hibiscus sabdariffa flower extract A plant extract that can be irritating. It might contain a compound anthocyanin that could be helpful in neutralizing free radicals	0.1% - 0.45%
potassium sorbate A preservative	0.1% - 0.4%
orchis mascula flower extract Used as a fragrance. Can be irritating	0.1% - 0.35%
arnica montana flower extract A plant extract that can be irritating. It can have some anti-bacterial properties, but there are no evidence of a beneficial effect for skin	0.05% - 0.3%
ribes nigrum fruit extract A fruit extract that might have some anti-oxidant effect in skin	0.1% - 0.45%
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