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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Black Reserve Body Lotion"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, caprylyl glycol.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, caprylic/capric triglyceride.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
5.9% - 8.9%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
4% - 6%
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
2.6% - 3.8%
Helps oil and water mix togehter and creates a nice product texture
2.2% - 3.3%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
1.8% - 2.7%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
1.6% - 2.3%
An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation
1.2% - 1.9%
Helps soften the upper layer of the skin
1.1% - 1.6%
A plant oil that helps soften the upper layer of the skin. Is unlikely to be helpful in restoring skin barrier function due to the low content of linoleic acid
0.9% - 1.3%
An emollient that helps to soften the skin. It has a high contetn of oleic acid that might weaken the skin barrier. Might have some anti-oxidant properties. It might be somewhat helpful against hyperpigmentation.
0.55% - 1.25%
Used to create a thicker product consistency
0.4% - 1%
Can work as an exfoliant but is typically used to adjust the product pH
0.35% - 0.85%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
0.4% - 0.95%
Helps preserve products and creates a nice product texture
0.35% - 0.8%
0.35% - 0.8%
0.15% - 0.65%
Used to create a thicker product texture. Helps soften the upper layer of the skin and might be able to prevent moisture loss from its surface
0.15% - 0.55%
A silicone that makes products more spreadable and keeps skin smooth. Helps to add gloss to skin and may visually fill in fine lines/wrinkles for short time
0.15% - 0.6%
Increases thickness of a product. Texture enhancer for oil-in-water emulsions
0.1% - 0.4%
A preservative
0.1% - 0.3%
An aromatic blend of unspecified and possibly irritating ingredients
0.05% - 0.25%
A preservative. It helps prevent bacterial growth in cosmetic products
0.05% - 0.3%
Used to adjust the product's pH
0.05% - 0.2%
Helps to stabilize the product formulation
0.05% - 0.1%

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Price
WIMJ similarity score
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Key ingredients
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
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Questions

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