It Cosmetics Confidence in a Gel Lotion Soin Hydratant

"It Cosmetics - Confidence in a Gel Lotion Soin Hydratant" is a well-rounded moisturizing product. To work well, any moisturizer needs to include a combination of water-binding and emollient ingredients. It Cosmetics - Confidence in a Gel Lotion Soin Hydratant ticks this box. Humectants in this product (glycerin, sodium hyaluronate, soluble collagen, glucose and propylene glycol) help to increase the water content in the upper layer of the skin. (These ingredients do so by "capturing" water molecules from the outside air or from within the deeper layers of the skin). Caprooyl phytosphingosine, ceramide eop, ceramide np, ceramide ns and cholesterol in this product help decrease the water evoporation from the skin, so that it stays hydrated for longer. These ingredients also soften the skin and take away the feeling of tightness and dryness.

Ingredient callouts

• Another benefit is that this moisturizer contain ceramides (caprooyl sphingosine 0.10% - 0.15%, caprooyl phytosphingosine 0.20% - 0.35%, ceramide eos 0.15% - 0.30%, ceramide eop 0.20% - 0.35%, ceramide ap 0.15% - 0.30%, ceramide ns 0.25% - 0.45% and ceramide np 0.25% - 0.50%). Ceramides are an important part of our natural skin barrier. The Ceramides used in skincare are synthetic or come from plants. They help soften the skin and can help "fill the gaps" in the skin barrier, keeping the skin hydrated and resilient for longer.
• We like that this moisturizer contains peptides (dipeptide diaminobutyroyl benzylamide diacetate 0.20% - 0.40%). There are many different kind of Peptides and they are naturally present in our skin. They all are a combination of aminoacids. Some of them work as natural antibiotics, promote wound-healing and production of collagen. The science is still not settled on how effective Peptides are in skincare, but it is very likely that they have a benefit. Peptides might help restore the skin barrier and fight the signs of aging. At the very least, Peptides work as humectants: they attract water to the upper layer of the skin and improve its hydration.
• Adenosine 0.30% - 0.55%. It is a chemical present inside our skin cells. A clinical trial confirmed that topical application of Adenosine in a low concentration can reduce dynamic wrinkles (these are the wrinkles that appear with age in a places where our mimic is the most active, for example, in the corners of the eyes or on the forehead).

Irritation risk

This formulation includes some common irritants, including ingredients that do not provide a benefit for the skin. We assess the overall irritancy of this moisturizer to be medium. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

About the brand

According to Cruelty-Free Kitty "It Cosmetics" is cruelty free, but its parent company is not.

Price

The product retails for 35.35£ in the United Kingdom.

For a detailed price comparison: click here.