Coola Dew Good Illum Serum SPF30

Coola Dew Good Illum Serum SPF30

SPF 30Efficacy100/100IrritancyMedium·5 UV filters

Works for

Sun protection
SPF 30 · 5 UV filters
Broad spectrum
SPF 30Broad spectrumChemical filters

This product offers a good level of protection against both UVB and UVA rays.

This sunscreen uses organic (so-called "chemical") sunscreen filters. Organic, or "chemical" filters usually provide reliable sun protection and rarely leave a white cast. Sunscreens with organic filters can sting eyes.

This product can be considered "reef safe" because it does not contain the UV filters (oxybenzone and octinoxate) that can be harmful to coral reefs when present in the water in high concentrations.

UV spectrum
UVB290–320 nmUVA II320–340 nmUVA I340–400 nm
Octocrylene
Butyloctyl Salicylate
Octisalate
Titanium Dioxide
Avobenzone
FilterCoverageWhat it doesEst. amount
OctocryleneUVB Photo-stable A weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreen~5–7.5%
Butyloctyl SalicylateUVBA synthetic ester of salicylic acid that is used to help disperse pigments and boost effectiveness of sunscreen ingredients. It is able to absorb UV light (working as an organic, or chemical filter), but is not approved as a sunscreen ingredient on its own~4.7–7%
OctisalateEthylhexyl SalicylateUVBOctisalate. A UV filter. It offers some protection against the sun rays that cause sunburn (UVB), but does not protect against the most aging sun rays (UVA). It loses its effectiveness quickly when exposed to sunlight. It is an organic, or so called "chemical" sunscreen~3.5–5.3%
Titanium Dioxide Mineral UVBUVA2 Photo-stable Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin~0.9–1.3%
AvobenzoneButyl MethoxydibenzoylmethaneUVA1Avobenzone. An organic, or so-called "chemical" UV filter. Protects against both UVA and UVB rays. Needs to be combined with other filters in a formulation to be stable.~2.6–3.9%
~ marks concentrations estimated from label position and typical use levels
Reef-safe
No oxybenzone or octinoxate — the two filters banned in Hawaii, Florida Keys and Aruba.
Evens skin tone
No ingredient credited for this claim
Works well
What the product description says
“Perfect to use as a makeup primer, the lightweight serum sits sheer on the skin, brightening the complexion.”
Source: Face the future

This product offers broad spectrum sun protection. It means that it can prevent hyperpigmentation and help keep the skin tone even (sun damage is the main factor causing age spots, darkening of post-acne marks and other discolorations).

Anti-aging
Side benefit · Aloe barbadensis leaf juice
Works well

This product can help prevent early signs of skin aging because it offers a good level of broad spectrum sun protection. Sun damage is the main cause of premature skin aging, and protecting your skin from the sun is the best anti-aging strategy.

Aloe barbadensis leaf juiceEffect: LowTraditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin~23–34%
Moisturizing
Side benefit the brand mentions · Glycerin, Lactobacillus ferment + 4 more
Works
What the product description says
“Enriched with lactobacillus ferment to support the skin barrier and enhance moisture retention, the silky serum provides broad-spectrum UVA and UVB protection, contains antioxidant-rich hydrators, and instantly gives the skin a dewy glow.”
Source: Face the future

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, lactobacillus ferment.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: ethylhexyl hydroxystearate, caprylyl glycol.

GlycerinKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant~3.5–5.2%
Lactobacillus fermentKey active· HumectantEffect: HighA fermentation product created by bacteria Lactobacillus. The fermented product has anti-bacterial properties and might be helpful in calming down inflammation, but studies are lacking. Helps attract water to the upper layer of the skin. Can be used as a preservative~1.2–1.8%
Ethylhexyl hydroxystearateKey active· Emollient, OcclusiveEffect: HighHelps soften the upper layer of the skin and reduce water loss from it~0.2–0.75%
Aloe barbadensis leaf juice· HumectantEffect: LowTraditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin~23–34%
Butylene glycol· HumectantEffect: LowUsed to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin~0.3–0.7%
Caprylyl glycol· Humectant, EmollientEffect: LowHelps preserve products and creates a nice product texture~0.2–0.75%

Can it cause trouble?

Irritancy
2 strong irritants: Jasminum sambac leaf cell extract, Parfum
Medium risk
We flagged 10 ingredients with irritancy potential. Severity depends on your sensitivity threshold; the table lists the worst offenders first.
IngredientFunctionIrritationEst. amount
Jasminum sambac leaf cell extractUsed as a fragranceHigh~1–1.5%est.
ParfumAn aromatic blend of unspecified and possibly irritating ingredientsHigh~0.1–0.4%est.
Aloe barbadensis leaf juiceTraditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skinMedium~23–34%est.
OctocryleneA weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreenMedium~5–7.5%est.
Butyloctyl salicylateA synthetic ester of salicylic acid that is used to help disperse pigments and boost effectiveness of sunscreen ingredients. It is able to absorb UV light (working as an organic, or chemical filter), but is not approved as a sunscreen ingredient on its ownMedium~4.7–7%est.
Butyl methoxydibenzoylmethaneAvobenzone. An organic, or so-called "chemical" UV filter. Protects against both UVA and UVB rays. Needs to be combined with other filters in a formulation to be stable.Medium~2.6–3.9%est.
HydroxyacetophenoneUsed to increase effectiveness of preservativesMedium~0.4–1%est.
Sodium stearoyl glutamateHelps oil and water mix togetherMedium~0.35–0.85%est.
1,2-hexanediolA preservativeMedium~0.15–0.55%est.
Caprylyl glycolHelps preserve products and creates a nice product textureMedium~0.2–0.75%est.
Comedogenic
1 ingredient rated 2 or more on the 0–5 pore-clogging scale
1 flagged
These ingredients have a comedogenic rating of 2 or more on a 0–5 scale; the table shows each one's rating. In leave-on products they can clog pores in acne-prone skin.
IngredientFunctionRatingEst. amount
Theobroma cacao seed extract—3/5~0.9–1.35%est.

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Ingredients

Filter by role to see what each ingredient is doing.

Aloe barbadensis leaf juice~23–34%
Irritant · medium
Irritation risk
Medium
Works for
MoisturizingAntibacterialAnti-inflammatoryReduces rednessReduces irritationAnti-blemishAnti-aging

Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin

More about Aloe barbadensis leaf juice
Octocrylene~5–7.5%
UV filterKey activeIrritant · medium
Irritation risk
Medium
Works for
Sun protection

A weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreen

More about Octocrylene
Butyloctyl salicylate~4.7–7%
UV filterKey activeIrritant · medium
Irritation risk
Medium
Works for
Sun protection

A synthetic ester of salicylic acid that is used to help disperse pigments and boost effectiveness of sunscreen ingredients. It is able to absorb UV light (working as an organic, or chemical filter), but is not approved as a sunscreen ingredient on its own

More about Butyloctyl salicylate
Glycerin~3.5–5.2%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

More about Glycerin
Ethylhexyl salicylate~3.5–5.3%
UV filter
Irritation risk
Low
Works for
Sun protection

Octisalate. A UV filter. It offers some protection against the sun rays that cause sunburn (UVB), but does not protect against the most aging sun rays (UVA). It loses its effectiveness quickly when exposed to sunlight. It is an organic, or so called "chemical" sunscreen

More about Ethylhexyl salicylate
Butyl methoxydibenzoylmethane~2.6–3.9%
UV filterKey activeIrritant · medium
Irritation risk
Medium
Works for
Sun protection

Avobenzone. An organic, or so-called "chemical" UV filter. Protects against both UVA and UVB rays. Needs to be combined with other filters in a formulation to be stable.

More about Butyl methoxydibenzoylmethane
Ammonium acryloyldimethyltaurate/vp copolymer~1.6–2.4%
Formula
Irritation risk
Low

Increases thickness of a product. Texture enhancer for oil-in-water emulsions

More about Ammonium acryloyldimethyltaurate/vp copolymer
Ci 77163~1.4–2.1%
Formula
Irritation risk
Low

Colorant

More about Ci 77163
Lactobacillus ferment~1.2–1.8%
Key active
Irritation risk
Low
Works for
MoisturizingAnti-inflammatoryAnti-oxidationReduces irritation

A fermentation product created by bacteria Lactobacillus. The fermented product has anti-bacterial properties and might be helpful in calming down inflammation, but studies are lacking. Helps attract water to the upper layer of the skin. Can be used as a preservative

More about Lactobacillus ferment
Jasminum sambac leaf cell extract~1–1.5%
Irritant · high
Irritation risk
High

Used as a fragrance

More about Jasminum sambac leaf cell extract
Theobroma cacao seed extract~0.9–1.35%
Comedogenic 3/5
Irritation risk
Low
Comedogenicity
3/5
More about Theobroma cacao seed extract
Schinus molle extract~0.8–1.2%
Formula
Water~0.55–1.35%
Formula
Irritation risk
Low

Plain old water

More about Water
Titanium dioxide~0.9–1.3%
UV filterKey active
Irritation risk
Low
Works for
Sun protection

Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin

More about Titanium dioxide
Ethyl ferulate~0.5–1.15%
Formula
Irritation risk
Low
More about Ethyl ferulate
Tropolone~0.5–1.2%
Formula
Irritation risk
Low
More about Tropolone
Mica~0.55–1.25%
Formula
Irritation risk
Low

Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light

More about Mica
Hydroxyacetophenone~0.4–1%
Irritant · medium
Irritation risk
Medium

Used to increase effectiveness of preservatives

More about Hydroxyacetophenone
Propanediol~0.4–0.9%
Formula
Irritation risk
Low

Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin

More about Propanediol
Butylene glycol~0.3–0.7%
Formula
Irritation risk
Low
Works for
Moisturizing

Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin

More about Butylene glycol
Sodium stearoyl glutamate~0.35–0.85%
Irritant · medium
Irritation risk
Medium
Works for
Cleansing

Helps oil and water mix together

More about Sodium stearoyl glutamate
1,2-hexanediol~0.15–0.55%
Irritant · medium
Irritation risk
Medium

A preservative

More about 1,2-hexanediol
Caprylyl glycol~0.2–0.75%
Irritant · medium
Irritation risk
Medium
Works for
Moisturizing

Helps preserve products and creates a nice product texture

More about Caprylyl glycol
Ethylhexyl hydroxystearate~0.2–0.75%
Key active
Irritation risk
Low
Works for
Moisturizing

Helps soften the upper layer of the skin and reduce water loss from it

More about Ethylhexyl hydroxystearate
Maltodextrin~0.15–0.65%
Formula
Irritation risk
Low
Works for
Mattifying

Used to stabilize the product formulation and can help absorb oil

More about Maltodextrin
Sodium phytate~0.1–0.4%
Formula
Irritation risk
Low

Used to stabilize product formulations

More about Sodium phytate
Parfum~0.1–0.4%
Irritant · high
Irritation risk
High

An aromatic blend of unspecified and possibly irritating ingredients

More about Parfum
Ingredient list view

Aloe barbadensis leaf juice, Octocrylene, Butyloctyl salicylate, Glycerin, Ethylhexyl salicylate, Butyl methoxydibenzoylmethane, Ammonium acryloyldimethyltaurate/vp copolymer, Ci 77163, Lactobacillus ferment, Jasminum sambac leaf cell extract, Theobroma cacao seed extract, Schinus molle extract, Water, Titanium dioxide, Ethyl ferulate, Tropolone, Mica, Hydroxyacetophenone, Propanediol, Butylene glycol, Sodium stearoyl glutamate, 1,2-hexanediol, Caprylyl glycol, Ethylhexyl hydroxystearate, Maltodextrin, Sodium phytate, Parfum

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🇬🇧 Face the future (UK)35 ml
≈ $60.37
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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
CoolaDew Good Illum Serum SPF30YOUR PRODUCTIsle of ParadiseDaily Defense Face Fluid SPF 50 SunscreenHello SundayThe One That's A Mini Serum SPF50NeutrogenaUltra Sheer Oil-Free Face Serum With Vitamin E SPF 60+
Match—39%39%39%
Price—$33.00—$17.49
Shared key ingredients—5 of 74 of 74 of 7
Key difference—NiacinamideGluconolactoneDimethicone
Irritancy Medium Low Low Low
SPFSPF 30SPF 50SPF 50SPF 60
Drying alcohol——— Contains drying alcohol
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More alternatives: La Roche-Posay Anthelios UVAir™ SPF 50 Serum SunscreenThe Ordinary UV Filters SPF 45 Serum Sunscreen PA++++

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Product summary

The ingredient list suggests that "Coola - Dew Good Illum Serum SPF30" can provide reliable sun protection. It can protect from both UVA and UVB rays. This is great news because not all sunscreens with SPF ratings give UVA protection. (UVA rays do not cause sunburn, but still damage our skin and lead to early aging).

This sunscreen should also be hydrating enough to use without an additional moisturizer during the day. Like all broad-spectrum sunscreens, this product has an anti-aging benefit.

Sunscreen filters

This is a so-called "chemical" sunscreen. It means that it uses organic UV filters. They typically offer good sun protection and rarely leave a white cast, but they can be irritating for some people with sensitive skin. These are the sun protection ingredients in this sunscreen: avobenzone 2.60% - 3.90%, butyloctyl salicylate 4.70% - 7.00%, octisalate 3.50% - 5.30% and octocrylene 5.00% - 7.50%.

Irritation risk

This sunscreen contains some common irritants, including those without a benefit for the skin. We assess the overall irritancy of it to be medium. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

About the brand

According to Cruelty-Free Kitty "Coola" is cruelty free and so is its parent company.

Price

The product retails for 45.00£ in the United Kingdom.

For a detailed price comparison: click here.

Coola Dew Good Illum Serum SPF30
CoolaDew Good Illum Serum SPF30

Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.

As an Amazon Associate, WIMJ earns from qualifying purchases.