be the skin Purifying White Waterful Serum

be the skin Purifying White Waterful Serum

Efficacy100/100IrritancyHigh

Works for

Evens skin tone
Niacinamide, Stearyl glycyrrhetinate + 1 more
Works well
What the product description says
“A serum that helps clarify and brighten the skin with botanicals such as mushrooms, Green tea extract and Arbutin.”
Source: Yesstyle

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: niacinamide

The following ingredient (ingredients) in this product might be helpful, but there is no evidence to confirm that it actually can help even out the skin tone: glycyrrhiza glabra root extract, stearyl glycyrrhetinate.

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

NiacinamideKey activeEffect: HighIs proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production~1.7–2%
Stearyl glycyrrhetinateKey activeEffect: MediumA fatty acid derived from licorice. Works as an emollient and can help calm down inflammation~0.25–0.45%
Glycyrrhiza glabra root extractEffect: LowA plant extract that can help lighten the skin and calm down inflammation. Might be helpful in neutralizing free radicals~0.35–0.65%
Anti-aging
Not advertised by the brand · Niacinamide
Works well

This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains niacinamide.

Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.

NiacinamideKey activeEffect: HighIs proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production~1.7–2%
Moisturizing
Side benefit the brand mentions · Niacinamide, Glycerin + 12 more
Works well
What the product description says
“The result of painstaking R&D, the brand's facial care products utilize botanical extracts to brighten, moisturize and cleanse a variety of skin types.”
Source: Yesstyle

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: betaine, glycerin.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, cetearyl alcohol.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: niacinamide

NiacinamideHeroEffect: HighIs proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production~1.7–2%
GlycerinKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant~3.1–3.7%
DimethiconeKey active· Emollient, OcclusiveEffect: HighA silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish~2.4–3%
BetaineKey active· HumectantEffect: HighHelps attract water to the upper layer of the skin and improves the product texture~1.4–1.7%
Sodium hyaluronateKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin~1.2–1.4%
Cetearyl alcoholKey active· EmollientEffect: MediumA non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture~0.8–1.2%
CyclopentasiloxaneKey active· EmollientEffect: MediumA silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin~0.55–0.85%
Olea europaea fruit oilKey active· EmollientEffect: MediumAn emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation~0.3–0.55%
Stearyl glycyrrhetinateKey activeEffect: MediumA fatty acid derived from licorice. Works as an emollient and can help calm down inflammation~0.25–0.45%
Butylene glycol· HumectantEffect: LowUsed to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin~4–4.9%
Ethylhexyl isononanoate· EmollientEffect: LowHelps soften the upper layer of the skin and improve the product consistency~2–2.4%
Polysilicone-11Effect: LowA silicone that forms a light film on the skin surface helping to bind water and temporarily absorb oils creating a matt and powdery feel~0.5–0.75%
Scutellaria baicalensis root extract· HumectantEffect: LowA plant extract that might contain a compound baicalin that could be helpful in neutralizing free radicals and reducing inflammation in skin. The baicalin concentration in skincare products is often too low for an effective action. Can be used for its fragrant properties~0.4–0.6%
Isohexadecane· EmollientEffect: LowImproves the texture of the product and helps soften the skin. Helps oil and water mix together and can be used as a cleansing agent~0.35–0.65%
Anti-blemish
Not advertised by the brand · Niacinamide
Works well

This product can help reduce breakouts and clogged pores because it contains the following ingredient: niacinamide. This ingredient is used for treating acne and can have a noticeable effect.

NiacinamideHeroEffect: HighIs proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production~1.7–2%

Can it cause trouble?

Irritancy
10 strong irritants: Thymus vulgaris flower/leaf extract, Parfum + 8 more — patch-test recommended
High risk
We flagged 22 ingredients with irritancy potential. Severity depends on your sensitivity threshold; the table lists the worst offenders first.
IngredientFunctionIrritationEst. amount
Scutellaria baicalensis root extractA plant extract that might contain a compound baicalin that could be helpful in neutralizing free radicals and reducing inflammation in skin. The baicalin concentration in skincare products is often too low for an effective action. Can be used for its fragrant propertiesHigh~0.4–0.6%est.
Paeonia suffruticosa root extract—High~0.45–0.65%est.
Decyl glucosideHelps oil and water mix together. Can be irritatingHigh~0.45–0.7%est.
Perilla ocymoides seed extractA plant extract that might help neutralize free radicals in skin but solid research is lacking. Contains a number of volatile compounds and can be irritatingHigh~0.3–0.55%est.
Thymus vulgaris flower/leaf extractPlant extract that has some anti-bacterial properties. Can be used as a fragrance. Can be irritatingHigh~0.25–0.4%est.
ParfumAn aromatic blend of unspecified and possibly irritating ingredientsHigh~0.2–0.35%est.
Hexyl cinnamalA fragrance with jasmine smell. A likely irritantHigh~0.2–0.35%est.
LimoneneA common frangrance that can easily irritate skin, especially if exposed to air, light or heatHigh~0.15–0.3%est.
LinaloolA fragrance. Can be irritatingHigh~0.15–0.25%est.
Benzyl benzoateFragrance with sweet balsamic smell. Help to preserve products and dissolve other ingredients. Could trigger allergic reactions and be irritatingHigh~0.15–0.25%est.
GeraniolA fragrance. Can be irritatingHigh~0.15–0.25%est.
CitralA fragrance with a lemon scent. A likely irritantHigh~0.15–0.25%est.
CitronellolA fragrance. Can be irritatingHigh~0.1–0.15%est.
Isoeugenol—High~0.1–0.15%est.
Pentaerythrityl tetraisostearateUsed to create a thicker product consistencyMedium~1–1.2%est.
Cetearyl glucosideHelps water and oil in the product mix well together and improves product textureMedium~0.6–0.9%est.
Glycyrrhiza glabra root extractA plant extract that can help lighten the skin and calm down inflammation. Might be helpful in neutralizing free radicalsMedium~0.35–0.65%est.
Olea europaea fruit oilAn emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammationMedium~0.3–0.55%est.
Peg-60 hydrogenated castor oilHelps oil and water mix togetherMedium~0.3–0.55%est.
Stearyl glycyrrhetinateA fatty acid derived from licorice. Works as an emollient and can help calm down inflammationMedium~0.25–0.45%est.
Tocopheryl acetateA more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.Medium~0.25–0.5%est.
Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymerA gelling agent that thickens the product consistency and leaves the skin with a velvety finishMedium~0.25–0.45%est.
Comedogenic
1 ingredient rated 2 or more on the 0–5 pore-clogging scale
1 flagged
These ingredients have a comedogenic rating of 2 or more on a 0–5 scale; the table shows each one's rating. In leave-on products they can clog pores in acne-prone skin.
IngredientFunctionRatingEst. amount
Cetearyl alcoholA non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture2/5~0.8–1.2%est.

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Ingredients

Filter by role to see what each ingredient is doing.

Water~45–55%
Formula
Irritation risk
Low

Plain old water

More about Water
Laurus nobilis leaf extract~4.6–5.6%
Formula
Butylene glycol~4–4.9%
Formula
Irritation risk
Low
Works for
Moisturizing

Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin

More about Butylene glycol
Glycerin~3.1–3.7%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

More about Glycerin
Dimethicone~2.4–3%
Key active
Irritation risk
Low
Works for
MoisturizingMattifying

A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish

More about Dimethicone
Ethylhexyl isononanoate~2–2.4%
Formula
Irritation risk
Low
Works for
Moisturizing

Helps soften the upper layer of the skin and improve the product consistency

More about Ethylhexyl isononanoate
Niacinamide~1.7–2%
Hero · Moisturizing, Anti-blemish
Irritation risk
Low
Works for
Anti-agingEvens skin toneAnti-blemishMoisturizingReduces irritationAntibacterialAnti-inflammatoryReduces redness

Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production

More about Niacinamide
Betaine~1.4–1.7%
Key active
Irritation risk
Low
Works for
Moisturizing

Helps attract water to the upper layer of the skin and improves the product texture

More about Betaine
Sodium hyaluronate~1.2–1.4%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Attracts water into the upper layer of the skin

More about Sodium hyaluronate
Pentaerythrityl tetraisostearate~1–1.2%
Irritant · medium
Irritation risk
Medium
Works for
Cleansing

Used to create a thicker product consistency

More about Pentaerythrityl tetraisostearate
Cetearyl alcohol~0.8–1.2%
Key activeComedogenic 2/5
Irritation risk
Low
Comedogenicity
2/5
Works for
CleansingMoisturizing

A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture

More about Cetearyl alcohol
Cetearyl glucoside~0.6–0.9%
Irritant · medium
Irritation risk
Medium
Works for
Cleansing

Helps water and oil in the product mix well together and improves product texture

More about Cetearyl glucoside
Cyclopentasiloxane~0.55–0.85%
Key active
Irritation risk
Low
Works for
MoisturizingMattifying

A silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin

More about Cyclopentasiloxane
Polysilicone-11~0.5–0.75%
Formula
Irritation risk
Low
Works for
MattifyingMoisturizing

A silicone that forms a light film on the skin surface helping to bind water and temporarily absorb oils creating a matt and powdery feel

More about Polysilicone-11
Scutellaria baicalensis root extract~0.4–0.6%
Irritant · high
Irritation risk
High
Works for
AntibacterialAnti-oxidationMoisturizingReduces irritationAnti-inflammatory

A plant extract that might contain a compound baicalin that could be helpful in neutralizing free radicals and reducing inflammation in skin. The baicalin concentration in skincare products is often too low for an effective action. Can be used for its fragrant properties

More about Scutellaria baicalensis root extract
Paeonia suffruticosa root extract~0.45–0.65%
Irritant · high
Irritation risk
High
Works for
Anti-oxidation
More about Paeonia suffruticosa root extract
Glycyrrhiza glabra root extract~0.35–0.65%
Irritant · medium
Irritation risk
Medium
Works for
Evens skin toneAnti-inflammatoryAnti-oxidationReduces rednessAntibacterial

A plant extract that can help lighten the skin and calm down inflammation. Might be helpful in neutralizing free radicals

More about Glycyrrhiza glabra root extract
Decyl glucoside~0.45–0.7%
Irritant · high
Irritation risk
High
Works for
Cleansing

Helps oil and water mix together. Can be irritating

More about Decyl glucoside
Polyglyceryl-10 eicosanedioate/tetradecanedioate~0.3–0.6%
Formula
Olea europaea fruit oil~0.3–0.55%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Moisturizing

An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation

More about Olea europaea fruit oil
Perilla ocymoides seed extract~0.3–0.55%
Irritant · high
Irritation risk
High
Works for
Anti-oxidation

A plant extract that might help neutralize free radicals in skin but solid research is lacking. Contains a number of volatile compounds and can be irritating

More about Perilla ocymoides seed extract
Peg-60 hydrogenated castor oil~0.3–0.55%
Irritant · medium
Irritation risk
Medium
Works for
Cleansing

Helps oil and water mix together

More about Peg-60 hydrogenated castor oil
Viola tricolor flower/leaf/stem water~0.25–0.45%
Formula
Buddleja davidii extract~0.25–0.45%
Formula
Thymus vulgaris flower/leaf extract~0.25–0.4%
Irritant · high
Irritation risk
High
Works for
Antibacterial

Plant extract that has some anti-bacterial properties. Can be used as a fragrance. Can be irritating

More about Thymus vulgaris flower/leaf extract
Artemisia umbelliformis extract~0.25–0.45%
Formula
Stearyl glycyrrhetinate~0.25–0.45%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Evens skin toneMoisturizingReduces rednessAnti-inflammatory

A fatty acid derived from licorice. Works as an emollient and can help calm down inflammation

More about Stearyl glycyrrhetinate
Sodium acrylate/sodium acryloyldimethyl taurate copolymer~0.25–0.45%
Formula
Irritation risk
Low

Used to create a thicker product consistency

More about Sodium acrylate/sodium acryloyldimethyl taurate copolymer
Isohexadecane~0.35–0.65%
Formula
Irritation risk
Low
Works for
CleansingMoisturizing

Improves the texture of the product and helps soften the skin. Helps oil and water mix together and can be used as a cleansing agent

More about Isohexadecane
Tocopheryl acetate~0.25–0.5%
Irritant · medium
Irritation risk
Medium
Works for
Anti-oxidation

A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.

More about Tocopheryl acetate
Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer~0.25–0.45%
Irritant · medium
Irritation risk
Medium

A gelling agent that thickens the product consistency and leaves the skin with a velvety finish

More about Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer
Carbomer~0.25–0.45%
Formula
Irritation risk
Low
Works for
Cleansing

Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations

More about Carbomer
Polysorbate 80~0.25–0.5%
Formula
Irritation risk
Low
Works for
Cleansing

Helps water and oil mix together

More about Polysorbate 80
Tromethamine~0.2–0.4%
Formula
Irritation risk
Low

Helps adjust pH in products

More about Tromethamine
Parfum~0.2–0.35%
Irritant · high
Irritation risk
High

An aromatic blend of unspecified and possibly irritating ingredients

More about Parfum
Hexyl cinnamal~0.2–0.35%
Irritant · high
Irritation risk
High

A fragrance with jasmine smell. A likely irritant

More about Hexyl cinnamal
Limonene~0.15–0.3%
Irritant · high
Irritation risk
High

A common frangrance that can easily irritate skin, especially if exposed to air, light or heat

More about Limonene
Linalool~0.15–0.25%
Irritant · high
Irritation risk
High

A fragrance. Can be irritating

More about Linalool
Benzyl benzoate~0.15–0.25%
Irritant · high
Irritation risk
High

Fragrance with sweet balsamic smell. Help to preserve products and dissolve other ingredients. Could trigger allergic reactions and be irritating

More about Benzyl benzoate
Geraniol~0.15–0.25%
Irritant · high
Irritation risk
High

A fragrance. Can be irritating

More about Geraniol
Citral~0.15–0.25%
Irritant · high
Irritation risk
High

A fragrance with a lemon scent. A likely irritant

More about Citral
Citronellol~0.1–0.15%
Irritant · high
Irritation risk
High

A fragrance. Can be irritating

More about Citronellol
Isoeugenol~0.1–0.15%
Irritant · high
Irritation risk
High
More about Isoeugenol
Ingredient list view

Water, Laurus nobilis leaf extract, Butylene glycol, Glycerin, Dimethicone, Ethylhexyl isononanoate, Niacinamide, Betaine, Sodium hyaluronate, Pentaerythrityl tetraisostearate, Cetearyl alcohol, Cetearyl glucoside, Cyclopentasiloxane, Polysilicone-11, Scutellaria baicalensis root extract, Paeonia suffruticosa root extract, Glycyrrhiza glabra root extract, Decyl glucoside, Polyglyceryl-10 eicosanedioate/tetradecanedioate, Olea europaea fruit oil, Perilla ocymoides seed extract, Peg-60 hydrogenated castor oil, Viola tricolor flower/leaf/stem water, Buddleja davidii extract, Thymus vulgaris flower/leaf extract, Artemisia umbelliformis extract, Stearyl glycyrrhetinate, Sodium acrylate/sodium acryloyldimethyl taurate copolymer, Isohexadecane, Tocopheryl acetate, Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer, Carbomer, Polysorbate 80, Tromethamine, Parfum, Hexyl cinnamal, Limonene, Linalool, Benzyl benzoate, Geraniol, Citral, Citronellol, Isoeugenol

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Yesstyle
$27.30 Out of stock
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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
be the skinPurifying White Waterful SerumYOUR PRODUCTmirenesseFast Fix Chin Tuck V Shape Lifting SerumMamondeRed Energy Recovery SerumCOSRXThe Blue Peptide Bakuchiol Plump Glow Serum
Match—96%96%95%
Price———$19.99
Shared key ingredients—6 of 85 of 85 of 8
Key difference—Acetyl Dipeptide-1 Cetyl EsterAdenosineAcetyl Octapeptide-3
Irritancy High Medium Medium Medium
Drying alcohol—— Contains drying alcohol Contains drying alcohol
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Product summary

"be the skin - Purifying White Waterful Serum" is effective for: Evens skin tone, Anti-blemish, Anti-aging and Moisturizing

Ingredient callouts

  • A good concentration of Niacinamide (1.70% - 2.00%). Niacinamide is a well-studied multi-tasking active. It is stable, and can work well in almost any hydrating formulation. There is solid evidence that Niacinamide can help support skin barrier, regulate oil production and reduce acne and clogged pores. It also helps to fight photodamage and improve the skin tone, reducing pigmentation marks.
  • Humectants (sodium hyaluronate 1.20% - 1.40%, betaine 1.40% - 1.70% and glycerin 3.10% - 3.70%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.

Price

The product retails from 27.30$ up to 39.00$ in the United States.

For a detailed price comparison: click here.

Sources cited in this review

Every concentration estimate and effectiveness label is anchored to one of these 18 studies and safety reviews.

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be the skin Purifying White Waterful Serum
be the skinPurifying White Waterful Serum

Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.

As an Amazon Associate, WIMJ earns from qualifying purchases.