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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Skin brightening Bergamot Oil boosts skin’s radiance for a youthful glow To use."
WIMJ summary for anti-aging

Effective ingredients missing or their concentration is too low.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
See a mistake?
Promise
What does the product description say?
"-Prevents spots, calms and reduces existing blemishes -Controls oily skin -Lightly hydrates -Brightens skin Why do you need it?"
WIMJ summary for evens skin tone

Effective ingredients missing or their concentration is too low

See a mistake?
Promise
What does the product description say?
"Balancing Face Moisturiser"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: caprylic/capric triglyceride, limnanthes alba seed oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Evens skin tone
Total Promises Fulfilled score: 25/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3.8% - 5.7%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
3.8% - 5.6%
An emollient that softens skin and creates a nice product texture
2.8% - 4.2%
2% - 3%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
1.7% - 2.6%
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
1.5% - 2.2%
Helps soften the upper layer of the skin and might have some anti-oxidant properties
1.3% - 2%
This oil's cmposition is closest to rapeseed oil. It is a very stable oil and serves as an emoillient
1.1% - 1.7%
A plant oil that helps soften the upper layer of the skin. Is unlikely to be helpful in restoring skin barrier function due to the low content of linoleic acid
0.9% - 1.35%
0.5% - 1.2%
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
0.5% - 1.1%
0.35% - 0.85%
A plant oil with a high content of volatile compounds that can irritate the skin and lead to allergic reactions. Can lead to photosensitivity
0.35% - 0.8%
Used as a fragrance. Can be irritating
0.3% - 0.75%
An essential oil. Can be irritating
0.3% - 0.7%
0.3% - 0.75%
0.2% - 0.8%
An essential oil that is used as a fragrance and can be irritating. It might have some anti-oxidant effect in skin
0.15% - 0.65%
Red algae extract that helps attract water to the upper layer of the skin and create a nicer product consistency
0.15% - 0.65%
Used to create a thicker product consistency
0.15% - 0.65%
Helps oil and water mix together
0.15% - 0.6%
A preservative. Can be used to mask unpleasant smell. Can be irritating
0.1% - 0.45%
A preservative
0.15% - 0.5%
A preservative
0.15% - 0.5%
Can work as an exfoliant but is typically used to adjust the product pH
0.1% - 0.5%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.1% - 0.35%
A fragrance. Can be irritating
0.1% - 0.35%
A fragrance with a lemon scent. A likely irritant
0.05% - 0.3%
Added to create a nice product smell. Can be irritating
0.05% - 0.25%
A fragrance. Can be irritating
0.05% - 0.2%
Fragrance with sweet balsamic smell. Help to preserve products and dissolve other ingredients. Could trigger allergic reactions and be irritating
0.05% - 0.2%
A fragrance. Is a likely irritant
0.05% - 0.1%
The ingredient is not recognized
TBC

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
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IRRITANCY
LOW
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MEDIUM
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MEDIUM
Potential Irritants
All ingredients
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Questions

Scientific Sources