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Product summary

Judging from the ingredient list, "Vitamin E - Superdrug Vitamin E Superbalm" works well for improving skin hydration

Irritation risk

This formulation includes some common irritants, including ingredients that do not provide a benefit for the skin. We assess the overall irritancy of this moisturizer to be high. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

Price

The product retails for 3.99£ in the United Kingdom.

For a detailed price comparison: click here.

Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Enriched with naturally sourced Vitamin E, a powerful antioxidant that will help to shield your skin against environmental damage and premature skin ageing by combating the harmful effects of free radicals."
WIMJ summary for anti-aging

This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.This ingredient - butyrospermum parkii butter - could be helpful for preventing or repairing signs of aging in theory, but there is no evidence that it actually works.

This ingredient vaccinium macrocarpon seed oil might be able to help neutralize free radicals in skin and help it fight off some of the sun damage.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Vitamin E Super Balm is formulated with a nourishing blend of natural Coconut Oil, Shea Butter and Avocado Oil to deeply hydrate and soften dry, flaky skin."
WIMJ summary for moisturizing

This product can help soften the skin and reduce its moisture loss with emollients and occlusives: beeswax, butyrospermum parkii butter.

Keep in mind that this product does not contain effective ingredients to attract water to the upper layer of the skin. This is why an additional product with humectants like glycerin or hyaluronic acid can be helpful (apply it before this product for the best results).

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: petrolatum

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (vaccinium macrocarpon seed oil) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
meets threshold
LOW
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
HIGH
Ingredient Irritancy Skin Benefit
hydrogenated castor oil
Has skin benefit
cera alba
Has skin benefit
aroma
does not have skin benefit

Ingredients by volume

Ingredient Estimated concentration
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
22% - 33%
An emollient. Found to be as effective as a moisturizer for dry skin as mineral oil. Could be comedogenic
4.8% - 7.2%
One of the most effective and the most studied occlusive ingredients that creates a protective layer on top of the skin preventing moisture loss
4.6% - 6.9%
A plant oil that can help soften the skin. It might be helpful in calming down inflammation, but solid research is lacking. Is often used in lip products to create the needed product consistency
3.6% - 5.5%
Forms a protective barrier that holds water and keeps dry skin hydrated. Keeps an emulsion from separating into its oil and liquid components, and increases the thickness of a product. Can be an allergen
3.2% - 4.7%
Forms a protective barrier that holds water and keeps dry skin hydrated. Keeps an emulsion from separating into its oil and liquid components, and increases the thickness of a product. Can be an allergen
2.3% - 3.5%
An emollient that softens the skin
1.8% - 2.7%
An unspecified blend of fragrant irritating ingredients
1.2% - 1.8%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.85% - 1.3%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.55% - 1.3%
An emollient that helps soften the skin and could be helpful in repairing its barrier function
0.6% - 1.35%
Plant oil from nuts that helps soften the upper layer of the skin. Contains a high concentration of oleic acid that can weaken skin's barrier function and increase water-loss while enhancing penetration of other ingredients
0.45% - 1.1%
A plant oil that can help neutralize free radicals, soften the upper layer of the skin, and support skin's barrier function
0.35% - 0.85%
A preservative
0.1% - 0.45%
A fragrance. Potential allergen and can be irritating
0.1% - 0.45%
A fragrance. Can be irritating
0.1% - 0.35%

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
HIGH
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
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MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
LOW
Potential Irritants
All ingredients
See all similar products

Questions

Scientific Sources