THE FACE SHOP Yehwadam Pure Brightening Emulsion
Works for
2 of 2 advertised claims delivered
Evens skin tone1 ingredient credited for this claimStrong support
“This white floral musk scented essence contains 7 kinds of natural whitening ingredients to fight dark spots while brightening up your skin tone with anti-aging effect”
This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: niacinamide
Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.
Anti-aging3 ingredients credited for this claimStrong support
“This white floral musk scented essence contains 7 kinds of natural whitening ingredients to fight dark spots while brightening up your skin tone with anti-aging effect”
This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains adenosine, niacinamide.
Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.
MoisturizingNot advertised by the brand · 24 ingredients credited for this claimStrong support
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
betaine, glycerin.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, dimethiconol.
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: ceramide np, niacinamide, panthenol
Anti-blemishNot advertised by the brand · 1 ingredient credited for this claimStrong support
This product can help reduce breakouts and clogged pores because it contains the following ingredient: niacinamide. This ingredient is used for treating acne and can have a noticeable effect.
Anti-oxidationNot advertised by the brand · 8 ingredients credited for this claimModerate support
This product contains antioxidants (cornus officinalis fruit extract, saccharomyces/barley seed ferment filtrate) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.
Can it cause trouble?
Irritancy6 strong irritants: Parfum, Alpha-isomethyl ionone + 4 more — patch-test recommendedHigh risk
Comedogenic2 ingredients rated 2 or more on the 0–5 pore-clogging scale2 flagged
User reviews
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Ingredients
Filter by role to see what each ingredient is doing.
Water~45–55%
Dipropylene glycol~6.5–8%
- Irritation risk
- Low
Helps to dissolve other ingredients in a formulation. Slows down the rate of product drying
More about Dipropylene glycolGlycerin~4.2–5.2%
- Irritation risk
- Low
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinNiacinamide~3.2–3.9%
- Irritation risk
- Low
Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production
More about NiacinamideIsocetyl myristate~2.4–3%
- Irritation risk
- Low
Dimethicone~2.1–2.6%
- Irritation risk
- Low
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
More about Dimethicone1,2-hexanediol~0.8–1.15%
Lactobacillus/soybean ferment extract~1.4–1.7%
- Irritation risk
- Low
A fermentation product created by bacteria Lactobacillus out of soybean. The fermented product helps to attract water to the upper layer of the skin and has anti-bacterial properties. It might be helpful in calming down inflammation and could be helpful in evening out skin tone, but studies are lacking
More about Lactobacillus/soybean ferment extractHydrogenated lecithin~1.2–1.4%
- Irritation risk
- Low
Helps to retain moisture by creating a protective barrier on the skin. Rich in fatty acids. Improves product texture and helps with the penetration of other ingredients.
More about Hydrogenated lecithinCyclopentasiloxane~0.95–1.2%
- Irritation risk
- Low
A silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin
More about CyclopentasiloxanePanthenol~0.65–1%
- Irritation risk
- Low
Helps attract water to the upper layer of the skin and can help improve skin barrier function
More about PanthenolHydrogenated polyisobutene~0.6–0.9%
- Irritation risk
- Low
Used to improve the product consistency and soften the upper layer of the skin
More about Hydrogenated polyisobuteneSaccharomyces/potato extract ferment filtrate~0.5–0.75%
- Irritation risk
- Low
Saccharomyces/barley seed ferment filtrate~0.45–0.7%
- Irritation risk
- Low
A yeast extract that can help neutralize free radicals in skin and can help attract water to its upper layers
More about Saccharomyces/barley seed ferment filtrateSqualane~0.5–0.7%
- Irritation risk
- Low
An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
More about SqualaneMacadamia ternifolia seed oil~0.45–0.7%
- Irritation risk
- Medium
Plant oil from nuts that helps soften the upper layer of the skin. Contains a high concentration of oleic acid that can weaken skin's barrier function and increase water-loss while enhancing penetration of other ingredients
More about Macadamia ternifolia seed oilButyrospermum parkii butter~0.45–0.7%
- Irritation risk
- Low
- Comedogenicity
- 3/5
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
More about Butyrospermum parkii butterCeramide np~0.4–0.6%
- Irritation risk
- Low
A type of lipid similar to ceramides naturally present in skin. Helps to soften the upper layer of the skin and supports the skin barrier function to keep it hydrated. Can help to prevent inflammation in skin
More about Ceramide npPearl powder~0.3–0.6%
- Irritation risk
- Low
Consists of 95% calcium carbonate that does not have any effect on the skin. The remaining 5% can include compounds that can help neutralize free radicals and support skin barrier function
More about Pearl powderPanax ginseng root extract~0.3–0.6%
- Irritation risk
- High
A plant extract that might have some anti-inflammatory properties, but solid evidence is lacking. It can be irritating
More about Panax ginseng root extractButylene glycol~0.3–0.5%
- Irritation risk
- Low
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
More about Butylene glycolCnidium officinale root extract~0.25–0.5%
- Irritation risk
- Low
Poria cocos extract~0.25–0.45%
- Irritation risk
- Low
Polygonum multiflorum root extract~0.25–0.45%
- Irritation risk
- Low
Angelica gigas root extract~0.25–0.45%
- Irritation risk
- Low
Cuscuta japonica seed extract~0.25–0.45%
- Irritation risk
- Low
Lycium chinense fruit extract~0.25–0.45%
- Irritation risk
- Low
Paeonia lactiflora extract~0.25–0.5%
- Irritation risk
- Low
Ginkgo biloba nut extract~0.25–0.45%
- Irritation risk
- Low
Atractylodes macrocephala root extract~0.25–0.45%
- Irritation risk
- Low
Cornus officinalis fruit extract~0.25–0.45%
- Irritation risk
- High
A plant extract that contains anti-oxidants. It might help to neutralize free radicals in skin. Can be used to help preserve the product formulation
More about Cornus officinalis fruit extractSchisandra chinensis fruit extract~0.25–0.45%
- Irritation risk
- Medium
A berry extract that might help neutralize free radicals on the surface of the skin
More about Schisandra chinensis fruit extractZiziphus jujuba fruit extract~0.25–0.45%
- Irritation risk
- Low
Lonicera japonica flower extract~0.25–0.45%
- Irritation risk
- High
A plant extract that might help neutralize free radicals in skin. Can contain volalite oils and be irritating
More about Lonicera japonica flower extractBetaine~0.25–0.45%
- Irritation risk
- Low
Helps attract water to the upper layer of the skin and improves the product texture
More about BetaineTrehalose~0.25–0.45%
- Irritation risk
- Low
A sugar that attracts water to the upper layer of the skin
More about TrehaloseAdenosine~0.25–0.45%
- Irritation risk
- Low
Might help improve cell turnover and reduce inflammation in skin. One study shows that the ingredients might be able to help reduce dynamic wrinkles (for example, in the corners of the eyes or on the forehead)
More about AdenosineGlyceryl stearate~0.3–0.55%
- Irritation risk
- Low
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
More about Glyceryl stearatePeg-100 stearate~0.35–0.6%
- Irritation risk
- Low
Helps oil and water mix togehter and creates a nice product texture
More about Peg-100 stearatePeg-5 glyceryl stearate~0.3–0.5%
- Irritation risk
- Medium
Helps oil and water mix together
More about Peg-5 glyceryl stearateDimethiconol~0.3–0.55%
- Irritation risk
- Low
A silicone that makes products more spreadable and keeps skin smooth. Helps to add gloss to skin and may visually fill in fine lines/wrinkles for short time
More about DimethiconolDimethicone/peg-10/15 crosspolymer~0.25–0.45%
Lauryl peg-9 polydimethylsiloxyethyl dimethicone~0.25–0.5%
- Irritation risk
- Low
A type of silicone that helps to soften upper layer of the skin and create a nice product texture
More about Lauryl peg-9 polydimethylsiloxyethyl dimethiconeDimethicone/vinyl dimethicone crosspolymer~0.25–0.5%
- Irritation risk
- Low
Used to stabilize product formulations and create a nice product texture
More about Dimethicone/vinyl dimethicone crosspolymerStearyl alcohol~0.3–0.55%
- Irritation risk
- Low
An emollient that helps soften the skin
More about Stearyl alcoholBehenic acid~0.35–0.65%
Behenyl alcohol~0.3–0.55%
- Irritation risk
- Low
Non-drying alcohol that helps water and oil mix together. Also serves as an emollient
More about Behenyl alcoholStearic acid~0.4–0.6%
- Irritation risk
- Low
Helps oil and water mix together and works as an emollient
More about Stearic acidMyristic acid~0.3–0.55%
- Irritation risk
- Medium
- Comedogenicity
- 3/5
Helps oil and water mix together. Could be comedogenic
More about Myristic acidCarbomer~0.25–0.45%
- Irritation risk
- Low
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
More about CarbomerC14-22 alcohols~0.25–0.45%
- Irritation risk
- Low
A non-drying alcohol that helps stabilize product formulations
More about C14-22 alcoholsTriethylhexanoin~0.2–0.4%
- Irritation risk
- Medium
Helps soften the upper layer of the skin
More about TriethylhexanoinArachidyl glucoside~0.25–0.45%
Cholesterol~0.25–0.5%
- Irritation risk
- Low
An emollient that is naturally found in skin
More about CholesterolTromethamine~0.2–0.4%
Trisodium edta~0.2–0.35%
Parfum~0.15–0.25%
- Irritation risk
- High
An aromatic blend of unspecified and possibly irritating ingredients
More about ParfumAlpha-isomethyl ionone~0.15–0.25%
- Irritation risk
- High
A fragrance. Potential allergen and can be irritating
More about Alpha-isomethyl iononeCitronellol~0.15–0.3%
Hexyl cinnamal~0.15–0.25%
Hydroxycitronellal~0.1–0.15%
- Irritation risk
- High
A fragrance. A likely allergen and can be irritating
More about HydroxycitronellalLinalool~0.1–0.15%
Ingredient list view
Water, Dipropylene glycol, Glycerin, Niacinamide, Isocetyl myristate, Dimethicone, 1,2-hexanediol, Lactobacillus/soybean ferment extract, Hydrogenated lecithin, Cyclopentasiloxane, Panthenol, Hydrogenated polyisobutene, Saccharomyces/potato extract ferment filtrate, Saccharomyces/barley seed ferment filtrate, Unknown, Squalane, Macadamia ternifolia seed oil, Butyrospermum parkii butter, Ceramide np, Pearl powder, Panax ginseng root extract, Butylene glycol, Cnidium officinale root extract, Poria cocos extract, Polygonum multiflorum root extract, Angelica gigas root extract, Cuscuta japonica seed extract, Lycium chinense fruit extract, Paeonia lactiflora extract, Ginkgo biloba nut extract, Atractylodes macrocephala root extract, Cornus officinalis fruit extract, Schisandra chinensis fruit extract, Ziziphus jujuba fruit extract, Lonicera japonica flower extract, Betaine, Trehalose, Adenosine, Glyceryl stearate, Peg-100 stearate, Peg-5 glyceryl stearate, Dimethiconol, Dimethicone/peg-10/15 crosspolymer, Lauryl peg-9 polydimethylsiloxyethyl dimethicone, Dimethicone/vinyl dimethicone crosspolymer, Stearyl alcohol, Behenic acid, Behenyl alcohol, Stearic acid, Myristic acid, Carbomer, C14-22 alcohols, Triethylhexanoin, Arachidyl glucoside, Cholesterol, Tromethamine, Trisodium edta, Parfum, Alpha-isomethyl ionone, Citronellol, Hexyl cinnamal, Hydroxycitronellal, Linalool
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Worth comparing, line by line.
Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| THE FACE SHOPYehwadam Pure Brightening EmulsionYOUR PRODUCT | TOSOWOONGDexpanthenol Cream | 23 years oldBakuchiol A Cream | looks&meiiRich Routine Barrier Cream | |
|---|---|---|---|---|
| Match | — | 88% | 86% | 85% |
| Price | $24.23 | $19.10−$5.13 | $24.71 | $39.00+$14.77 |
| Shared key ingredients | — | 9 of 16 | 10 of 16 | 12 of 16 |
| Key difference | — | Madecassoside | Bakuchiol | Copper Tripeptide-1 |
| Irritancy | High | Medium | Medium | High |
| Drying alcohol | — | Contains drying alcohol | — | Contains drying alcohol |
| View product | Shop | Shop | Shop |
Product summary
Judging from the ingredient list, "THE FACE SHOP - Yehwadam Pure Brightening Emulsion" works well for improving skin hydration This moisturizer uses a good combo of humectants and emollients. These both types of ingredients are essentials for improving the skin hydration and keeping the skin barrier healthy. Humectants in this product (panthenol, betaine, glycerin, trehalose and saccharomyces/barley seed ferment filtrate) help to increase the water content in the upper layer of the skin. (These ingredients do so by "capturing" water molecules from the outside air or from within the deeper layers of the skin). Emollients in this formulation (ceramide np, cholesterol, dimethicone, dimethiconol and squalane) help to reduce the moisture loss from the skin. They also soften the skin surface and relieve the feeling of dryness and tightness.
Ingredient callouts
- We love that this moisturizer contains a good concentration of niacinamide 3.20% - 3.90%. Niacinamide is a perfect active in a moistruizer because it helps calm down inflamation in skin and support the skin barrier. More than that, it is helpful for most common skin concerns: it helps regulat oil production, help reduce acne and clogged pores, improve skin tone and prevent pigmentation marks. It also helps fight photodamage.
- Another benefit is that this moisturizer contain ceramides (ceramide np 0.40% - 0.60%). Ceramides are an important part of our natural skin barrier. The Ceramides used in skincare are synthetic or come from plants. They help soften the skin and can help "fill the gaps" in the skin barrier, keeping the skin hydrated and resilient for longer.
- Adenosine 0.25% - 0.45%. It is a compound that in involved in many biological processes inside the skin cells. According one high-quality clinical trial, topical Adenosine in low concentrations can somewhat help improve "deep wrinkles" - the wrinkles that appear with age in places where our faces are most dynamic (for example, on the forehead or in the corners of the eyes).
- An effective concentration of Panthenol (pro-vitamin B5) - about 0.65% - 1.00%. Panthenol helps strengthen the skin barrier, improve hydration and reduce inflammation in skin.
Irritation risk
This moisturizer contains a bunch of common irritants, including ingredients that do not provide any known benefit for the skin. It might not be the best choice if your skin is sensitive. We assess the overall irritancy of this moisturizer to be high. For a detailed overview of all potential irritants: click here
You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.
Price
The product retails for 62.00A$ in Australia and for 24.23$ in the United States.
For a detailed price comparison: click here.
Sources cited in this review
Every concentration estimate and effectiveness label is anchored to one of these 24 studies and safety reviews.
- 1
- 2
- 3
- 4
- 5Final Report on the Safety Assessment of Dimethicone Copolyoljournals.sagepub.com
- 6
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