THE FACE SHOP White Seed Brightening Lotion

THE FACE SHOP White Seed Brightening Lotion

Efficacy100/100IrritancyHigh
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Works for

1 of 1 advertised claim delivered

Evens skin tone
1 ingredient credited for this claim
Strong support
What the product description says
“Brand from South Korea THE FACE SHOP. This moisturiser packed with White Seed Complex from White Daisy Flower Extract and White Lupin Seed to reduce the appearance of pigmentation while brightening skin tone. Lightweight and comfortable to wear. GMO free.”
Source: Yesstyle

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: niacinamide

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

NiacinamideKey activeEffect: HighIs proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production~2.7–4.1%
Anti-blemish
Not advertised by the brand · 2 ingredients credited for this claim
Strong support

This product can help reduce breakouts and clogged pores because it contains the following ingredient: niacinamide. This ingredient is used for treating acne and can have a noticeable effect.

NiacinamideHeroEffect: HighIs proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production~2.7–4.1%
Salix alba bark extractEffect: Low, below effective doseA plant extract that can help neutralize free radicals in skin. It contains a compound salicin that can theoretically be converted into salicylic acid that, in turn, helps reduce inflammation in skin, but the evidence of effectiveness in skin is lacking and the extract is usually not used in a concentration that would enable an exfoliating effect~0.2–0.7%
Anti-aging
Not advertised by the brand · 1 ingredient credited for this claim
Strong support

This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains niacinamide.

Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.

NiacinamideKey activeEffect: HighIs proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production~2.7–4.1%
Moisturizing
Not advertised by the brand · 12 ingredients credited for this claim
Strong support

This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": glycerin, polyglutamic acid.

When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: niacinamide, panthenol

Polyglutamic acidKey active· HumectantEffect: HighHelps attract water to the upper layer of the skin.~0.2–0.8%
GlycerinKey active· HumectantEffect: HighOne of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant~0.2–0.75%
PanthenolHero· HumectantEffect: HighHelps attract water to the upper layer of the skin and can help improve skin barrier function~1.2–1.8%
NiacinamideHeroEffect: HighIs proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production~2.7–4.1%
Cetearyl alcoholKey active· EmollientEffect: MediumA non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture~0.5–1.1%
CyclopentasiloxaneKey active· EmollientEffect: MediumA silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin~1.4–2.2%
Caprylic/capric glyceridesKey active· EmollientEffect: MediumHelp soften the upper layer of the skin~0.4–0.95%
Lupinus albus seed extractKey activeEffect: MediumA plant extract that helps soften the upper layer of the skin~0.35–0.8%
Glyceryl stearate· EmollientEffect: LowAn emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together~0.5–1.15%
Cyclohexasiloxane· EmollientEffect: LowA silicone that serves as an emollient. Helps create a nice non-greasy feels~1.1–1.6%
Butylene glycol· HumectantEffect: LowUsed to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin~0.35–0.85%
Chenopodium quinoa seed extractUnder-dosedEffect: HighHelps soften the upper layer of the skin~0.15–0.65%

Can it cause trouble?

Irritancy
6 strong irritants: Bellis perennis flower extract, Parfum + 4 more — patch-test recommended
High risk
We flagged 14 ingredients with irritancy potential. Severity depends on your sensitivity threshold; the table lists the worst offenders first.
IngredientFunctionIrritationEst. amount
Bellis perennis flower extractA plant extract. Used as a fragrance. Can be irritatingHigh~0.3–0.75%est.
Salix alba bark extractA plant extract that can help neutralize free radicals in skin. It contains a compound salicin that can theoretically be converted into salicylic acid that, in turn, helps reduce inflammation in skin, but the evidence of effectiveness in skin is lacking and the extract is usually not used in a concentration that would enable an exfoliating effectHigh~0.2–0.7%est.
ParfumAn aromatic blend of unspecified and possibly irritating ingredientsHigh~0.05–0.25%est.
Benzyl benzoateFragrance with sweet balsamic smell. Help to preserve products and dissolve other ingredients. Could trigger allergic reactions and be irritatingHigh~0.05–0.25%est.
CitronellolA fragrance. Can be irritatingHigh~0.05–0.2%est.
LimoneneA common frangrance that can easily irritate skin, especially if exposed to air, light or heatHigh~0.05–0.15%est.
LinaloolA fragrance. Can be irritatingHigh~0.05–0.1%est.
1,2-hexanediolA preservativeMedium~0.5–1.15%est.
Lupinus albus seed extractA plant extract that helps soften the upper layer of the skinMedium~0.35–0.8%est.
Acrylates/c10-30 alkyl acrylate crosspolymerMaintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix togetherMedium~0.15–0.6%est.
Potassium hydroxideUsed to adjust the pH level of productsMedium~0.15–0.55%est.
Disodium edtaStabilizes the product formulationMedium~0.1–0.5%est.
Potassium sorbateA preservativeMedium~0.1–0.4%est.
Sorbic acidA preservativeMedium~0.05–0.25%est.
Comedogenic
1 ingredient rated 2 or more on the 0–5 pore-clogging scale
1 flagged
These ingredients have a comedogenic rating of 2 or more on a 0–5 scale; the table shows each one's rating. In leave-on products they can clog pores in acne-prone skin.
IngredientFunctionRatingEst. amount
Cetearyl alcoholA non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture2/5~0.5–1.1%est.
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Ingredients

Filter by role to see what each ingredient is doing.

Water~40–60%
Formula
Irritation risk
Low

Plain old water

More about Water
Propanediol~4.6–6.9%
Formula
Irritation risk
Low

Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin

More about Propanediol
Propylene glycol dicaprylate/dicaprate~3.6–5.5%
Formula
Niacinamide~2.7–4.1%
Hero · Moisturizing, Anti-blemish
Irritation risk
Low
Works for
Anti-blemishEvens skin toneAnti-agingMoisturizingReduces irritationAnti-inflammatoryReduces rednessAntibacterial

Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production

More about Niacinamide
Caprylic/capric glycerides~2–3.1%
Key active
Irritation risk
Low
Works for
CleansingMoisturizing

Help soften the upper layer of the skin

More about Caprylic/capric glycerides
1,2-hexanediol~0.5–1.15%
Irritant · medium
Irritation risk
Medium

A preservative

More about 1,2-hexanediol
Cyclopentasiloxane~1.4–2.2%
Key active
Irritation risk
Low
Works for
MoisturizingMattifying

A silicone that helps improve the product texture and spreadability. Can absorb oil creating a short-term mattifying effect on the skin

More about Cyclopentasiloxane
Panthenol~1.2–1.8%
Hero · Moisturizing
Irritation risk
Low
Works for
Reduces rednessMoisturizingReduces irritation

Helps attract water to the upper layer of the skin and can help improve skin barrier function

More about Panthenol
Cyclohexasiloxane~1.1–1.6%
Formula
Irritation risk
Low
Works for
Moisturizing

A silicone that serves as an emollient. Helps create a nice non-greasy feels

More about Cyclohexasiloxane
Cetearyl olivate~0.85–1.25%
Formula
Irritation risk
Low
Works for
Cleansing

Helps oil and water mix together

More about Cetearyl olivate
Peg-100 stearate~0.55–1.35%
Formula
Irritation risk
Low
Works for
Cleansing

Helps oil and water mix togehter and creates a nice product texture

More about Peg-100 stearate
Glyceryl stearate~0.5–1.15%
Formula
Irritation risk
Low
Works for
CleansingMoisturizing

An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together

More about Glyceryl stearate
Cetearyl alcohol~0.5–1.1%
Key activeComedogenic 2/5
Irritation risk
Low
Comedogenicity
2/5
Works for
CleansingMoisturizing

A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture

More about Cetearyl alcohol
Caprylic/capric glycerides~0.4–0.95%
Key active
Irritation risk
Low
Works for
CleansingMoisturizing

Help soften the upper layer of the skin

More about Caprylic/capric glycerides
Sorbitan olivate~0.35–0.85%
Formula
Irritation risk
Low
Works for
Cleansing

Helps oil and water mix together

More about Sorbitan olivate
Butylene glycol~0.35–0.85%
Formula
Irritation risk
Low
Works for
Moisturizing

Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin

More about Butylene glycol
Lupinus albus seed extract~0.35–0.8%
Key activeIrritant · medium
Irritation risk
Medium
Works for
Moisturizing

A plant extract that helps soften the upper layer of the skin

More about Lupinus albus seed extract
Bellis perennis flower extract~0.3–0.75%
Irritant · high
Irritation risk
High

A plant extract. Used as a fragrance. Can be irritating

More about Bellis perennis flower extract
Polyglutamic acid~0.2–0.8%
Key active
Irritation risk
Low
Works for
Moisturizing

Helps attract water to the upper layer of the skin.

More about Polyglutamic acid
Salix alba bark extract~0.2–0.7%
Irritant · high
Irritation risk
High
Works for
Anti-oxidationAnti-inflammatoryAnti-blemishExfoliation

A plant extract that can help neutralize free radicals in skin. It contains a compound salicin that can theoretically be converted into salicylic acid that, in turn, helps reduce inflammation in skin, but the evidence of effectiveness in skin is lacking and the extract is usually not used in a concentration that would enable an exfoliating effect

More about Salix alba bark extract
Chenopodium quinoa seed extract~0.15–0.65%
Under-dosed
Irritation risk
Low
Works for
Moisturizing

Helps soften the upper layer of the skin

More about Chenopodium quinoa seed extract
Glycerin~0.2–0.75%
Key active
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

More about Glycerin
Acrylates/c10-30 alkyl acrylate crosspolymer~0.15–0.6%
Irritant · medium
Irritation risk
Medium

Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together

More about Acrylates/c10-30 alkyl acrylate crosspolymer
Carbomer~0.15–0.55%
Formula
Irritation risk
Low
Works for
Cleansing

Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations

More about Carbomer
Potassium hydroxide~0.15–0.55%
Irritant · medium
Irritation risk
Medium

Used to adjust the pH level of products

More about Potassium hydroxide
Disodium edta~0.1–0.5%
Irritant · medium
Irritation risk
Medium

Stabilizes the product formulation

More about Disodium edta
Phenoxyethanol~0.1–0.45%
Formula
Irritation risk
Low

A preservative. It helps prevent bacterial growth in cosmetic products

More about Phenoxyethanol
Potassium sorbate~0.1–0.4%
Irritant · medium
Irritation risk
Medium

A preservative

More about Potassium sorbate
Sodium benzoate~0.05–0.3%
Formula
Irritation risk
Low

A preservative

More about Sodium benzoate
Sorbic acid~0.05–0.25%
Irritant · medium
Irritation risk
Medium

A preservative

More about Sorbic acid
Parfum~0.05–0.25%
Irritant · high
Irritation risk
High

An aromatic blend of unspecified and possibly irritating ingredients

More about Parfum
Benzyl benzoate~0.05–0.25%
Irritant · high
Irritation risk
High

Fragrance with sweet balsamic smell. Help to preserve products and dissolve other ingredients. Could trigger allergic reactions and be irritating

More about Benzyl benzoate
Citronellol~0.05–0.2%
Irritant · high
Irritation risk
High

A fragrance. Can be irritating

More about Citronellol
Limonene~0.05–0.15%
Irritant · high
Irritation risk
High

A common frangrance that can easily irritate skin, especially if exposed to air, light or heat

More about Limonene
Linalool~0.05–0.1%
Irritant · high
Irritation risk
High

A fragrance. Can be irritating

More about Linalool
Ingredient list view

Water, Propanediol, Propylene glycol dicaprylate/dicaprate, Niacinamide, Caprylic/capric glycerides, 1,2-hexanediol, Cyclopentasiloxane, Panthenol, Cyclohexasiloxane, Cetearyl olivate, Peg-100 stearate, Glyceryl stearate, Cetearyl alcohol, Caprylic/capric glycerides, Sorbitan olivate, Butylene glycol, Lupinus albus seed extract, Bellis perennis flower extract, Polyglutamic acid, Salix alba bark extract, Chenopodium quinoa seed extract, Glycerin, Acrylates/c10-30 alkyl acrylate crosspolymer, Carbomer, Potassium hydroxide, Disodium edta, Phenoxyethanol, Potassium sorbate, Sodium benzoate, Sorbic acid, Parfum, Benzyl benzoate, Citronellol, Limonene, Linalool

Compare prices

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Amazon USPrice as of 10/21/2026 12:27 GMT
$20.00
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Yesstyle
$24.75
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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
THE FACE SHOPWhite Seed Brightening LotionYOUR PRODUCTDr Sam'sFlawless MoisturiserBANOBAGIMilk Thistle Repair LotionBootsSkin Clear Lotion with niacinamide
Match—93%91%91%
Price$20.00$33.05+$13.05$21.42+$1.42$5.29−$14.71
Shared key ingredients—4 of 63 of 63 of 6
Key difference—AnhydroxylitolCopper Tripeptide-1Mineral Oil
Irritancy High Low Low Low
Drying alcohol————
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Product summary

"THE FACE SHOP - White Seed Brightening Lotion" is a well-rounded moisturizing product. The formulation is based on a combination of good humectants and emollients. Both are needed to increase the skin hydration level. Panthenol, glycerin, polyglutamic acid and butylene glycol in this product (humectants) attract water molecules to the upper layer of the skin (the water comes from the outside air or from the deeper layers of the skin if the air is dry). Caprylic/capric glycerides, cetearyl alcohol, cyclopentasiloxane, cyclohexasiloxane and glyceryl stearate in this product help decrease the water evoporation from the skin, so that it stays hydrated for longer. These ingredients also soften the skin and take away the feeling of tightness and dryness.

Ingredient callouts

  • We particularly like that there is a good concentration of Niacinamide (2.70% - 4.10%) in this moisturizer. Niacinamide is a well-studied multi-tasking active. It is a great ingredient to have in a moisturizer. It is stable, and can work well in almost any hydrating formulation. There is solid evidence that Niacinamide can help support skin barrier, regulate oil production and reduce acne and clogged pores. It also helps to fight photodamage and help improve the skin tone, reducing pigmentation marks.
  • An effective concentration of Panthenol (pro-vitamin B5) - about 1.20% - 1.80%. Panthenol helps strengthen the skin barrier, improve hydration and reduce inflammation in skin.

Irritation risk

There are quite a few common irritants in this product, including ingredients without particular skin benefits. We would not recommend it for sensitive skin. We assess the overall irritancy of this moisturizer to be high. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

Price

The product retails for 34.59A$ in Australia and for 24.75$ in the United States.

For a detailed price comparison: click here.

THE FACE SHOP White Seed Brightening Lotion
THE FACE SHOPWhite Seed Brightening Lotion

Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.

As an Amazon Associate, WIMJ earns from qualifying purchases.