Product summary
"PURITO - Pure Vitamin C Serum" is effective for: Anti-aging, Evens skin tone, Anti-blemish and Moisturizing
Ingredient callouts
- A good concentration of Niacinamide (4.70% - 7.10%). Niacinamide is a well-studied multi-tasking active. It is stable, and can work well in almost any hydrating formulation. There is solid evidence that Niacinamide can help support skin barrier, regulate oil production and reduce acne and clogged pores. It also helps to fight photodamage and improve the skin tone, reducing pigmentation marks.
- This product also contains Vitamin C (Ascorbic Acid). It can be an effective active for anti-aging and evening out the skin tone, but in this product it is used for stabilizing other ingredients in the formulation. In this concentration (5.00% (declared)) it cannot have a noticeable benefit for the skin.
- Adenosine 0.10% - 0.45%. It is a chemical present inside our skin cells. A clinical trial confirmed that topical application of Adenosine in a low concentration can reduce dynamic wrinkles (these are the wrinkles that appear with age in a places where our mimic is the most active, for example, in the corners of the eyes or on the forehead).
- Humectants (sodium hyaluronate 3.20% - 4.80%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.
Price
The product retails from 14.58£ up to 24.98£ in the United Kingdom, from 12.96$ up to 31.70$ in the United States, for 31.00A$ in Australia and for 40.10CA$ in Canada.
For a detailed price comparison: click here.
Benefits
Promise: Anti-aging
What does the product description say?
Vitamin E, Ginseng Root Extract, and Curcuma Longa Root Extract improve the skin elasticity and help reduce wrinkles.
This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains ascorbic acid, adenosine, niacinamide.
Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.
| Ingredient | Effectiveness | Concentration | Irritancy |
|---|---|---|---|
| adenosine | HIGH |  |  |
| ascorbic acid | HIGH | | |
| niacinamide | HIGH | | |
Promise: Evens skin tone
What does the product description say?
Helps improve wrinkles and complexion while reducing the appearance of dark circles and acne scars.
This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: ascorbic acid.
In addition, this product contains glutathione, niacinamide. This ingredient (ingredients) might help reduce hyperpigmentation, but the effect, if any, is likely to be small.
Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.
| Ingredient | Effectiveness | Concentration | Irritancy |
|---|---|---|---|
| glutathione | HIGH | | |
| niacinamide | HIGH | | |
| ascorbic acid | HIGH | | |
Promise: Moisturizing
What does the product description say?
Vitamin E, Ginseng Root Extract, and Curcuma Longa Root Extract improve the skin elasticity and help reduce wrinkles.
This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": sodium hyaluronate, butylene glycol.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: niacinamide
| Ingredient | Effectiveness | Concentration | Irritancy |
|---|---|---|---|
| hydrolyzed jojoba esters | HIGH | | |
| sodium hyaluronate | HIGH | | |
| niacinamide | HIGH | | |
Other benefit: Anti-blemish
This product can help reduce breakouts and clogged pores because it contains the following ingredient: niacinamide. This ingredient is used for treating acne and can have a noticeable effect.
| Ingredient | Effectiveness | Concentration | Irritancy |
|---|---|---|---|
| niacinamide | HIGH | | |
Other benefit: Anti-oxidation
This product contains antioxidants (ascorbic acid, glutathione) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).
| Ingredient | Effectiveness | Concentration | Irritancy |
|---|---|---|---|
| ascorbic acid | HIGH | | |
| glutathione | HIGH | | |
| adenosine | LOW | | |
Honesty check
How honest is this product?
| Promise | Can it deliver? |
|---|---|
| Anti-aging | |
| Moisturizing | |
| Evens skin tone |
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Potential irritants
| Ingredient | Irritancy | Skin Benefit |
|---|---|---|
| ascorbic acid | | |
| pentylene glycol | | |
| 1,2-hexanediol | |  |
User reviews (0)
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Ingredients & concentrations
- Vitamin C
- niacinamide
- adenosine
- glutathione
- hydrolyzed jojoba esters
- sodium hyaluronate
- +2 more
| Ingredient | Estimated concentration |
|---|---|
76%
Declared
| |
76.23%
Declared
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| Used to preserve products, dissolve other ingredients and create a nice product texture | |
5%
Declared
| |
| The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging | |
5%
Declared
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| Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin | |
| 24% - 35% | |
| A preservative | |
| 4.7% - 7.1% | |
| Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production | |
| 4.4% - 6.5% | |
| Plain old water | |
| 3.2% - 4.8% | |
| One of the best moisturizing ingredients. Attracts water into the upper layer of the skin | |
| 2.6% - 3.9% | |
| Helps oil and water mix together | |
| 1.9% - 2.9% | |
| 1.7% - 2.5% | |
| Helps preserve products and creates a nice product texture | |
| 1.3% - 2% | |
| Helps soften the upper layer of the skin | |
| 0.6% - 1.4% | |
| Used to increase effectiveness of preservatives | |
| 0.5% - 1% | |
| Stabilizes the product formulation | |
| 0.2% - 0.8% | |
| A peptide that can help neutralize free radicals in skin and reduce melanin production resulting in skin lightening effect and reduction in hyperpigmentation. It can also help attract moisture to the upper layer of the skin | |
| 0.1% - 0.45% | |
| Might help improve cell turnover and reduce inflammation in skin. One study shows that the ingredients might be able to help reduce dynamic wrinkles (for example, in the corners of the eyes or on the forehead) | |
Show more | |
Sources
- The influence of alkane chain length on the skin irritation potential of 1,2-alkanediols
- Niacinamide - mechanisms of action and its topical use in dermatology
- Gehring, W. (2004). Nicotinic acid/niacinamide and the skin. Journal of Cosmetic Dermatology, 3(2), 88–93. doi:10.1111/j.1473-2130.2004.00115.x
- Hyaluronic acid: A key molecule in skin aging
- Hyaluronan (Hyaluronic Acid): a natural moisturizer for skin care