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Can the product deliver on its promises?

WIMJ summary for sun protection

This product offers broad spectrum sun protection, but it is weak. We recommend to use a broad spectrum sunscreen with at least SPF 30.

This product can be considered "reef safe" because it does not contain the UV filters (oxybenzone and octinoxate) that can be harmful to coral reefs when present in the water in high concentrations.

See a mistake?
Promise
What does the product description say?
"Formulated with advanced Amino-Peptide Complex II, this SPF 25 moisturizer actively hydrates to improve elasticity and firm skin for a lifted look, while diminishing the appearance of fine lines and wrinkles."
WIMJ summary for anti-aging

This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains niacinamide.

These ingredients in the product can also be helpful, even though there is less evidence for their effectiveness: palmitoyl pentapeptide-4.

Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
MEDIUM
meets threshold
See a mistake?
Promise
What does the product description say?
"This powerful but feather-light moisturizer evens skin tone to give you a radiant glow and contains SPFWHIPPED FORMULA."
WIMJ summary for evens skin tone

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: niacinamide

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

This product can also help with skin tone because it offers sun protection. Sun damage is the main factor causing age spots, darkening of post-acne marks and other discolorations. This is why sun protection is the best strategy for maintaining an even skin tone. We, however, do not recommend using this product as a sunscreen because the protection it offers is not strong enough).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
See a mistake?
Promise
What does the product description say?
"Whip Face Moisturizer SPF 25"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, caprylyl glycol.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, dimethiconol.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: niacinamide, palmitoyl pentapeptide-4, panthenol

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-blemish

This product might be able to help reduce blemishes and clogged pores because it contains niacinamide.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Sun protection
Evens skin tone
Anti-aging
Moisturizing
Anti-blemish
Total Promises Fulfilled score: 87/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Avobenzone. An organic, or so-called "chemical" UV filter. Protects against both UVA and UVB rays. Needs to be combined with other filters in a formulation to be stable.
3%
Declared
A weak sunscreen that offers some protection against the sun rays that cause sunburn (UVB), but does not offer meaningful protection against protect against the most aging sun rays (UVA). It loses its effectiveness quickly when exposed to sunlight. It is an organic, or so called "chemical" sunscreen. When used in low concentrations, helps to stabilize the product formulation
8%
Declared
Octisalate. A UV filter. It offers some protection against the sun rays that cause sunburn (UVB), but does not protect against the most aging sun rays (UVA). It loses its effectiveness quickly when exposed to sunlight. It is an organic, or so called "chemical" sunscreen
4%
Declared
A weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreen
5%
Declared
Plain old water
45% - 55%
Used to create a thicker product consistency
7.5% - 9.2%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
5.4% - 6.6%
Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture
4.4% - 5.3%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
3.5% - 4.3%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
2.3% - 2.9%
Helps attract water to the upper layer of the skin and can help improve skin barrier function
1.7% - 2.1%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
1.5% - 1.8%
Helps preserve products and creates a nice product texture
1.3% - 1.6%
A silicone that makes products more spreadable and keeps skin smooth. Helps to add gloss to skin and may visually fill in fine lines/wrinkles for short time
1.1% - 1.4%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
1% - 1.3%
Helps water and oil in the product mix well together and improves product texture
0.65% - 0.95%
An emollient that is naturally present in skin and helps soften it
0.65% - 1%
Helps oil and water mix together and works as an emollient
0.7% - 1%
An emollient that helps soften the skin
0.6% - 0.9%
Non-drying alcohol that helps water and oil mix together. Also serves as an emollient
0.6% - 0.9%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
0.6% - 0.9%
Stabilizes the product formulation
0.45% - 0.65%
Used to create a thicker product consistency
0.45% - 0.65%
Helps oil and water mix togehter and creates a nice product texture
0.45% - 0.7%
A silicone that improves product texture and helps dissolve other ingredients. Can form a non-greasy film on the skin to prevent moisture loss
0.4% - 0.6%
A preservative
0.25% - 0.45%
A preservative. It helps prevent bacterial growth in cosmetic products
0.25% - 0.45%
An aromatic blend of unspecified and possibly irritating ingredients
0.25% - 0.4%
Avobenzone. An organic, or so-called "chemical" UV filter. Protects against both UVA and UVB rays. Needs to be combined with other filters in a formulation to be stable.
3%
Declared
A weak sunscreen that offers some protection against the sun rays that cause sunburn (UVB), but does not offer meaningful protection against protect against the most aging sun rays (UVA). It loses its effectiveness quickly when exposed to sunlight. It is an organic, or so called "chemical" sunscreen. When used in low concentrations, helps to stabilize the product formulation
8%
Declared
Octisalate. A UV filter. It offers some protection against the sun rays that cause sunburn (UVB), but does not protect against the most aging sun rays (UVA). It loses its effectiveness quickly when exposed to sunlight. It is an organic, or so called "chemical" sunscreen
4%
Declared
A weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreen
5%
Declared

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