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Product summary

Based on the ingredient list, "Olay - Total Effects Night Firming Facial Moisturizer Treatment" can work well for skin moisturization. To work well, any moisturizer needs to include a combination of water-binding and emollient ingredients. Olay - Total Effects Night Firming Facial Moisturizer Treatment ticks this box. Humectants in this product (panthenol, glycerin and hydrolyzed wheat protein) help to increase the water content in the upper layer of the skin. (These ingredients do so by "capturing" water molecules from the outside air or from within the deeper layers of the skin). Cocos nucifera oil, dimethicone, dimethiconol, cetearyl alcohol and cetyl alcohol in this product help decrease the water evoporation from the skin, so that it stays hydrated for longer. These ingredients also soften the skin and take away the feeling of tightness and dryness.

Ingredient callouts

  • We love that this moisturizer contains a good concentration of niacinamide 4.20% - 5.10%. Niacinamide is a perfect active in a moistruizer because it helps calm down inflamation in skin and support the skin barrier. More than that, it is helpful for most common skin concerns: it helps regulat oil production, help reduce acne and clogged pores, improve skin tone and prevent pigmentation marks. It also helps fight photodamage.
  • This formulation also uses an effective concentration of panthenol (pro-vitamin B5) - about 0.65% - 1.00%. Panthenol helps strengthen the skin barrier, improve hydration and reduce inflammation in skin.

Irritation risk

There are some common irritants in this product, including ingredients that do not have benefits for the skin. We assess the overall irritancy of this moisturizer to be medium. For a detailed overview of all potential irritants: click here

You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.

Price

The product retails for 249.79A$ in Australia and for 23.49$ in the United States.

For a detailed price comparison: click here.

Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"replenishes moisture, restores firmness, visibly smoothes fine lines and wrinkles, smoothes and evens skin texture, Instantly evens skin tone appearance, enhances brightness and instantly reduces the look of dark spots."
WIMJ summary for anti-aging

This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains niacinamide.

Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
See a mistake?
Promise
What does the product description say?
"it hydrates, replenishes, brightens, evens tone, minimizes the look of pores, visibly firms, and visibly smooths ."
WIMJ summary for evens skin tone

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: niacinamide

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
See a mistake?
Promise
What does the product description say?
"Total Effects Night Firming Facial Moisturizer Treatment"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, hydrolyzed wheat protein.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: cocos nucifera oil, dimethicone.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: niacinamide, panthenol

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-blemish

This product might be able to help reduce blemishes and clogged pores because it contains niacinamide.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

Effective ingredients missing or their concentration is too low.

Ingredient Effectiveness Concentration Irritancy
LOW
does not meet threshold

How honest is this product?

Promise Can it deliver?
Anti-aging
Moisturizing
Evens skin tone
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
4.8% - 5.9%
Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production
4.2% - 5.1%
Improves the texture of the product and helps soften the skin. Helps oil and water mix together and can be used as a cleansing agent
3.1% - 3.8%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
2.4% - 2.9%
An emollient that helps soften the skin
1.9% - 2.4%
Used to improve product texture and help oil and water mix together
1.6% - 2%
An emollient that helps soften the skin
1.5% - 1.8%
1.2% - 1.4%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
1% - 1.3%
Helps attract water to the upper layer of the skin and can help improve skin barrier function
0.65% - 1%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.55% - 0.85%
Non-drying alcohol that helps water and oil mix together. Also serves as an emollient
0.55% - 0.85%
A silicone that improves product texture and helps dissolve other ingredients. Can form a non-greasy film on the skin to prevent moisture loss
0.55% - 0.8%
Helps soften the upper layer of the skin, dissolve other ingredients and create a thicker product consistency
0.45% - 0.7%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.55% - 0.8%
A preservative. Can be used to mask unpleasant smell. Can be irritating
0.35% - 0.6%
An emollient. Found to be as effective as a moisturizer for dry skin as mineral oil. Could be comedogenic
0.3% - 0.6%
The ingredient is not recognized
TBC
A silicone that makes products more spreadable and keeps skin smooth. Helps to add gloss to skin and may visually fill in fine lines/wrinkles for short time
0.35% - 0.65%
Helps oil and water mix together
0.3% - 0.55%
An aromatic blend of unspecified and possibly irritating ingredients
0.25% - 0.45%
A preservative
0.2% - 0.4%
Helps water and oil in the product mix well together and improves product texture
0.25% - 0.4%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
0.25% - 0.5%
Helps oil and water mix togehter and creates a nice product texture
0.3% - 0.55%
Helps oil and water mix together and works as an emollient
0.3% - 0.6%
Stabilizes the product formulation
0.15% - 0.3%
A preservative
0.1% - 0.2%
Can help attract water to the upper layer of the skin. Avoid if sensitive to gluten
0.1% - 0.25%
Used to adjust the product's pH
0.1% - 0.2%
A preservative
0.1% - 0.15%
Helps oil and water mix together
0.05% - 0.15%

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WIMJ similarity score
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Irritancy
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Potential Irritants
All ingredients
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Questions

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