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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Vitamin B3 (aka Niacinamide) is scientifically proven to benefit both young and mature skin, especially when it comes to reducing uneven skin tone or the appearance of wrinkles."
WIMJ summary for anti-aging

This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains niacinamide.

These ingredients in the product can also be helpful, even though there is less evidence for their effectiveness: palmitoyl pentapeptide-4.

Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
MEDIUM
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Vitamin B3 (aka Niacinamide) is scientifically proven to benefit both young and mature skin, especially when it comes to reducing uneven skin tone or the appearance of wrinkles."
WIMJ summary for evens skin tone

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: niacinamide

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Peptides are proven to reduce the appearance of fine lines and wrinkles, while replenishing and rejuvenating your skin."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, butylene glycol.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, dimethiconol.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: niacinamide, palmitoyl pentapeptide-4, panthenol

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Anti-aging
Moisturizing
Evens skin tone
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
6.6% - 8.1%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
4.2% - 5.2%
Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production
3.2% - 3.9%
Used to create a thicker product texture. Helps soften the upper layer of the skin and might be able to prevent moisture loss from its surface
2.4% - 2.9%
A silicone that improves product texture and helps dissolve other ingredients. Can form a non-greasy film on the skin to prevent moisture loss
2% - 2.4%
Helps attract water to the upper layer of the skin and can help improve skin barrier function
1.6% - 2%
Used to thicken the product's texture
1.7% - 2%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
1.1% - 1.4%
Helps soften the upper layer of the skin, dissolve other ingredients and create a thicker product consistency
1% - 1.2%
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
0.55% - 0.8%
A silicone that makes products more spreadable and keeps skin smooth. Helps to add gloss to skin and may visually fill in fine lines/wrinkles for short time
0.6% - 0.95%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.5% - 0.75%
Can contain potent anti-oxidant compounds (abbreviated ECG, GCG, EGC, and EGCG) that might help protect the skin from free radicals. Can help calm down inflammation and has some anti-bacterial properties. Unfortunately, these antioxidants are unstable and lose their effectiveness very quickly in products. The concentration of the antioxidant compounds in the extract also tends to be low to be effective in topical formulation
0.45% - 0.7%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
0.45% - 0.65%
Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light
0.5% - 0.7%
Helps water and oil mix together and create gel-like textures
0.4% - 0.65%
Helps water and oil mix together
0.4% - 0.6%
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
0.3% - 0.6%
Helps oil and water mix together
0.3% - 0.55%
Helps oil and water mix together
0.25% - 0.5%
Stabilizes the product formulation
0.25% - 0.45%
A type of silicone that helps oil and water mix well together. Helps to disperse other ingredients, e.g. pigments, evenly in a formulation
0.2% - 0.4%
Helps oil and water mix togehter and creates a nice product texture
0.3% - 0.6%
A preservative that releases formaldehyde and can be irritating
0.15% - 0.3%
A preservative. Can be used to mask unpleasant smell. Can be irritating
0.1% - 0.2%
A preservative. Can be irritating
0.01% - 0.02%
A preservative
0.1% - 0.25%
0.1% - 0.2%
A red colorant made of iron oxide. Typically is not irritating
0.1% - 0.15%
0.05% - 0.1%

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Price
WIMJ similarity score
90%
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83%
79%
79%
76%
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73%
72%
72%
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
MEDIUM
IRRITANCY
LOW
Potential Irritants
All ingredients
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Questions

Scientific Sources