Works for:
based on ingredients and %- Moisturizing
Doesn't work for:
based on ingredients and %- Anti-aging
- Evens skin tone
- Anti-blemish
Can it cause trouble?
- Irritation risk: low
- Comedogenic risk ingredients: 0
Key actives
Product Summary
"Natural Choice - Retinol Serum For Face" could be helpful for: Moisturizing, but its actives are not the most effective or are not well-studied.
Ingredient callouts
- This product also contains Vitamin C (Ascorbic Acid). It can be an effective active for anti-aging and evening out the skin tone, but in this product it is used for stabilizing other ingredients in the formulation. In this concentration (1.10% - 1.60%) it cannot have a noticeable benefit for the skin.
- Humectants (hyaluronic acid 2.70% - 4.10%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.
Moisturizing
What does the product description say?
Boosts collagen production as well as shields the skin from environmental damage. It acts as an ultra hydration layer.
Source: N/A
This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": hyaluronic acid, butylene glycol.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Anti-aging
What does the product description say?
This Serum For Glowing Skin can Reduces Aging Look, Acne and Wrinkle Control, Brighten the Skin, Removes the dark spots and sun spots, Skin Tightening & Pores Refining.
Source: N/A
This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.This ingredient - hyaluronic acid - could be helpful for preventing or repairing signs of aging in theory, but there is no evidence that it actually works.
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation
The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Anti-blemish
What does the product description say?
Reduce blackheads and whiteheads and minimize pores.
Source: N/A
Effective ingredients missing or their concentration is too low.
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Evens skin tone
What does the product description say?
This Serum For Glowing Skin can Reduces Aging Look, Acne and Wrinkle Control, Brighten the Skin, Removes the dark spots and sun spots, Skin Tightening & Pores Refining.
Source: N/A
Effective ingredients missing or their concentration is too low
The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging
How honest is this product?
| Promise | Can it deliver? |
|---|---|
| Moisturizing | |
| Anti-aging | |
| Evens skin tone | |
| Anti-blemish |
Total Promises Fulfilled score: 31/100.
We receive a small commission for purchases made through these links at no cost for you. Thank you for your support! Learn more
Affiliate link · supports WIMJ at no cost to you
Potential irritants
Comedogenic ingredients
No comedogenic ingredients detected
User reviews (0)
Averages from community submissions.
No reviews yet for this product.
Be the first to share your experience!
Tried this product?
Help capture what the ingredient list can't—texture, finish, pilling, scent, and more. Answer what you can, skip the rest.
Takes ~30 seconds.
Reviews are shown in aggregate. No personal details.
| Product | Similarity | Price | Irritancy |
|---|---|---|---|
 Natural Choice Retinol Serum For Face | Current | - | |
 iS Clinical Super Serum Advance+ | 92% | $78.00 | |
 drlouie skincare Vitamin C Serum | 92% | $44.99 | |
 Dime Beauty Co Hyper Glow Serum | 91% | $28.00 | |
 Goldfaden MD Brightening Elixir | 90% | $70.00 | |
 Reform Skincare Vitamin C 20% Serum | 90% | - |
Key Actives
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation
The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging
Potential irritants
The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Comedogenic ingredients
We couldn't find any comedogenic ingredients in this product
All ingredients
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin. Naturally present in skin. Typically has large molecule size unless advertised otherwise on the product label. Helps support skin's barrier function and may help to reduce inflammation
The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
Ingredient list view
Water, Butylene glycol, Camellia japonica flower water, Hyaluronic acid, Hydrogenated retinol, Zymomonas ferment extract, Ascorbic acid, Capryloyl silk amino acids, Aloe barbadensis leaf juice, Allantoin, Adonis amurensis extract