It Cosmetics Confidence in an Eye Cream
Works for
Evens skin toneNiacinamide, Capryloyl salicylic acid + 2 moreWorks well
“With a color-correcting apricot tint and Drops of Light Technology™—plus high-performance, skin-loving ingredients like licorice root and ceramides—this rich eye cream hydrates, brightens, smooths, and refreshes, both immediately and over time.”
This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: niacinamide
The following ingredient (ingredients) in this product might be helpful, but there is no evidence to confirm that it actually can help even out the skin tone: alanine, capryloyl salicylic acid.
Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.
Anti-agingNiacinamide, Adenosine + 3 moreWorks well
“Treat the delicate skin around your eyes with the specialized care it needs to fight the top signs of aging.”
This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains adenosine, niacinamide.
These ingredients in the product can also be helpful, even though there is less evidence for their effectiveness: palmitoyl tripeptide-1.
Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.
MoisturizingNiacinamide, Ceramide np + 25 moreWorks well
“48HR Hydration”
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
alanine, glycerin.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, theobroma cacao seed butter.
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: ceramide np, hydroxypalmitoyl sphinganine, niacinamide, palmitoyl tripeptide-1
ExfoliationSide benefit · Capryloyl salicylic acidWorks well
This product can help exfoliate the skin. In other words, it helps break down the bonds between dead cells on the surface of the skin and speed up the skin turnover. Skin often appears softer and brighter after exfoliation, but overdoing it can result in disrupted skin barrier. The following ingredient is doing the exfoliating job in this product: capryloyl salicylic acid.
Can it cause trouble?
Irritancy10 flagged ingredientsMedium risk
Comedogenic2 ingredients rated 2 or more on the 0–5 pore-clogging scale2 flagged
User reviews
1 of 1 community members would buy it again.
Ingredients
Filter by role to see what each ingredient is doing.
Water~45–55%
Theobroma cacao seed butter~5.4–6.6%
- Irritation risk
- Low
- Comedogenicity
- 3/5
Helps soften the upper layer of the skin and can be helpful in restoring the skin barrier function. Might have some anti-oxidant effect
More about Theobroma cacao seed butterGlycerin~4.5–5.5%
- Irritation risk
- Low
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinDimethicone~3.5–4.3%
- Irritation risk
- Low
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
More about DimethiconeIsohexadecane~2.7–3.4%
- Irritation risk
- Low
Improves the texture of the product and helps soften the skin. Helps oil and water mix together and can be used as a cleansing agent
More about IsohexadecanePropanediol~2.2–2.7%
- Irritation risk
- Low
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
More about PropanediolGlyceryl stearate~2–2.4%
- Irritation risk
- Low
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
More about Glyceryl stearatePeg-20 stearate~1.7–2.1%
Niacinamide~1.4–1.7%
- Irritation risk
- Low
Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production
More about NiacinamidePeg/ppg/polybutylene glycol-8/5/3 glycerin~1.2–1.4%
- Irritation risk
- Low
Helps create a nice product texture and attract water to the upper layer of the skin
More about Peg/ppg/polybutylene glycol-8/5/3 glycerinHydroxyproline~0.95–1.15%
- Irritation risk
- Low
Is helpful in restoring skin barrier function supporting its moisture levels. Is claimed to stimulte collagen production in skin but evidence is lacking
More about HydroxyprolineHydrolyzed soy protein~0.7–1.05%
- Irritation risk
- Low
Helps attract water to the upper layer of the skin. Might have some anti-aging, anti-oxidant, and skin lightening properties, but solid evidence is missing
More about Hydrolyzed soy proteinStearic acid~0.8–1.2%
- Irritation risk
- Low
Helps oil and water mix together and works as an emollient
More about Stearic acidPeg-100 stearate~0.75–1.1%
- Irritation risk
- Low
Helps oil and water mix togehter and creates a nice product texture
More about Peg-100 stearatePalmitic acid~0.65–1%
- Irritation risk
- Low
An emollient that is naturally present in skin and helps soften it
More about Palmitic acidGlycine~0.6–0.85%
- Irritation risk
- Low
Helps to attract water to the upper layer of the skin and can help restore the skin barrier function
More about GlycineOctyldodecanol~0.6–0.85%
- Irritation risk
- Low
An emollient that helps to soften the skin and create a pleasant product texture and stabilize the formulation
More about OctyldodecanolPolyacrylamide~0.6–0.85%
- Irritation risk
- Medium
Used to improve product texture and help oil and water mix together
More about PolyacrylamideSilica silylate~0.55–0.85%
Butylene glycol~0.5–0.75%
- Irritation risk
- Low
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
More about Butylene glycolPhenoxyethanol~0.5–0.75%
- Irritation risk
- Low
A preservative. It helps prevent bacterial growth in cosmetic products
More about PhenoxyethanolCaffeine~0.45–0.7%
- Irritation risk
- Medium
Might be helpful in neutralizing free radicals. Can have a dehydration effect that might somewhat decrease the look of puffy eyes
More about CaffeineC13-14 isoparaffin~0.5–0.75%
- Irritation risk
- Low
Helps soften the upper layer of the skin, dissolve other ingredients and create a thicker product consistency
More about C13-14 isoparaffinPentylene glycol~0.5–0.75%
- Irritation risk
- Medium
Used to preserve products, dissolve other ingredients and create a nice product texture
More about Pentylene glycolCi 77891~0.45–0.65%
- Irritation risk
- Low
Tocopherol~0.45–0.7%
- Irritation risk
- Low
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
More about TocopherolHydrolyzed rice protein~0.45–0.65%
- Irritation risk
- Low
Helps attract water to the upper layer of the skin. Might have some anti-oxidant properties
More about Hydrolyzed rice proteinCaprylyl glycol~0.5–0.7%
- Irritation risk
- Medium
Helps preserve products and creates a nice product texture
More about Caprylyl glycolCarbomer~0.45–0.7%
- Irritation risk
- Low
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
More about CarbomerMica~0.5–0.7%
- Irritation risk
- Low
Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light
More about MicaLaureth-7~0.45–0.7%
Panax ginseng root extract~0.5–0.7%
- Irritation risk
- High
A plant extract that might have some anti-inflammatory properties, but solid evidence is lacking. It can be irritating
More about Panax ginseng root extractSodium hyaluronate~0.45–0.65%
- Irritation risk
- Low
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
More about Sodium hyaluronateProline~0.45–0.7%
Alanine~0.45–0.65%
- Irritation risk
- Low
An amino-acid that helps to attract water to the upper layer of the skin and might help to lighten the skin, but solid evidence is lacking
More about AlanineCapryloyl salicylic acid~0.45–0.7%
- Irritation risk
- High
Trisodium ethylenediamine disuccinate~0.45–0.65%
- Irritation risk
- Medium
Used to improve stability of the formulation
More about Trisodium ethylenediamine disuccinateMyristic acid~0.45–0.7%
- Irritation risk
- Medium
- Comedogenicity
- 3/5
Helps oil and water mix together. Could be comedogenic
More about Myristic acidPentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate~0.45–0.65%
- Irritation risk
- Low
Used to increase stability of product formulations
More about Pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamateCeramide np~0.45–0.7%
- Irritation risk
- Low
A type of lipid similar to ceramides naturally present in skin. Helps to soften the upper layer of the skin and supports the skin barrier function to keep it hydrated. Can help to prevent inflammation in skin
More about Ceramide npAdenosine~0.35–0.65%
- Irritation risk
- Low
Might help improve cell turnover and reduce inflammation in skin. One study shows that the ingredients might be able to help reduce dynamic wrinkles (for example, in the corners of the eyes or on the forehead)
More about AdenosineSodium lactate~0.3–0.6%
- Irritation risk
- Medium
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
More about Sodium lactateHydroxypalmitoyl sphinganine~0.3–0.55%
- Irritation risk
- Low
A type of lipid similar to ceramides naturally present in skin. Helps to soften the upper layer of the skin and supports the skin barrier function to keep it hydrated. Can help to prevent inflammation in skin
More about Hydroxypalmitoyl sphinganinePolysorbate 20~0.25–0.5%
Sodium hydroxide~0.2–0.4%
Ci 77491~0.2–0.35%
- Irritation risk
- Low
A red colorant made of iron oxide. Typically is not irritating
More about Ci 77491Tin oxide~0.3–0.5%
- Irritation risk
- Low
A colorant that can add a pearl-like appearance to the formulation
More about Tin oxidePalmitoyl tripeptide-1~0.2–0.35%
- Irritation risk
- Low
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
More about Palmitoyl tripeptide-1Ingredient list view
Water, Theobroma cacao seed butter, Glycerin, Dimethicone, Isohexadecane, Propanediol, Glyceryl stearate, Peg-20 stearate, Niacinamide, Peg/ppg/polybutylene glycol-8/5/3 glycerin, Hydroxyproline, Hydrolyzed soy protein, Stearic acid, Peg-100 stearate, Palmitic acid, Glycine, Octyldodecanol, Polyacrylamide, Silica silylate, Butylene glycol, Phenoxyethanol, Caffeine, C13-14 isoparaffin, Pentylene glycol, Ci 77891, Tocopherol, Hydrolyzed rice protein, Caprylyl glycol, Carbomer, Mica, Laureth-7, Panax ginseng root extract, Sodium hyaluronate, Proline, Alanine, Capryloyl salicylic acid, Trisodium ethylenediamine disuccinate, Myristic acid, Pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, Ceramide np, Adenosine, Sodium lactate, Hydroxypalmitoyl sphinganine, Polysorbate 20, Sodium hydroxide, Ci 77491, Tin oxide, Palmitoyl tripeptide-1, Unknown
Compare prices
Retailers ranked by price — lowest first.
Worth comparing, line by line.
Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| It CosmeticsConfidence in an Eye CreamYOUR PRODUCT | CeraVeEye Cream for Wrinkles | Under Eye Cream with Caffeine, Peptides, Hyaluronic Acid, Niacinamide, and Ceramides for Fine Lines | Fragrance Free & Ophthalmologist Tested |0.5 Ounces | VILLAGE 11 FACTORYCollagen Eye Cream | NEOGEN X SUR.MEDICV.Biome Advanced Eye Cream | |
|---|---|---|---|---|
| Match | — | 79% | 77% | 76% |
| Price | $42.50 | $15.12−$27.38 | $10.90−$31.60 | $25.16−$17.34 |
| Shared key ingredients | — | 8 of 16 | 9 of 16 | 1 of 16 |
| Key difference | — | Palmitoyl Tetrapeptide-7 | Copper Tripeptide-1 | Tripeptide-1 |
| Irritancy | Medium | Low | Medium | Low |
| Drying alcohol | — | — | — | — |
| View product | Shop | Shop | Shop |
More alternatives: DEWYCEL Eye Plus CreamGlowiest DREAM GLOW Collagen 82 Eye Cream
Product summary
"It Cosmetics - Confidence in an Eye Cream" has a good moisturizing formula. The formulation is based on a combination of good humectants and emollients. Both are needed to increase the skin hydration level. Acetyl hexapeptide-8, arginine, glycerin, histidine and polyglutamic acid in this product (humectants) attract water molecules to the upper layer of the skin (the water comes from the outside air or from the deeper layers of the skin if the air is dry). Emollients in this formulation (ceramide eop, ceramide np, palmitoyl tetrapeptide-7, phytosphingosine and cholesterol) help to reduce the moisture loss from the skin. They also soften the skin surface and relieve the feeling of dryness and tightness.
Ingredient callouts
- This product also contains vitamin C (Ascorbic Acid). It can be an effective active for anti-aging and evening out the skin tone, but in this moisturizer it is used for stabilizing other ingredients in the formulation. In this concentration (0.15% - 0.30%) it cannot have a noticeable benefit for the skin.
- This moisturizer contains an effective form of retinoids (vitamin A): retinol 0.15% - 0.30%. Retinoids are potent multitasking actives. They work to improve and prevent early signs of aging, reduce hyperpigmentation (age spots and post-acne marks), and prevent inflamed blemishes and clogged pores. The downside of retinoids is that they can be irritating. If you are not already using a retinoid in your routine, it is best to start slowly and apply the retinoid product only a few times per week. If your skin tolerates it well, you can gradually increase the frequency to daily. Because of the irritation risk of retinoids, we recommend to have another, retinoid-free moisturizer in your routine to use on the alternative days or when your skin feels dry.
- Another benefit is that this moisturizer contain ceramides (phytosphingosine 0.15% - 0.30%, ceramide np 0.15% - 0.30%, ceramide eop 0.20% - 0.35% and ceramide ap 0.10% - 0.20%). Ceramides are an important part of our natural skin barrier. The ceramides used in skincare are synthetic or come from plants. They help soften the skin and can help "fill the gaps" in the skin barrier, keeping the skin hydrated and resilient for longer.
- This moistruizer also contains peptides (palmitoyl pentapeptide-4 0.15% - 0.30%, palmitoyl oligopeptide 0.25% - 0.50%, copper tripeptide-1 0.20% - 0.35%, acetyl hexapeptide-8 0.15% - 0.30% and palmitoyl tetrapeptide-7 0.20% - 0.35%). Peptides is a very big group of ingredients. They all consist of a different combination of amino-acids. Our skin produces peptides naturally. Some of them work as natural anti-biotics, promote wound-healing and production of collagen. The scientists are still studying how effective the topical application of peptides is, but it is very likely that peptides in skincare are helpful. They might be able to support skin barrier restoration and even have an anti-aging benefit. At the very least, they certainly help attract water to the skin and support the hydration in this way.
Irritation risk
There are some common irritants in this product, including ingredients that do not have benefits for the skin. We assess the overall irritancy of this moisturizer to be high. For a detailed overview of all potential irritants: click here
You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.
About the brand
According to Cruelty-Free Kitty "It Cosmetics" is cruelty free, but its parent company is not.
Price
The product retails for 109.99CA$ in Canada, from 61.00A$ up to 99.80A$ in Australia, from 26.40£ up to 44.20£ in the United Kingdom, from 42.50$ up to 50.00$ in the United States, for 340.00HK$ in Hong Kong and for 69.00NZ$ in New Zealand.
For a detailed price comparison: click here.
Sources cited in this review
Every concentration estimate and effectiveness label is anchored to one of these 30 studies and safety reviews.
- 1
- 2
- 3
- 4Final Report on the Safety Assessment of Dimethicone Copolyoljournals.sagepub.com
- 5
- 6
Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.