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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Formulated with soothing and protecting prebiotics & probiotics, algae extract potent against dark circles and fine lines, as well as deeply moisturising squalane and shea butter."
WIMJ summary for anti-aging

This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.This ingredient - butyrospermum parkii butter - could be helpful for preventing or repairing signs of aging in theory, but there is no evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"An added Algae Extract helps to improve the appearance of fine lines and dark circles, working to even your skin tone for a brighter, more revitalised finish."
WIMJ summary for evens skin tone

Effective ingredients missing or their concentration is too low

See a mistake?
Promise
What does the product description say?
"Formulated with soothing and protecting prebiotics & probiotics, algae extract potent against dark circles and fine lines, as well as deeply moisturising squalane and shea butter."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, caprylyl glycol.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, caprylic/capric triglyceride.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Evens skin tone
Total Promises Fulfilled score: 41/100.

Potential irritants

IRRITANCY
LOW

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
Helps soften the skin and attract water to its upper layer. Helps create nice product texture
6.8% - 8.3%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
4.6% - 5.7%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
3.4% - 4.1%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
2.6% - 3.2%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
2.1% - 2.6%
Used to soften the upper layer of the skin and create a thicker product consistency
1.8% - 2.2%
Helps attract water to the upper layer of the skin
1.5% - 1.9%
An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
1.3% - 1.6%
Non-drying alcohol that helps water and oil mix together. Also serves as an emollient
1% - 1.3%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
0.8% - 1.2%
Used to preserve products, dissolve other ingredients and create a nice product texture
0.65% - 0.95%
Helps attract water to the upper layer of the skin. Is claimed to support the growth of "good" bacteria in skin (as a "prebiotic"), but the research is lacking
0.5% - 0.75%
A plant extract that helps attract water to the upper layer of the skin and might have some anti-oxidant properties
0.5% - 0.75%
A "broth" with parts of dead cells of lactobacteria. Might be helpful supporting diverse microbiome in skin, but evidence is lacking
0.45% - 0.65%
0.4% - 0.65%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.45% - 0.65%
A non-living ingredient made by fermentation with the bacteria Lactobacillus. It can help attract water to the upper layer of the skin and might help reduce inflammation
0.35% - 0.6%
Helps oil and water mix together
0.35% - 0.65%
Helps oil and water mix together
0.4% - 0.6%
Used to create a thicker product consistency
0.25% - 0.5%
Used to stabilize the product formulation and can help absorb oil
0.25% - 0.5%
Helps create a more spreadable product texture
0.2% - 0.4%
Helps preserve products and creates a nice product texture
0.25% - 0.45%
Helps stabilize the product formulation
0.2% - 0.35%
Can work as an exfoliant but is typically used to adjust the product pH
0.15% - 0.3%
A preservative. Can be used to mask unpleasant smell. Can be irritating
0.1% - 0.25%
A preservative
0.1% - 0.2%
A preservative
0.1% - 0.2%
A preservative
0.1% - 0.2%

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