Cake - Bouncy Milk Serum Ultra Hydrating Serum

Cake Bouncy Milk Serum Ultra Hydrating Serum

WORKS FOR
  • Moisturizing
  • Anti-oxidation
KEY INGREDIENTS
  • niacinamide
  • avena sativa kernel extract
  • panthenol
  • adansonia digitata seed oil
  • brassica campestris seed oil
  • caffeine
  • coco-caprylate/caprate
  • glycerin
  • helianthus annuus seed oil
  • hydrolyzed sodium hyaluronate
  • phospholipids
  • pyrus malus fruit extract
  • saccharide isomerate
  • simmondsia chinensis seed oil
  • sodium hyaluronate
  • tocopherol
  • +13 more
PROMISES
FULFILLED
100 /100
IRRITANCY
MEDIUM
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Formula review

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What does the product description say?
"Bouncy Milk Serum Ultra Hydrating Serum"
From product name
WIMJ summary

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, saccharide isomerate.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: helianthus annuus seed oil, adansonia digitata seed oil.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: panthenol

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
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WIMJ summary

This product contains antioxidants (caffeine). In theory, they could help neutralize free radicals in skin and lessen the damage it gets from the UV light (sun), but there is no evidence that these ingredients can have a noticeable effect in skin.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
HIGH
does not meet threshold
LOW
does not meet threshold

Potential irritants

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
7.1% - 8.7%
Helps dissolve other ingredients in a formulation
4.4% - 5.4%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
3% - 3.7%
Helps water and oil mix together
2.2% - 2.7%
Helps soften the upper layer of the skin and improve the product texture
1.8% - 2.3%
A gelling agent that thickens the product consistency and leaves the skin with a velvety finish
1.5% - 1.8%
A preservative. It helps prevent bacterial growth in cosmetic products
0.5% - 1%
Improves the texture of the product and helps soften the skin. Helps oil and water mix together and can be used as a cleansing agent
1.1% - 1.4%
Helps attract water to the upper layer of the skin
0.7% - 1.05%
Might be helpful in neutralizing free radicals. Can have a dehydration effect that might somewhat decrease the look of puffy eyes
0.5% - 0.8%
0.5% - 0.75%
Helps to soften the upper layer of the skin without creating a greasy texture
0.45% - 0.7%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.35% - 0.65%
Helps oil and water mix together
0.35% - 0.6%
Helps attract water to the upper layer of the skin and can help improve skin barrier function
0.35% - 0.6%
Helps oil and water mix together
0.35% - 0.65%
A preservative
0.3% - 0.55%
0.25% - 0.45%
Helps soften the upper layer of the skin
0.25% - 0.45%
Works as a foaming cleansing agent
0.5% - 0.75%
Softens the upper layer of skin and helps restore the healthy skin barrier. Has shown to help calm down inflammation in skin. It is a stable oil, meaning that it retains its properties even when exposed to air.
0.3% - 0.5%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
0.25% - 0.45%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
0.25% - 0.45%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.2% - 0.4%
Attracts water into the upper layer of the skin
0.2% - 0.4%
Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture
0.2% - 0.4%
0.2% - 0.35%
Used to add a nice rose smell to the product. Can be irritating
0.2% - 0.35%
Can work as an exfoliant but is typically used to adjust the product pH
0.2% - 0.4%
A preservative
0.2% - 0.4%
A preservative
0.2% - 0.4%
Helps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve products
0.2% - 0.4%
Can have some moisturizing properties due to its sugar content
0.2% - 0.4%
Helps soften the upper layer of the skin
0.25% - 0.45%
0.25% - 0.45%
Helps oil and water mix together and helps preserve the product formulation
0.25% - 0.45%
An emollient that can also help water and oil mix together, as well as prevent bacteria growth in products
0.25% - 0.45%
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
0.15% - 0.3%
0.2% - 0.35%
Emollients that are naturaly present in skin. In addition, they help water and oil mix together in the product
0.15% - 0.3%
Used to create a thicker product consistency
0.15% - 0.25%
Used to adjust the product's pH
0.1% - 0.15%
An effective moisturizing and skin barrier repair ingredient. Helps calm down inflammation and has some anti-oxidant properties
0.1% - 0.25%

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