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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Rejuvenate the delicate eye area with Burt's Bees Skin Nourishment Eye Cream ; a fragrance-free, anti-ageing formula that works to hydrate and refine."
WIMJ summary for anti-aging

This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.This ingredient - butyrospermum parkii butter - could be helpful for preventing or repairing signs of aging in theory, but there is no evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
LOW
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Skin Nourishment Eye Cream"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, royal jelly.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, helianthus annuus seed oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Total Promises Fulfilled score: 62/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
4.1% - 6.2%
A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
3.7% - 5.5%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
2.2% - 3.3%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
2.1% - 3.1%
1.8% - 2.7%
The ingredient is not recognized
TBC
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
1.5% - 2.2%
Used as a cleansing agent (surfactant) in cleansers. Helps water and oil mix together in lotions. Can be irritating
1.2% - 1.8%
1.2% - 1.7%
Used as a fragrance. Can be irritating
0.8% - 1.2%
0.5% - 1.2%
A plant extract that has some anti-oxidant and anti-bacterial properties. Can be irritating
0.4% - 0.95%
0.35% - 0.85%
A plant extract that can help calm down inflammation in skin. Can, however, itself be irritating
0.2% - 0.8%
Helps attract water to the upper layer of the skin
0.2% - 0.7%
Used to create a thicker product consistency
0.15% - 0.55%
Help soften the upper layer of the skin
0.1% - 0.45%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.1% - 0.35%
Can work as an exfoliant but is typically used to adjust the product pH
0.05% - 0.25%
A good emollient that helps soften the skin and helps repair its barrier function. It can clog pores if used in high concentrations.
0.05% - 0.3%
A preservative. It helps prevent bacterial growth in cosmetic products
0.05% - 0.25%

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Price
WIMJ similarity score
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Irritancy
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MEDIUM
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Potential Irritants
All ingredients
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Questions

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