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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"AQUAPOWER GEL ADVANCED MOISTURIZER"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: alanine, aspartic acid.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, dimethicone.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: panthenol, urea

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-aging

This product contains aspartic acid. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
meets threshold
MEDIUM
does not meet threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
5.6% - 6.9%
Produces temporary toning effect. Can help dissolve other ingredients or preserve products
4.4% - 5.3%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3.1% - 3.8%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
2.4% - 2.9%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
2.1% - 2.5%
Used to create a thicker product consistency
1.7% - 2.1%
An emollient that helps soften the skin
1.5% - 1.8%
A good emollient that helps soften the skin and helps repair its barrier function
1.2% - 1.4%
0.8% - 1.2%
Naturally present in skin (urea makes up about 7% of natural moisturizing factors in skin). Attracts water to the upper layer of the skin. Also has a positive effect on the skin barrier beyond the humectant action. Can enhance penetration of other ingredients. Is an exfoliating ingredient when used in high concentrations
0.65% - 0.95%
An amino-acid that helps increase skin hydration and might help to slightly improve skin firmness, potentially reducing lines and wrinkles
0.5% - 0.75%
Helps attract water to the upper layer of the skin. Could be helpful in restoring the skin barrier function
0.45% - 0.65%
Helps attract water to the upper layer of the skin
0.4% - 0.6%
Might be able to help restore skin barrier function supporting its hydration
0.3% - 0.6%
Helps soften the upper layer of the skin and slow down the water loss over time
0.3% - 0.6%
An emollient that is naturally found in skin
0.4% - 0.65%
An amino-acid that helps to attract water to the upper layer of the skin and might help to lighten the skin, but solid evidence is lacking
0.3% - 0.5%
A mineral that might be able to support skin hydration, but convincing research on its effectiveness in topical skincare is lacking
0.25% - 0.45%
A vitamin C derivative that is more stable but less potent than pure form of vitamin C. Has a potential to boost collagen production, nutralise free radicals and reduce hyperpigmentation, but the required concentration is likely to be much higher than for the pure form of vitamin C, limiting the ingredient's effectiveness in products
0.25% - 0.45%
Typically used to stabilize the product formulations. It is a salt of polyhydroxy acid (PHA) and in larger concentrations, can help shed the dead cells from the skin surface revealing smoother skin. It can help attract water to the upper layer of the skin. Might to be helpful against acne and clogged pores. Could be helpful in neutralizing free radicals, but solid research is missing
0.2% - 0.4%
Can help attract water to the upper layer of the skin. In crystal form, it can work as a gentle exfoliant, gentler than the salt scrub. Helps stabilize the emulsion
0.2% - 0.35%
0.15% - 0.3%
Can work as an exfoliant but is typically used to adjust the product pH
0.2% - 0.35%
Used to improve stability of the formulation
0.2% - 0.35%
Helps attract water to the upper layer of the skin and is claimed to provide a longer-lasting hydration because of its ability to create a water-binding film on the surface of the skin
0.2% - 0.35%
Used to stabilize the product formulation and can help absorb oil
0.2% - 0.35%
Helps attract water to the upper layer of the skin and can help improve skin barrier function
0.2% - 0.35%
Used as a fragrance. Can be irritating
0.2% - 0.35%
An amino-acid that helps attract water to the upper layer of the skin
0.2% - 0.35%
A sugar that is used to stabilize the product formulation. Can help attract water to the upper layer of the skin
0.2% - 0.35%
Might be able to enhance blood flow in the skin. Can be irritating and result in skin redness
0.2% - 0.4%
Helps create a more spreadable product texture
0.15% - 0.3%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.2% - 0.35%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.2% - 0.35%
A preservative. It helps prevent bacterial growth in cosmetic products
0.2% - 0.35%
A yellow dye
0.2% - 0.35%
A colorant (dye)
0.2% - 0.35%
A fragrance. Can be irritating
0.15% - 0.3%
A fragrance. Is a likely skin allergen and can be irritating
0.15% - 0.3%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.15% - 0.3%
A fragrance. A likely allergen and can be irritating
0.15% - 0.25%
A fragrance with a lemon scent. A likely irritant
0.15% - 0.25%
A fragrance. Can be irritating
0.15% - 0.3%
A preservative. Can be used to mask unpleasant smell. Can be irritating
0.15% - 0.25%
A fragrance. Is a likely irritant
0.1% - 0.15%
An aromatic blend of unspecified and possibly irritating ingredients
0.1% - 0.15%

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