Works for
1 of 2 advertised claims delivered
MoisturizingGlucosyl ceramide, Betaine + 11 moreStrong evidence
“Whip skin into shape with this emulsion formulated with organic rice bran extract to nourish, even out complexion and smooth fine lines, while added hyaluronic acid provides long-lasting hydration.”
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
betaine, glycerin.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: squalane, glycosphingolipids.
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: glucosyl ceramide
Anti-agingTocopherolLimited evidence
“Whip skin into shape with this emulsion formulated with organic rice bran extract to nourish, even out complexion and smooth fine lines, while added hyaluronic acid provides long-lasting hydration.”
This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.
Can it cause trouble?
Irritancy5 flagged ingredientsLow risk
ComedogenicClean of flagged comedogenic ingredientsNone flagged
User reviews
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Ingredients
Filter by role to see what each ingredient is doing.
Water~40–60%
Cetyl ethylhexanoate~5.5–8.3%
- Irritation risk
- Medium
An emollient that helps soften the skin and creates a thicker product texture
More about Cetyl ethylhexanoateButylene glycol~4.1–6.2%
- Irritation risk
- Low
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
More about Butylene glycolPeg-150 stearate~3.1–4.6%
Triethylhexanoin~2–3%
- Irritation risk
- Medium
Helps soften the upper layer of the skin
More about TriethylhexanoinSqualane~2–3%
- Irritation risk
- Low
An oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
More about SqualaneBetaine~1.5–2.3%
- Irritation risk
- Low
Helps attract water to the upper layer of the skin and improves the product texture
More about BetaineHydrolyzed rice bran extract~1.3–2%
- Irritation risk
- Low
A plant extract that might contain an active compound orthosilicic acid that could be helpful to regulate the level of pigment in skin, but solid research is lacking
More about Hydrolyzed rice bran extractGlycosphingolipids~1.1–1.7%
- Irritation risk
- Low
A type of lipids naturally present in skin. They can be converted to ceramides in skin
More about GlycosphingolipidsGlucosyl ceramide~0.85–1.25%
Sodium hyaluronate~0.5–1.2%
- Irritation risk
- Low
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
More about Sodium hyaluronateLecithin~0.45–1.1%
- Irritation risk
- Low
Used mostly for creating emulsions - helping oil and water mix together. Helps soften the upper layer of the skin
More about LecithinAlpha-glucan~0.35–0.85%
- Irritation risk
- Low
Oryza sativa bran oil~0.35–0.85%
- Irritation risk
- Low
Helps soften the upper layer of the skin and might have some anti-oxidant properties
More about Oryza sativa bran oilGlycerin~0.35–0.8%
- Irritation risk
- Low
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinOleic acid~0.3–0.75%
- Irritation risk
- Medium
Helps soften the upper layer of the skin. At the same time, it can weaken the skin's barrier enhancing penetration of other ingredients and increasing the risk of skin dryness
More about Oleic acidPolyglyceryl-2 isostearate~0.15–0.65%
Acrylates/c10-30 alkyl acrylate crosspolymer~0.1–0.5%
- Irritation risk
- Medium
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
More about Acrylates/c10-30 alkyl acrylate crosspolymerTocopherol~0.1–0.4%
- Irritation risk
- Low
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
More about TocopherolPhenoxyethanol~0.1–0.35%
- Irritation risk
- Low
A preservative. It helps prevent bacterial growth in cosmetic products
More about PhenoxyethanolPotassium hydroxide~0.1–0.3%
Methylparaben~0.05–0.25%
Propylparaben~0.05–0.2%
Ingredient list view
Water, Cetyl ethylhexanoate, Butylene glycol, Peg-150 stearate, Triethylhexanoin, Squalane, Betaine, Hydrolyzed rice bran extract, Glycosphingolipids, Glucosyl ceramide, Sodium hyaluronate, Lecithin, Alpha-glucan, Oryza sativa bran oil, Glycerin, Oleic acid, Unknown, Polyglyceryl-2 isostearate, Unknown, Acrylates/c10-30 alkyl acrylate crosspolymer, Tocopherol, Phenoxyethanol, Potassium hydroxide, Methylparaben, Propylparaben
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Worth comparing, line by line.
Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| YUZEAkitabijin Rice Bran Milky LotionYOUR PRODUCT | Hada laboTokyo Skin Plumping Gel | |
|---|---|---|
| Match | — | 52% |
| Price | $14.60 | $24.23+$9.63 |
| Shared key ingredients | — | 5 of 8 |
| Key difference | — | Camellia Sinensis Leaf Extract |
| Irritancy | Low | Low |
| Drying alcohol | — | — |
| View product | Shop |
Product summary
"YUZE - Akitabijin Rice Bran Milky Lotion" has a good moisturizing formula. This moisturizer uses a good combo of humectants and emollients. These both types of ingredients are essentials for improving the skin hydration and keeping the skin barrier healthy. Humectants in this product (betaine, glycerin, sodium hyaluronate and butylene glycol) help to increase the water content in the upper layer of the skin. (These ingredients do so by "capturing" water molecules from the outside air or from within the deeper layers of the skin). Glycosphingolipids, oryza sativa bran oil, squalane, cetyl ethylhexanoate and oleic acid in this product help decrease the water evoporation from the skin, so that it stays hydrated for longer. These ingredients also soften the skin and take away the feeling of tightness and dryness.
Ingredient callouts
- As a plus, this moisturizer also contains Ceramides (glucosyl ceramide 0.65% - 1.00%). Ceramides are a type of lipids that our skin produces itself. They are a building block of the skin's barrier. Ceramides used in skincare are synthetic or extracted from plants. They work well for softening the skin surface and "patch holes" in the skin's barrier.
Irritation risk
This product does not contain known common irritants and is suitable for sensitive skin. We assess the overall irritancy of this moisturizer to be low. For a detailed overview of all potential irritants: click here
You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.
Price
The product retails for 14.80$ in the United States.
For a detailed price comparison: click here.
Sources cited in this review
Every concentration estimate and effectiveness label is anchored to one of these 11 studies and safety reviews.
- 1
- 2
- 3
- 4Hyaluronic acid: A key molecule in skin agingncbi.nlm.nih.gov
- 5
- 6
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