Works for
1 of 2 advertised claims delivered
MoisturizingGlucosyl ceramide, Sodium hyaluronate + 7 moreStrong evidence
“It also improves moisture retention and elasticity, leaving skin feeling smoother, firmer and younger-looking.”
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
betaine, glycerin.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: glycosphingolipids, oryza sativa bran oil.
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: glucosyl ceramide
Anti-agingNo ingredient credited for this claimLimited evidence
“It also improves moisture retention and elasticity, leaving skin feeling smoother, firmer and younger-looking.”
This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.
Can it cause trouble?
Irritancy1 flagged ingredientLow risk
ComedogenicClean of flagged comedogenic ingredientsNone flagged
User reviews
Be the first — your take helps the next person decide.
Ingredients
Filter by role to see what each ingredient is doing.
Water~40–60%
Butylene glycol~5.9–8.9%
- Irritation risk
- Low
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
More about Butylene glycolGlycerin~3.7–5.6%
- Irritation risk
- Low
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinHydrolyzed rice bran extract~2.8–4.2%
- Irritation risk
- Low
A plant extract that might contain an active compound orthosilicic acid that could be helpful to regulate the level of pigment in skin, but solid research is lacking
More about Hydrolyzed rice bran extractOryza sativa bran~2.2–3.4%
- Irritation risk
- Low
Glycosphingolipids~1.7–2.6%
- Irritation risk
- Low
A type of lipids naturally present in skin. They can be converted to ceramides in skin
More about GlycosphingolipidsGlucosyl ceramide~1.4–2.1%
Oryza sativa bran oil~1.2–1.9%
- Irritation risk
- Low
Helps soften the upper layer of the skin and might have some anti-oxidant properties
More about Oryza sativa bran oilSodium hyaluronate~0.95–1.45%
- Irritation risk
- Low
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
More about Sodium hyaluronateBetaine~0.8–1.2%
- Irritation risk
- Low
Helps attract water to the upper layer of the skin and improves the product texture
More about BetaineLecithin~0.55–1.3%
- Irritation risk
- Low
Used mostly for creating emulsions - helping oil and water mix together. Helps soften the upper layer of the skin
More about LecithinGlucose~0.4–0.95%
- Irritation risk
- Low
Helps attract water to the upper layer of the skin. Could be helpful in restoring the skin barrier function
More about GlucoseGlyceryl oleate~0.35–0.85%
- Irritation risk
- High
Helps oil and water mix together. Can be irritating
More about Glyceryl oleateGlycyrrhizic acid~0.15–0.55%
- Irritation risk
- Low
Phenoxyethanol~0.1–0.3%
- Irritation risk
- Low
A preservative. It helps prevent bacterial growth in cosmetic products
More about PhenoxyethanolMethylparaben~0.05–0.25%
Propylparaben~0.05–0.2%
Ingredient list view
Water, Butylene glycol, Glycerin, Hydrolyzed rice bran extract, Oryza sativa bran, Glycosphingolipids, Glucosyl ceramide, Oryza sativa bran oil, Sodium hyaluronate, Betaine, Unknown, Lecithin, Unknown, Glucose, Unknown, Glyceryl oleate, Unknown, Glycyrrhizic acid, Phenoxyethanol, Methylparaben, Propylparaben
Compare prices
Retailers ranked by price — lowest first.
Affiliate links · prices updated regularly
Worth comparing, line by line.
Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| YUZEAkitabijin Rice Bran Face LotionYOUR PRODUCT | Hada laboTokyo Skin Plumping Gel | |
|---|---|---|
| Match | — | 52% |
| Price | $16.20 | $24.17+$7.97 |
| Shared key ingredients | — | 3 of 6 |
| Key difference | — | Camellia Sinensis Leaf Extract |
| Irritancy | Low | Low |
| Drying alcohol | — | — |
| View product | Shop |
Product summary
Judging from the ingredient list, "YUZE - Akitabijin Rice Bran Face Lotion" works well for improving skin hydration As we expect from a proper moisturizer, the formula includes a combo of effective humectants and emollients. These are the two different types of ingredients that are essential for improving the skin hydration and supporting a healthy skin barrier. Betaine, glycerin, sodium hyaluronate, glucose and butylene glycol in this product (humectants) attract water molecules to the upper layer of the skin (the water comes from the outside air or from the deeper layers of the skin if the air is dry). Glycosphingolipids and oryza sativa bran oil in this product help decrease the water evoporation from the skin, so that it stays hydrated for longer. These ingredients also soften the skin and take away the feeling of tightness and dryness.
Ingredient callouts
- As a plus, this moisturizer also contains ceramides (glucosyl ceramide 1.40% - 2.10%). Ceramides are a type of lipids that our skin produces itself. They are a building block of the skin's barrier. Ceramides used in skincare are synthetic or extracted from plants. They work well for softening the skin surface and "patch holes" in the skin's barrier.
Irritation risk
There are actives in this product that can be irritating. We assess the overall irritancy of this moisturizer to be low. For a detailed overview of all potential irritants: click here
You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.
Price
The product retails for 16.20$ in the United States.
For a detailed price comparison: click here.
Sources cited in this review
Every concentration estimate and effectiveness label is anchored to one of these 8 studies and safety reviews.
- 1
- 2
- 3
- 4
- 5Hyaluronic acid: A key molecule in skin agingncbi.nlm.nih.gov
- 6
Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.