Coconuts Moisturizing Mud Mask yes to

Name: yes to - Coconuts Moisturizing Mud Mask
Brand: yes to

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Key promises

Moisturizing

Effectiveness

77 /100

Irritancy

HIGH

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What’s in this jar: formula analysis
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Starting at $4.20

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In stock 3/26/2021

Starting at £2.99

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In stock 4/12/2021

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What's in this jar?

Can work for

Moisturizing

Promises, but can't deliver

All promises fulfilled!

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What does the product description say?

"Coconuts Moisturizing Mud Mask"

From product name

WIMJ FORMULA ANALYSIS

Yes. Has good ingredients to attract water to the skin and then "seal it in", keeping skin hydrated over time

Ingredient	Effectiveness	Concentration	Irritancy
dipotassium glycyrrhizate	HIGH
persea gratissima oil	HIGH
helianthus annuus seed oil	HIGH

Pos	Ingredient Name	Description
1	water (aqua	Plain old water
2	aloe barbadensis leaf juice	Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
3	kaolin	A type of clay that consists mainly of aluminum silicate. Helps absorb oil and creates a thicker product consistency. Can be used to add a white color
4	bentonite	Helps stabilize the product formulation
5	propanediol	Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
6	cocos nucifera (coconut) water	Might help to attract water to the upper layer of the skin
7	hamamelis virginiana (witch hazel) water	A plant extract that can help calm down inflammation in skin. Can, however, itself be irritating
8	titanium dioxide (ci 77891	Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
9	cetearyl alcohol	A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
10	magnesium aluminum silicate	Might be helpful in restoring skin barrier function and, when combined with zinc carbonate and malonic acid, reducing fine lines and wrinkles by stimulating elastin production. Also helps stabilize the product formulation
11	glyceryl stearate	An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
12	hydrogenated vegetable glycerides	Help soften the upper layer of the skin
13	polyglyceryl-10 oleate	Helps soften the upper layer of the skin
14	cocos nucifera (coconut) oil	An emollient. Found to be as effective as a moisturizer for dry skin as mineral oil. Could be comedogenic
15	cocos nucifera (coconut) fruit juice
16	honey	Helps attract water to the skin and might have some anti-bacterial properties. Can be an allergen
17	mel	Helps to soften the upper layer of the skin and attract water to it
18	morinda citrifolia fruit extract
19	aleurites moluccana seed extract
20	hibiscus sabdari a flower extract	A plant extract that can be irritating. It might contain a compound anthocyanin that could be helpful in neutralizing free radicals
21	musa sapientum (banana) fruit extract
22	orchis mascula flower extract	Used as a fragrance. Can be irritating
23	psidium guajava fruit extract
24	olea europaea (olive) fruit oil	An emollient that helps soften the skin but is not effective for restoring its barrier function. Might be helpful to calm down inflammation
25	persea gratissima (avocado) oil	An emollient that helps soften the skin and could be helpful in repairing its barrier function
26	helianthus annuus (sunflower) seed oil	A great emollient due to its high linoleic acid content. One of the most effective plant oils in helping skin hydration and repairing skin barrier function
27	sodium hyaluronate	One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
28	hydrolyzed jojoba esters	Helps soften the upper layer of the skin
29	glycerin	One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
30	glyceryl caprylate	An emollient that can also help water and oil mix together, as well as prevent bacteria growth in products
31	dipotassium glycyrrhizate	A salt derived from licorice. Works as an emollient to soften the upper layer of the skin and can help calm down inflammation. Might be helpful for skin lightening
32	xanthan gum	Used to create a thicker product consistency
33	tetrasodium glutamate diacetate	Helps stabilize the product formulation
34	ethylhexylglycerin	A preservative
35	citric acid	Can work as an exfoliant but is typically used to adjust the product pH
36	phenoxyethanol	A preservative. It helps prevent bacterial growth in cosmetic products
37	fragrance (parfum	An aromatic blend of unspecified irritating ingredients
38	coumarin	A fragrance. Is a likely skin allergen and can be irritating

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Coconuts Moisturizing Mud Mask yes to

Key promises

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Can work for

Promises, but can't deliver

promise

WIMJ FORMULA ANALYSIS

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Ingredient	Irritancy	Skin benefit
aloe barbadensis leaf juice
hamamelis virginiana water
hibiscus sabdariffa flower extract

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WIMJ FORMULA ANALYSIS

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