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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Hydra Shield Anti-Pollution Jelly Toner"
From product name
WIMJ summary for moisturizing

This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": allantoin, glycerin.

When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: niacinamide

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-blemish

This product might be able to help reduce blemishes and clogged pores because it contains niacinamide.

The following ingredient (ingredients) in this product might be helpful, but there is no evidence to confirm that it actually works: capryloyl salicylic acid

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
MEDIUM
meets threshold
LOW
meets threshold
See a mistake?
WIMJ summary for anti-aging

This product can help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness because it contains niacinamide.

Keep in mind that it typically takes at least 6 weeks to notice any results because the changes that are needed to improve fine lines and elasticity happen in the deeper layers of the skin. No topical anti-aging product can “erase” wrinkles or fully reverse signs of aging.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
MEDIUM
does not meet threshold
See a mistake?
WIMJ summary for evens skin tone

This product can help reduce hypepigmentation and even out the skin tone because it contains the following effective ingredients: niacinamide

The following ingredient (ingredients) in this product might be helpful, but there is no evidence to confirm that it actually can help even out the skin tone: capryloyl salicylic acid, glycyrrhiza glabra root extract.

Keep in mind that you would need to apply any topical skincare targetted at hypigmentation consistently for a couple of months to get a result. No topical skincare product can help get rid of hyperpigmentation (including post-acne marks and age spots) instantly.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
MEDIUM
meets threshold
LOW
meets threshold
See a mistake?
WIMJ summary for exfoliation

This product can help exfoliate the skin. In other words, it helps break down the bonds between dead cells on the surface of the skin and speed up the skin turnover. Skin often appears softer and brighter after exfoliation, but overdoing it can result in disrupted skin barrier. The following ingredient is doing the exfoliating job in this product: capryloyl salicylic acid.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Exfoliation
Evens skin tone
Anti-blemish
Total Promises Fulfilled score: 100/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
4.5% - 6.8%
Helps to dissolve other ingredients in a formulation. Slows down the rate of product drying
3.6% - 5.4%
Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture
2.7% - 4.1%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
2.2% - 3.2%
A preservative
0.8% - 1.25%
1.5% - 2.2%
1.2% - 1.9%
A mushroom extract that might help attract water to the upper layer of the skin
1% - 1.5%
0.85% - 1.25%
A plant extract that can help lighten the skin and calm down inflammation. Might be helpful in neutralizing free radicals
0.5% - 1.15%
A plant extract that has been shown to be able to reduce inflammation in skin, support restoration of skin barrier function, as well as support collagen production. Contains active compounds called centelloids: asiaticoside, madecasosside, asiatic acid and madecassic acid. Might be helpful in preventing stretch marks. It can be itself be irritating though.
0.45% - 1.05%
0.4% - 0.95%
0.35% - 0.85%
Helps calm down inflammation in skin and can help reduce itching. Helps to repair the skin barrier and keep skin hydrated
0.3% - 0.75%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.35% - 0.75%
Helps adjust pH in products
0.2% - 0.7%
Helps oil and water mix together
0.15% - 0.6%
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
0.15% - 0.55%
A preservative
0.1% - 0.45%
Helps dissolve other ingredients in a formulation
0.1% - 0.4%
Helps preserve products and creates a nice product texture
0.1% - 0.4%
A plant extract that might have some anti-oxidant effect in skin, but evidence is lacking
0.1% - 0.3%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.05% - 0.2%
Stabilizes the product formulation
0.05% - 0.1%
Can be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial properties
0.05% - 0.1%

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