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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Moisture on Mars"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, sodium hyaluronate.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: caprylic/capric triglyceride, isononyl isononanoate.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
40% - 60%
Forms a protective film on the surface of the skin to prevent moisture loss. Gives a velvety feel to products while reducing tackiness
5% - 7.4%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
3.8% - 5.7%
Helps oil and water mix together
2.4% - 3.6%
A non-drying alcohol that helps stabilize product formulations
2.1% - 3.1%
Helps oil and water mix together
1.7% - 2.6%
A preservative
1.5% - 2.2%
Helps water and oil mix together
1.3% - 1.9%
Used to absorb oil and can temporarily mattify skin
1.3% - 2%
Used to create a thicker product consistency
0.85% - 1.3%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
0.55% - 1.3%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.45% - 1%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.4% - 0.9%
Traditionally used to treat sunburns, dermatitis and inflammation, but evidence for its effectiveness is lacking. The extract can contain humectants that help attract water into the skin
0.4% - 0.9%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.35% - 0.75%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.35% - 0.75%
Might be helpful in restoring skin barrier function and calm down inflammation in skin
0.3% - 0.7%
Typically used to stabilize the product formulations. It is a salt of a polyhydroxy acid (PHA) and in larger concentrations, can help shed the dead cells from the skin surface revealing smoother skin. It can help attract water to the upper layer of the skin. Might to be helpful against acne and clogged pores. Could be helpful in neutralizing free radicals, but solid research is missing. Due to the zinc content, might help calm down inflammation in skin
0.2% - 0.75%
A preservative. It helps prevent bacterial growth in cosmetic products
0.15% - 0.7%
A plant extract that is rich in a fragrance compound eugenol that is a frequent allergen and can be irritating. It might also contain anti-oxidants to help neutralize free radicals
0.15% - 0.55%
Sage leaf extract. It can be irritating
0.15% - 0.65%
Typically used to stabilize the product formulations. It is a salt of polyhydroxy acid (PHA) and in larger concentrations, can help shed the dead cells from the skin surface revealing smoother skin. It can help attract water to the upper layer of the skin. Might to be helpful against acne and clogged pores. Could be helpful in neutralizing free radicals, but solid research is missing
0.1% - 0.45%
A preservative
0.1% - 0.35%
A preservative
0.1% - 0.35%
A plant extract that might have some anti-inflammatory properties, but solid evidence is lacking. It can be irritating
0.1% - 0.45%
Helps soften the upper layer of the skin
0.1% - 0.3%
Carrot extract. Might have anti-oxidant properties and be used to add orange color
0.05% - 0.25%
0.05% - 0.2%
A grain extract that helps to create a thicker product consistency. It might have some anti-oxidant properties and help attract water to the upper layer of the skin
0.05% - 0.15%

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Price
WIMJ similarity score
35%
35%
34%
34%
34%
34%
34%
33%
33%
33%
Key ingredients
Common:
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
Potential Irritants
All ingredients
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Questions

Scientific Sources