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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"They are responsible for 80% of skin aging."
WIMJ summary for anti-aging

This product contains adenosine. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"BEIJA FLOR ELASTI-CREAM Sol de Janeiro bring you a nourishing, moisture-rich cream designed to boost the skin’s elasticity."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, butylene glycol.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, glycine soja oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold

How honest is this product?

Promise Can it deliver?
Anti-aging
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
A weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreen
5.1% - 6.3%
Helps soften the upper layer of the skin
4.1% - 5.1%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
3% - 3.7%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
2.3% - 2.8%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
2% - 2.4%
Avobenzone. An organic, or so-called "chemical" UV filter. Protects against both UVA and UVB rays. Needs to be combined with other filters in a formulation to be stable.
2.1% - 2.6%
Used to preserve products, dissolve other ingredients and create a nice product texture
1.5% - 1.8%
A type of silicone that helps to soften the upper layer of the skin and create a nice product finish on the skin
1.2% - 1.4%
Helps soften the upper layer of the skin and create a thicker product consistency
1% - 1.2%
0.8% - 1.15%
Helps oil and water mix together
0.65% - 0.95%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.6% - 0.85%
Plant oil that due to its high content of linoleic acid can help support skin's barrier function improving its hydration
0.5% - 0.75%
A plant extract that might have some anti-oxidant properties
0.45% - 0.7%
A plant extract that can help attract water to the upper layer of the skin and might help to reduce inflammation
0.5% - 0.7%
Might help improve cell turnover and reduce inflammation in skin. One study shows that the ingredients might be able to stimulate collagen production in skin
0.45% - 0.7%
0.45% - 0.7%
0.4% - 0.6%
0.35% - 0.65%
0.3% - 0.6%
0.3% - 0.55%
0.3% - 0.55%
Helps water and oil in the product mix well together and improves product texture
0.3% - 0.55%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.3% - 0.55%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
0.3% - 0.6%
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
0.3% - 0.55%
Used to create a thicker product consistency
0.3% - 0.55%
Stabilizes the product formulation
0.25% - 0.5%
Used to adjust the product's pH
0.25% - 0.45%
A good emollient that helps soften the skin and helps repair its barrier function
0.25% - 0.45%
Can work as an exfoliant but is typically used to adjust the product pH
0.2% - 0.4%
An aromatic blend of unspecified and possibly irritating ingredients
0.15% - 0.3%
A preservative. It helps prevent bacterial growth in cosmetic products
0.15% - 0.3%
A preservative
0.15% - 0.25%
A preservative
0.1% - 0.2%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.15% - 0.25%
A fragrance. Can be irritating
0.1% - 0.15%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.05% - 0.1%

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