
2 of 2 advertised claims delivered
“Prior High Moisturizing Emulsion .”
This product can help improve hydration of the skin with the two types of ingredients.
The first type is called “humectants”:
these ingredients help attract water.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from
within deeper layers of the skin. The following ingredients in this product do the job:
glycerin, sodium hyaluronate.
This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: squalane, diisostearyl malate.
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: petrolatum
“Shiseido's highly moisturizing emulsion is designed to brighten and firm skin and fight signs of aging with a blend of moisture-retaining ingredients.”
This product contains lysine. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.
This product contains antioxidants (tocopherol) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).


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Filter by role to see what each ingredient is doing.
One of the most effective and the most studied occlusive ingredients that creates a protective layer on top of the skin preventing moisture loss
More about PetrolatumCan help attract water to the upper layer of the skin. In crystal form, it can work as a gentle exfoliant, gentler than the salt scrub. Helps stabilize the emulsion
More about SucroseAn oil naturally present in skin. Works as an emollient to soften the skin and form a protective layer on its surface without a greasy feeling.
More about SqualanePure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
More about TocopherolA typically plant-derived compound that is supposed mimic human collagen. Cannot penetrate the skin barrier so is not particularly useful in skincare products beyond attracting water to the upper layer of the skin
More about Soluble collagenOne of the best moisturizing ingredients. Attracts water into the upper layer of the skin
More about Sodium hyaluronateOne of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
More about GlycerinUsed to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
More about Butylene glycolHelps to dissolve other ingredients in a formulation. Slows down the rate of product drying
More about Dipropylene glycolHelps to soften the upper layer of the skin
More about Diisostearyl malateA preservative. It helps prevent bacterial growth in cosmetic products
More about PhenoxyethanolNon-drying alcohol that helps water and oil mix together. Also serves as an emollient
More about Behenyl alcoholA sugar that attracts water to the upper layer of the skin
More about TrehaloseActs as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
More about PropanediolNon-drying alcohol. Used to stabilize other ingredients and is an emollient
More about Batyl alcoholHelps create a thicker product consistency. Might be irritating
More about Calcium chlorideAn amino-acid that helps to attract water to the upper layer of the skin. In combination with other amino-acids, might help to reduce fine lines and wrinkles
More about LysineAn aromatic blend of unspecified and possibly irritating ingredients
More about ParfumPetrolatum, Sucrose, Squalane, Unknown, Tocopherol, Unknown, Soluble collagen, Sodium hyaluronate, Saxifraga sarmentosa extract, Unknown, Beer extract, Glycerin, Water, Butylene glycol, Dipropylene glycol, Polyethylene, Glycol, Diisostearyl malate, Polyethylene, Phenoxyethanol, Behenyl alcohol, Trehalose, Polyethylene, Polypropylene, Dimethyl ether, Dimethylacrylamide, Unknown, Propanediol, Batyl alcohol, Edta, Sodium persulfate, Magnesium chloride, Calcium chloride, Proline, Lysine, Unknown, Sericin, Parfum
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Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.
| ShiseidoPrior High Moisturizing Emulsion - 2 TypesYOUR PRODUCT | CliniqueDramatically Different Moisturizing Lotion+ | Rohto MentholatumHepasoft Moisturizing Milky Lotion | DoveFace and Body Lotion Sensitive Moisture Sensitive Moisture | |
|---|---|---|---|---|
| Match | — | 54% | 53% | 52% |
| Price | $32.04 | $6.50−$25.54 | $14.58−$17.46 | $5.49−$26.55 |
| Shared key ingredients | — | 3 of 9 | 3 of 9 | 2 of 9 |
| Key difference | — | Mineral Oil | Dipotassium Glycyrrhizate | Dimethicone |
| Irritancy | Medium | Low | Low | Low |
| Drying alcohol | — | — | — | — |
| View product | Shop | Shop | Shop |
"Shiseido - Prior High Moisturizing Emulsion - 2 Types" has a good moisturizing formula. To work well, any moisturizer needs to include a combination of water-binding and emollient ingredients. Shiseido - Prior High Moisturizing Emulsion - 2 Types ticks this box. Humectants in this product (glycerin, sodium hyaluronate, soluble collagen, sucrose and trehalose) help to increase the water content in the upper layer of the skin. (These ingredients do so by "capturing" water molecules from the outside air or from within the deeper layers of the skin). Emollients in this formulation (petrolatum, squalane, diisostearyl malate, batyl alcohol and behenyl alcohol) help to reduce the moisture loss from the skin. They also soften the skin surface and relieve the feeling of dryness and tightness.
This moisturizer contains some common irritants, including those without a benefit for the skin. We assess the overall irritancy of this moisturizer to be medium. For a detailed overview of all potential irritants: click here
You can see the detailed formula review with the breakdown of all actives in the product and the full ingredient list with estimated concentrations in the tables below.
The product retails for 32.04$ in the United States.
For a detailed price comparison: click here.
Every concentration estimate and effectiveness label is anchored to one of these 6 studies and safety reviews.
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