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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Provides skin with a balancing treatment that helps to reinforce the skin's resistance, maintaining hydration and helping to correct oiliness and pores."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, saccharide isomerate.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: dimethicone, carthamus tinctorius seed oil.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-aging

This product contains serine. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
does not meet threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Total Promises Fulfilled score: 75/100.

Potential irritants

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
Helps to dissolve other ingredients in a formulation. Slows down the rate of product drying
8.4% - 10.2%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
4.7% - 5.7%
Can be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial properties
3% - 3.7%
Used to create a nice product consistency while softening the upper layer of the skin
2.3% - 2.9%
Helps attract water to the upper layer of the skin
1.8% - 2.3%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
1.7% - 2%
A sugar that attracts water to the upper layer of the skin
1.4% - 1.7%
Helps soften the upper layer of the skin and thickens the product's texture
1.4% - 1.7%
A preservative. It helps prevent bacterial growth in cosmetic products
0.5% - 1%
Helps create a gel-like product texture
0.65% - 0.95%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.5% - 0.7%
An aromatic blend of unspecified and possibly irritating ingredients
0.3% - 0.55%
Used to adjust the pH level of products
0.3% - 0.55%
Helps attract water to the upper layer of the skin
0.3% - 0.5%
Absorbs oil and moisture helping to create a dryer product finish
0.5% - 0.75%
A salt derived from licorice. Works as an emollient to soften the upper layer of the skin and can help calm down inflammation. Might be helpful for skin lightening
0.25% - 0.5%
Helps water and oil mix together
0.3% - 0.6%
A preservative
0.3% - 0.55%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.25% - 0.5%
Stabilizes the product formulation
0.25% - 0.45%
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
0.25% - 0.5%
An emollient that helps soften the skin and might help calm down inflammation
0.25% - 0.45%
An amino-acid that helps to attract water to the upper layer of the skin. In combination with other amino-acids, might help to reduce fine lines and wrinkles
0.2% - 0.4%
A fragrance. Can trigger allergic reactions and be irritating
0.2% - 0.35%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.2% - 0.35%
A fragrance with jasmine smell. A likely irritant
0.2% - 0.35%
A fragrance. Can be irritating
0.2% - 0.35%
Fragrance with sweet balsamic smell. Help to preserve products and dissolve other ingredients. Could trigger allergic reactions and be irritating
0.2% - 0.35%
0.2% - 0.4%
An umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499
0.2% - 0.35%
A colorant. Usually well-tolerated
0.2% - 0.4%
Can work as an exfoliant but is typically used to adjust the product pH
0.2% - 0.4%
Helps to control the skin's pH level. Maintains the skin's natural film of amino-lactic acids and oils. Helps to preserve products
0.2% - 0.35%
A fragrance. Can be irritating
0.15% - 0.3%
0.2% - 0.35%
A fragrance. Can be irritating
0.15% - 0.3%
0.2% - 0.4%
0.2% - 0.35%
0.2% - 0.35%
Helps to retain moisture by creating a protective barrier on the skin. Rich in fatty acids. Improves product texture and helps with the penetration of other ingredients.
0.2% - 0.35%
0.15% - 0.3%
A plant extract that might have some anti-inflammatory properties, but solid evidence is lacking. It can be irritating
0.25% - 0.4%
A preservative
0.2% - 0.4%
0.25% - 0.45%
Can help attract water to the upper layer of the skin
0.15% - 0.3%
Helps stabilize the product formulation
0.15% - 0.25%
Helps preserve product formulations
0.15% - 0.25%
0.15% - 0.25%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.1% - 0.15%

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