Works for:
based on ingredients and %- Moisturizing
Doesn't work for:
based on ingredients and %- Anti-aging
- Evens skin tone
- Anti-blemish
Can it cause trouble?
- Irritation risk: medium
- Comedogenic risk ingredients: 1
Key actives
Product Summary
"Pixi - Flawless Beauty Primer" is effective for: Moisturizing
Ingredient callouts
- This product also contains Vitamin C (Ascorbic Acid). It can be an effective active for anti-aging and evening out the skin tone, but in this product it is used for stabilizing other ingredients in the formulation. In this concentration (0.25% - 0.50%) it cannot have a noticeable benefit for the skin.
- This product includes a form of Retinoids (vitamin A) - retinyl palmitate 0.20% - 0.40%, but this type of vitamin A is not very effective. It could in theory help with fine lines and wrinkles, but the effect is most likely minimal.
- Panthenol (pro-vitamin B5) at about 0.55% - 0.80% concentration. In this concentration, Panthenol works effectively to improve the skin barrier and reduce inflammation.
- Humectants (panthenol 0.55% - 0.80%, sodium hyaluronate 0.20% - 0.35% and glycerin 4.70% - 5.80%). These ingredients help attract water to the upper layer of the skin and improve the skin hydration.
About the brand
According to Cruelty-Free Kitty "Pixi" is cruelty free and so is its parent company.
Price
The product retails from 24.59£ up to 28.80£ in the United Kingdom, for 37.95$ in the United States and for 200.00HK$ in Hong Kong.
For a detailed price comparison: click here.
Moisturizing
What does the product description say?
Glow-enhancing, hydrating primer Pixi Beauty Flawless Beauty Primer EvenSkin.
Source: Feelunique
This product contains good ingredients to attract water to the upper layer of the skin. These ingredients are called "humectants": glycerin, sodium hyaluronate.
When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. If the air is dry, humectants can speed up the moisture loss from the skin. This is why it is a good idea to use another product on top of this one to help "seal in" the moisture (look for ingredients like dimethicone, squalane, oils and butters).
The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: panthenol
Helps attract water to the upper layer of the skin and can help improve skin barrier function
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
Helps to soften the upper layer of the skin and create a nice product texture
An emollient that helps soften the skin and creates a thicker product texture
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
Anti-aging
What does the product description say?
Ensuring skin stays moisturised is a key way to prevent the signs of ageing .
Source: Sephora Hong Kong
This product does not contain ingredients that are able to reduce fine lines and wrinkles or help with skin elasticity, but it can improve the look of the skin temporarily through moisturization. Well-moisturized skin might also be able to repair the sun damage better.
The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging
Three steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
Anti-blemish
What does the product description say?
This skin-perfecting primer corrects uneven tones and blurs the appearance of imperfections and blackheads.
Source: Sephora Hong Kong
Effective ingredients missing or their concentration is too low.
Three steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
Evens skin tone
What does the product description say?
Corrects uneven skintone and restores skin's youthfulglow while prolonging makeup wear.
Source: Feelunique
Effective ingredients missing or their concentration is too low
The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging
Three steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
How honest is this product?
| Promise | Can it deliver? |
|---|---|
| Moisturizing | |
| Anti-aging | |
| Evens skin tone | |
| Anti-blemish |
Total Promises Fulfilled score: 37/100.
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Potential irritants
Comedogenic ingredients
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| Product | Similarity | Price | Irritancy |
|---|---|---|---|
 Pixi Flawless Beauty Primer | Current | $22.00 | |
Milani Cosmetics Bright Side Illuminating Primer | 56% | $11.99 | |
 Kate Somerville Kx Active Concentrates Squalane + Hyaluronic Serum | 55% | - | |
Oh K! Illuminating Serum | 54% | $15.00 | |
 Formulyst Active Serum – Vitamin B, C, E, Ferulic + Niacinamide | 54% | $80.00 | |
 Physicians Formula Skin Booster Hydrating Vitamin Shot | 54% | $13.15 |
Key Actives
Three steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
Helps attract water to the upper layer of the skin and can help improve skin barrier function
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
Octinoxate. When used in higher concentrations, works as a sunscreen protecting the skin from UVB rays. When used in lower concentration, helps to preserve the product formulation. Is shown to be harmful to coral reefs - consider avoiding bathing in coral reef areas when wearing a product with this ingredient. It can be irritating
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
Potential irritants
Octinoxate. When used in higher concentrations, works as a sunscreen protecting the skin from UVB rays. When used in lower concentration, helps to preserve the product formulation. Is shown to be harmful to coral reefs - consider avoiding bathing in coral reef areas when wearing a product with this ingredient. It can be irritating
Used to help oil and water mix together. Can be irritating
The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging
Three steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
An emollient that helps soften the skin and creates a thicker product texture
A gelling agent that thickens the product consistency and leaves the skin with a velvety finish
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
Comedogenic ingredients
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
All ingredients
An emollient that helps soften the skin and creates a thicker product texture
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
Octinoxate. When used in higher concentrations, works as a sunscreen protecting the skin from UVB rays. When used in lower concentration, helps to preserve the product formulation. Is shown to be harmful to coral reefs - consider avoiding bathing in coral reef areas when wearing a product with this ingredient. It can be irritating
A mineral that is used as an optical filter (makes the skin looks nicer through light reflection) and to improve the texture of cosmetic products
Creates an illusion of smoother and more radiant skin tone. Adds shimmer to the skin by reflecting light
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
Helps oil and water mix togehter and creates a nice product texture
Used to help oil and water mix together. Can be irritating
A preservative. It helps prevent bacterial growth in cosmetic products
Increases thickness of a product. Texture enhancer for oil-in-water emulsions
Helps attract water to the upper layer of the skin and can help improve skin barrier function
A gelling agent that thickens the product consistency and leaves the skin with a velvety finish
Helps to soften the upper layer of the skin and create a nice product texture
A colorant that can add a pearl-like appearance to the formulation
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
The most well-researched antioxidant that works in skin. Helps neutralize free radicals supporting collagen production, helping to even out the skin tone and preventing early signs of aging
Three steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
An umbrella term for the following three colorants: CI 77491, CI 77492, CI 77499. They might be able to offer some protection against visible light, but the degree of the protection is not clear
Ingredient list view
Water, Cetyl ethylhexanoate, Glycerin, Ethylhexyl methoxycinnamate, Synthetic fluorphlogopite, Mica, Cetearyl alcohol, Glyceryl stearate, Peg-100 stearate, Sorbitan stearate, Sorbitan sesquioleate, Phenoxyethanol, Ammonium acryloyldimethyltaurate/vp copolymer, Panthenol, Hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer, Hydrogenated polydecene, Disodium edta, Polysorbate 80, Tin oxide, Tocopheryl acetate, Ascorbic acid, 1,2-hexanediol, Retinyl palmitate, Sodium hyaluronate, Tocopherol, Titanium dioxide, Iron oxides
- Glycerol and the skin: holistic approach to its origin and functions
- Sorbitan sesquioleate, a common emulsifier in topical corticosteroids, is an important contact allergen
- Skin moisturizing effects of panthenol-based formulations
- Safety Assessment of Panthenol, Pantothenic Acid, and Derivatives as Used in Cosmetics
- Safety Assessment of Polyene Group as Used in Cosmetics
- Safety Assessment of Tin(IV) Oxide as Used in Cosmetics