What's In My Jar

Dupes & alternatives for Ourself-COMPLEXION BRIGHTENING SERUM

COMPLEXION BRIGHTENING SERUM
Ourself

COMPLEXION BRIGHTENING SERUM

Low irritancy Score: 100/100
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20 alternatives found · Best match: 81% (High)
Honestly Pure Retinol Serum
Honest Beauty
Honestly Pure Retinol Serum
81%
High match
$29.99
Low irritancy

Why it matches

NIACINAMIDERETINYL LINOLEATESQUALANE +2 more

Key differences

JOJOBA ESTERSPHYTOSTERYL/OCTYLDODECYL LAUROYL GLUTAMATESODIUM ACETYLATED HYALURONATE +1 more
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Similarity breakdown
Overall formula81%
Hero ingredients100%
Active ingredients55%
All ingredients32%
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Honestly Pure Retinyl Serum
The Honest Company
Honestly Pure Retinyl Serum
81%
High match
$29.99
Low irritancy

Why it matches

NIACINAMIDERETINYL LINOLEATESQUALANE +2 more

Key differences

JOJOBA ESTERSPHYTOSTERYL/OCTYLDODECYL LAUROYL GLUTAMATESODIUM ACETYLATED HYALURONATE +1 more
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Similarity breakdown
Overall formula81%
Hero ingredients100%
Active ingredients55%
All ingredients32%
View full product details
Major Fade Hyper Serum
Dr. Idriss
Major Fade Hyper Serum
74%
High match
$68.00
Low irritancy

Why it matches

NIACINAMIDECAPRYLIC/CAPRIC TRIGLYCERIDEDIMETHICONE +2 more

Key differences

ALPHA-ARBUTINKOJIC ACIDPERSEA GRATISSIMA OIL +1 more
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Similarity breakdown
Overall formula74%
Hero ingredients100%
Active ingredients68%
All ingredients32%
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Major Fade Hyper Serum
PillowtalkDerm
Major Fade Hyper Serum
74%
High match
$68.00
Low irritancy

Why it matches

NIACINAMIDECAPRYLIC/CAPRIC TRIGLYCERIDEDIMETHICONE +2 more

Key differences

ALPHA-ARBUTINKOJIC ACIDPERSEA GRATISSIMA OIL +1 more
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Similarity breakdown
Overall formula74%
Hero ingredients100%
Active ingredients68%
All ingredients32%
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BFFECT Acno Anti-Acne Serum
Formotopia
BFFECT Acno Anti-Acne Serum
73%
High match
$14.40
Low irritancy Sponsored

Why it matches

NIACINAMIDEDIMETHICONEGLYCERIN +1 more

Key differences

BUTYROSPERMUM PARKII BUTTERCYCLOPENTASILOXANEGLYCERYL ACRYLATE/ACRYLIC ACID COPOLYMER +2 more
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Similarity breakdown
Overall formula73%
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Post-Breakout Recovery Serum
Daughters of Malay
Post-Breakout Recovery Serum
73%
High match
Low irritancy

Why it matches

NIACINAMIDETRANEXAMIC ACIDCAPRYLIC/CAPRIC TRIGLYCERIDE +2 more

Key differences

ALPHA-ARBUTINPHYTOSPHINGOSINEACETYL GLUCOSAMINE +5 more
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Similarity breakdown
Overall formula73%
Hero ingredients100%
Active ingredients68%
All ingredients24%
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Day Dream Tone and Texture Serum
Bubble Skincare
Day Dream Tone and Texture Serum
72%
High match
Low irritancy

Why it matches

NIACINAMIDEGLYCERINCHOLESTEROL +1 more

Key differences

SODIUM ASCORBYL PHOSPHATEALPHA-ARBUTINCERAMIDE EOP +6 more
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Similarity breakdown
Overall formula72%
Hero ingredients100%
Active ingredients55%
All ingredients28%
View full product details
Buy Aestura Regederm 365 Skin Tightening Capsule Serum in Australia - Korean Skincare Online
AESTURA
Buy Aestura Regederm 365 Skin Tightening Capsule Serum in Australia - Korean Skincare Online
72%
High match
$68.95
Low irritancy

Why it matches

NIACINAMIDEGLYCERINCHOLESTEROL +1 more

Key differences

ADENOSINE3-O-ETHYL ASCORBIC ACIDHYDROXYPROPYL BISPALMITAMIDE MEA +4 more
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Similarity breakdown
Overall formula72%
Hero ingredients100%
Active ingredients55%
All ingredients28%
View full product details
Day Dream Vitamin C + Niacinamide Tone & Texture Serum
hellobubble
Day Dream Vitamin C + Niacinamide Tone & Texture Serum
72%
High match
$17.00
Low irritancy

Why it matches

NIACINAMIDEGLYCERINCHOLESTEROL +1 more

Key differences

SODIUM ASCORBYL PHOSPHATEALPHA-ARBUTINCERAMIDE EOP +6 more
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Similarity breakdown
Overall formula72%
Hero ingredients100%
Active ingredients55%
All ingredients28%
View full product details
Tranexamic Acid 10% Serum
Cos De BAHA
Tranexamic Acid 10% Serum
72%
High match
Low irritancy

Why it matches

NIACINAMIDEDIMETHICONEGLYCERIN +2 more

Key differences

MADECASSOSIDEPANTHENOLCENTELLA ASIATICA EXTRACT +7 more
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Similarity breakdown
Overall formula72%
Hero ingredients100%
Active ingredients55%
All ingredients28%
View full product details
Hyaluronic Global Serum
BY TERRY
Hyaluronic Global Serum
72%
High match
$85.00
Low irritancy

Why it matches

NIACINAMIDECAPRYLIC/CAPRIC TRIGLYCERIDEGLYCERIN +1 more

Key differences

HYALURONIC ACIDHYDROLYZED HYALURONIC ACIDHYDROLYZED SODIUM HYALURONATE +5 more
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Similarity breakdown
Overall formula72%
Hero ingredients100%
Active ingredients55%
All ingredients24%
View full product details
No.5 Vitamin Concentrated Serum
numbuzin
No.5 Vitamin Concentrated Serum
72%
High match
$13.99
Low irritancy

Why it matches

NIACINAMIDECAPRYLIC/CAPRIC TRIGLYCERIDETRANEXAMIC ACID

Key differences

PANTHENOLCHONDRUS CRISPUS EXTRACTSACCHARUM OFFICINARUM EXTRACT +2 more
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Similarity breakdown
Overall formula72%
Hero ingredients100%
Active ingredients41%
All ingredients16%
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Mega Serum Vitamin E Restoring Face Serum
Formula 10.0.6
Mega Serum Vitamin E Restoring Face Serum
70%
High match
Low irritancy

Why it matches

NIACINAMIDEGLYCERINTOCOPHEROL +1 more

Key differences

BAKUCHIOLISOSORBIDE DICAPRYLATEGLYCINE SOJA OIL +4 more
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Similarity breakdown
Overall formula70%
Hero ingredients100%
Active ingredients55%
All ingredients24%
View full product details

About Similarity Scores

Our similarity score compares product formulas based on shared active ingredients, hero ingredients, and overall formula composition. A higher score means a more similar formula.

70%+ - High match
40-69% - Medium match
<40% - Low match

Note: Similarity is based on WIMJ's formula analysis (actives + overall formula similarity). Ingredient concentrations are estimated; products aren't lab-tested. A similar formula doesn't guarantee the same texture or feel.