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Can the product deliver on its promises?

WIMJ summary for sun protection

This product offers a good level of protection against both UVB and UVA rays.

This sunscreen uses organic (so-called "chemical") sunscreen filters. Organic, or "chemical" filters usually provide reliable sun protection and rarely leave a white cast. Sunscreens with organic filters can sting eyes.

This product can be considered "reef safe" because it does not contain the UV filters (oxybenzone and octinoxate) that can be harmful to coral reefs when present in the water in high concentrations.

See a mistake?
Promise
What does the product description say?
"It contains UVA and UVB filters to protect skin against sun damage and a powerful peptide known to boost skins production of collagen for a smoother and firmer complexion."
WIMJ summary for anti-aging

This product can help prevent early signs of skin aging because it offers a good level of broad spectrum sun protection. Sun damage is the main cause of premature skin aging, and protecting your skin from the sun is the best anti-aging strategy.

These ingredients in the product might also be helpful for reducing and preventing fine lines, wrinkles, and skin elasticity, even though there is no conclusive evidence for their effectiveness: palmitoyl tripeptide-38.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Superdrug Optimum Collagen Day Cream"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: arginine, betaine.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: arginine, dimethicone.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: palmitoyl tripeptide-38

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for evens skin tone

This product offers broad spectrum sun protection. It means that it can prevent hyperpigmentation and help keep the skin tone even (sun damage is the main factor causing age spots, darkening of post-acne marks and other discolorations).

See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (squalene) that might be able to help neutralize free radicals in skin to lessen the damage it gets from the UV light (sun). There is not enough evidence to confirm their effectiveness in skin though.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
HIGH
does not meet threshold
LOW
does not meet threshold

How honest is this product?

Promise Can it deliver?
Sun protection
Anti-aging
Moisturizing
Evens skin tone
Anti-oxidation
Total Promises Fulfilled score: 90/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
Enhances the product texture and makes it more spreadable. Helps reduce water loss from the outer layer of skin. Extands the shelf life by preventing bacteria growth
5.4% - 6.6%
A weak sunscreen that protects against the sun rays that cause sunburn (UVB) and is somewhat effective against the UVA rays. It is quite stable and can help stabilize other, more vulnerable, sunscreen ingredients like Avobenzone. It is an organic, or so called "chemical" sunscreen
4.8% - 5.9%
Avobenzone. An organic, or so-called "chemical" UV filter. Protects against both UVA and UVB rays. Needs to be combined with other filters in a formulation to be stable.
3.6% - 4.4%
Uvinul T. A UV filter. Effective against UVB rays. It is photostable. Can increase water resistance properties of the sunscreen. Unfortunately, not approved by the FDA (US) yet
3.2% - 4%
Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin
2% - 2.4%
Ensulizole. A UV filter that is effective against UVB rays. Does not protect against UVA light. It is photostable and can be used to help stabilize other sunscreen ingredients. It is water-soluble meaning that it can help create lighter sunscreen formulations
2.2% - 2.7%
Helps attract water to the upper layer of the skin and improves the product texture
1.4% - 1.7%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
1.3% - 1.6%
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
1% - 1.2%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
0.75% - 1.15%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
0.6% - 0.9%
An amino acid that is naturally present in skin and helps keep it hydrated. When used together with AHAs, it can reduce their irritating effect on the skin
0.5% - 0.75%
Used to create a thicker product consistency and soften the upper layer of the skin
0.5% - 0.75%
Naturally present in skin and helps to attract water to its upper layer
0.45% - 0.65%
Tinosorb S. One of the most effective broad spectrum sunscreen ingredients. Protects from both UVA and UVB rays. It is photostable. Unfortunately, not approved by FDA (US) yet.
0.6% - 0.9%
Helps water and oil mix together
0.45% - 0.65%
Helps preserve products and creates a nice product texture
0.4% - 0.65%
Used as a fragrance. Rarely causes irritation
0.3% - 0.55%
0.35% - 0.6%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.3% - 0.55%
Helps water and oil mix together
0.45% - 0.65%
A silicone that makes products more spreadable and keeps skin smooth. Helps to add gloss to skin and may visually fill in fine lines/wrinkles for short time
0.3% - 0.55%
Helps oil and water mix together
0.35% - 0.65%
Used to adjust the product's pH
0.25% - 0.5%
Maintains the texture of skincare products. Allows the product to spread evenly. Helps oil and water mix together
0.3% - 0.5%
An aromatic blend of unspecified and possibly irritating ingredients
0.25% - 0.45%
A preservative
0.25% - 0.5%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.25% - 0.45%
Used to create a thicker product consistency
0.25% - 0.5%
A good emollient that helps soften the skin and helps repair its barrier function
0.25% - 0.5%
Used to create a thicker product consistency and help soften the upper layer of the skin
0.3% - 0.55%
Stabilizes the product formulation
0.25% - 0.45%
Help attract water to the upper layer of the skin, soften it and support the skin barrier function
0.25% - 0.45%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.25% - 0.45%
A fragrance. A likely allergen and can be irritating
0.2% - 0.4%
Used to stabilize product formulations and help soften the upper layer of the skin
0.3% - 0.5%
A preservative that comes from radishes fermented by a bacteria. New research suggests that the preservation properties in the ingredient come from an ammonium salt that is not present naturally in radish root but used in its cultivation. Is problematic because the exact amount of the preservative agents is difficult to determine
0.2% - 0.4%
A phytosterol that can support skin's barrier function and help the skin stay hydrated
0.25% - 0.5%
An oil that is naturally part of skin sebum that helps to soften its upper layer, reduce water loss and neutralize free radicals. It might be comedogenic. Avoid applying large concentrations (or pure oil) before sun exposure as oxidized squalene can clog pores and lead to skin irritation. Today squalene is mostly derived from vegetable oils or synthetized by yeast
0.25% - 0.45%
A common frangrance that can easily irritate skin, especially if exposed to air, light or heat
0.15% - 0.3%
A fragrance. Potential allergen and can be irritating
0.15% - 0.3%
A fragrance. Can be irritating
0.15% - 0.3%
A fragrance. Is a likely irritant
0.1% - 0.15%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
0.1% - 0.2%

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