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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Transform your anti-ageing skincare regime with the Nourella Maintain Healthy Youthful Skin Active Cream ."
WIMJ summary for anti-aging

This product contains carnosine. This ingredient might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
MEDIUM
does not meet threshold
LOW
does not meet threshold
See a mistake?
Promise
What does the product description say?
"Active Skin Cream"
From product name
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: carnosine, glycerin.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: caprylic/capric triglyceride, dimethicone.

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (carnosine) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
does not meet threshold
LOW
does not meet threshold

How honest is this product?

Promise Can it deliver?
Anti-aging
Moisturizing
Total Promises Fulfilled score: 75/100.

Potential irritants

IRRITANCY
MEDIUM

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
A good mix of fatty acids that forms a protective layer on the skin. Improves the shelf life of products. Derived from coconut and glycerin
6.6% - 8.1%
An emollient that helps soften the skin and create a nice product texture
4.5% - 5.5%
Helps soften the upper layer of the skin
3.3% - 4%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
2.5% - 3.1%
A non-drying alcohol that works to soften the skin and stabilize product formulations helping oil and water mix together
2% - 2.5%
Used to create a thicker product consistency and soften the upper layer of the skin
1.7% - 2.1%
Helps water and oil mix together
1.5% - 1.8%
Used to create a thicker product consistency and soften the upper layer of the skin
1.2% - 1.5%
A type of sugar that is used to support delivery of active ingredients and can enhance their penetration into the skin without disrupting the skin's barrier
1% - 1.2%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
0.75% - 1.15%
A preservative. It helps prevent bacterial growth in cosmetic products
0.6% - 0.85%
Helps water and oil mix together
0.65% - 1%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.5% - 0.75%
Enhances the product texture and makes it more spreadable. Helps reduce water loss from the outer layer of skin. Extands the shelf life by preventing bacteria growth
0.5% - 0.75%
Helps oil and water mix together
0.55% - 0.8%
Three steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
0.4% - 0.6%
Works as a UV filter when used in high concentrations. It is photostable and is effective mostly against the UVB light, with some protection in the UVA range. In small concentrations, used for its ability to improve the color of cosmetic products. Is usually well tolerated by the skin
0.5% - 0.75%
A preservative
0.35% - 0.6%
A typically plant-derived compound that is supposed mimic human collagen. Cannot penetrate the skin barrier so is not particularly useful in skincare products beyond attracting water to the upper layer of the skin
0.35% - 0.6%
An aromatic blend of unspecified and possibly irritating ingredients
0.25% - 0.5%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.25% - 0.5%
Used to adjust pH of the product and can help improve the product's smell
0.25% - 0.5%
An oil from a mixture of different vegetables. Helps soften the upper layer of the skin
0.3% - 0.5%
Helps oil and water mix together
0.25% - 0.45%
Helps to soften the upper layer of the skin
0.25% - 0.45%
Used to absorb oil and can temporarily mattify skin
0.35% - 0.65%
Helps attract water to the upper layer of the skin. Is often used to adjust the pH level of the product
0.2% - 0.4%
A preservative
0.15% - 0.3%
A preservative
0.1% - 0.25%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
0.2% - 0.4%
0.1% - 0.25%
A phytosterol that can support skin's barrier function and help the skin stay hydrated
0.15% - 0.25%
A type of peptide. It attracts water to the upper layer of the skin. It can help neutralize free radicals in skin combatting the sun damage
0.1% - 0.15%

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
MEDIUM
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
LOW
IRRITANCY
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LOW
IRRITANCY
LOW
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LOW
IRRITANCY
MEDIUM
Potential Irritants
All ingredients
See all similar products

Questions

Scientific Sources