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Can the product deliver on its promises?

See a mistake?
Promise
What does the product description say?
"Our next generation anti-wrinkle peptide technology."
WIMJ summary for anti-aging

This product contains acetyl dipeptide-1 cetyl ester, palmitoyl tetrapeptide-7, palmitoyl tripeptide-1. These ingredients might be able to help reduce and prevent fine lines and wrinkles, improve skin elasticity and firmness, but there is not enough evidence that it actually works.

Ingredient Effectiveness Concentration Irritancy
MEDIUM
meets threshold
MEDIUM
meets threshold
MEDIUM
meets threshold
See a mistake?
Promise
What does the product description say?
"Our next generation anti-wrinkle peptide technology."
WIMJ summary for moisturizing

This product can help improve hydration of the skin with the two types of ingredients.

The first type is called “humectants”:
these ingredients help attract water. When humectants are on the surface of the skin, they “pull in” the moisture from the outside environment, or from within deeper layers of the skin. The following ingredients in this product do the job: glycerin, sodium hyaluronate.

This product also contains ingredients called “occlusives”. They help reduce the speed with which our skin loses moisture to the outside environment. These ingredients also help soften the upper layer of the skin, so it feels less tight and nicer to the touch. The following ingredients in this product do the job: butyrospermum parkii butter, dimethicone.

The following ingredients in this product are especially good for supporting the skin barrier and helping with the hydration level: acetyl dipeptide-1 cetyl ester, palmitoyl tetrapeptide-7, palmitoyl tripeptide-1, panthenol

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
HIGH
meets threshold
HIGH
meets threshold
See a mistake?
WIMJ summary for anti-oxidation

This product contains antioxidants (dimethylmethoxy chromanol) that can help neutralize free radicals in skin. By doing so, they can lessen the damage the skin gets from the UV light (sun).

Ingredient Effectiveness Concentration Irritancy
HIGH
meets threshold
LOW
meets threshold
LOW
meets threshold

How honest is this product?

Promise Can it deliver?
Moisturizing
Anti-aging
Total Promises Fulfilled score: 87/100.

Potential irritants

IRRITANCY
HIGH

Ingredients by volume

Ingredient Estimated concentration
Plain old water
45% - 55%
One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant
4.3% - 5.3%
A great moisturising ingredient that softens the skin and reduces water loss from its upper layer. It also can be helpful in protecting skin from free radicals
4.2% - 5.1%
Helps products spread more easily and works as an emollient to soften skin
3.1% - 3.8%
Help soften the upper layer of the skin and create a nice product consistency
2.4% - 2.9%
1.9% - 2.3%
Helps soften the upper layer of the skin
1.6% - 2%
An emollient that softens the skin and forms a protective layer on its surface. Helps water and oil mix together
1.5% - 1.8%
A non-drying alcohol. Works as an emollient. Helps water and oil mix together and creates a nice product texture
1.3% - 1.5%
Produces temporary toning effect. Can help dissolve other ingredients or preserve products
0.95% - 1.15%
A silicone that helps to reduce water loss from the surface of the skin. Can temporarily "fill in" lines and wrinkles, absorb oil, and create a nice product finish
0.75% - 1.1%
Helps soften the upper layer of the skin and can be helpful in restoring the skin barrier function. Might have some anti-oxidant effect
0.6% - 0.9%
Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin
0.5% - 0.75%
Used to create a gel-like product texture, as well as to stabilize emulsions
0.5% - 0.75%
A preservative. It helps prevent bacterial growth in cosmetic products
0.45% - 0.65%
A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.
0.45% - 0.65%
Helps oil and water mix together
0.45% - 0.65%
Helps attract water to the upper layer of the skin and can help improve skin barrier function
0.3% - 0.6%
An aromatic blend of unspecified and possibly irritating ingredients
0.3% - 0.5%
Helps preserve products and creates a nice product texture
0.3% - 0.55%
Helps oil and water mix together and can enhance the penetration of other ingredients into the skin. It can be irritating
0.25% - 0.45%
One of the best moisturizing ingredients. Attracts water into the upper layer of the skin
0.25% - 0.45%
A vitamin C derivative that is more stable but less potent than pure form of vitamin C. Has a potential to boost collagen production, nutralise free radicals and reduce hyperpigmentation, but the required concentration is likely to be much higher than for the pure form of vitamin C, limiting the ingredient's effectiveness in products
0.25% - 0.45%
Three steps removed from the active form of vitamin A - retinoic acid. To have an effect in the skin, it first needs to be converted twice to become the retinoic acid. This means it is less potent than retinol, but could also be less irritating. Once converted to the retinoic acid in the skin, it helps against all signs of aging, improves skin cell turnover and helps fight blemishes and clogged pores. However, in many cosmetic formulations, it is used in a concentration that is too low to have the full effect
0.25% - 0.4%
A preservative
0.25% - 0.45%
Helps to dissolve other ingredients in a formulation. Slows down the rate of product drying
0.2% - 0.4%
A type of silicone that helps to create nice product texture and is used as an anti-foaming agent
0.25% - 0.5%
A plant extract that might be helpful in neutralizing free radicals and have a skin lightening effect if used in high enough concentrations
0.25% - 0.45%
Helps attract water to the upper layer of the skin. Might have some anti-oxidant properties
0.25% - 0.4%
Helps to stabilize the product formulation
0.25% - 0.45%
Helps oil and water mix together
0.25% - 0.45%
Helps water and oil mix together
0.25% - 0.45%
Can work as an exfoliant but is typically used to adjust the product pH
0.25% - 0.4%
A plant extract that might have some anti-inflammatory properties, but solid evidence is lacking. It can be irritating
0.25% - 0.45%
Helps create a thicker or gel-like product texture. It is not a surfactant but can be used in gentle cleansing formulations
0.2% - 0.4%
Can help neutralize free radicals in skin
0.2% - 0.4%
A plant extract that might help neutralize free radicals in skin
0.2% - 0.35%
Helps oil and water mix together
0.2% - 0.4%
Used to thicken product formulations and create gel-like textures
0.2% - 0.35%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
0.2% - 0.35%
0.15% - 0.3%
A preservative
0.1% - 0.2%
A preservative
0.15% - 0.25%
Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself
0.15% - 0.25%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
0.1% - 0.25%
A type of peptide. Peptides are excellent moisturizers and might be able support collagen production reducing fine lines and wrinkles
0.1% - 0.25%

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Price
WIMJ similarity score
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Irritancy
IRRITANCY
HIGH
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
MEDIUM
IRRITANCY
HIGH
Potential Irritants
All ingredients
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Questions

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