No7 Prime Forever Transformative Gel-Oil-Milk Cleanser

No7 Prime Forever Transformative Gel-Oil-Milk Cleanser

Efficacy100/100IrritancyMedium

Works for

Cleansing
Sucrose laurate, Sucrose stearate + 1 more
Cleanses gently
What the product description says
“Prime Forever™ Transformative Gel-Oil-Milk Cleanser”
Source: No7 US

This product works by removing dirt and oil from the surface of the skin. It uses a combination of mild cleansing agents (decyl glucoside, sucrose laurate, sucrose stearate) and should be able to cleanse the skin gently. Still keep in mind that any cleansing can disrupt the skin barrier, and most people do not need to cleanse their skin more than once per day.

Even though this formulation is mild, the following cleansing agents could trigger an irritation or allergy for some people: decyl glucoside

Sucrose laurateEffect: HighHelps oil and water mix together. Can be used as a cleansing agent~4.3–6.4%
Sucrose stearateEffect: HighHelps water and oil mix together~3.2–4.8%
Decyl glucosideEffect: HighHelps oil and water mix together. Can be irritating~0.35–0.8%
Anti-blemish
Side benefit · Niacinamide, Camellia sinensis leaf extract
Works well

This product can help reduce breakouts and clogged pores because it contains the following ingredient: niacinamide. This ingredient is used for treating acne and can have a noticeable effect.

NiacinamideHeroEffect: HighIs proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production~2.3–3.5%
Camellia sinensis leaf extractEffect: LowCan contain potent anti-oxidant compounds (abbreviated ECG, GCG, EGC, and EGCG) that might help protect the skin from free radicals. Can help calm down inflammation and has some anti-bacterial properties. Unfortunately, these antioxidants are unstable and lose their effectiveness very quickly in products. The concentration of the antioxidant compounds in the extract also tends to be low to be effective in topical formulation~0.5–1.2%

Can it cause trouble?

Irritancy
2 strong irritants: Alcohol, Myrtus communis leaf extract
Medium risk
We flagged 9 ingredients with irritancy potential. Severity depends on your sensitivity threshold; the table lists the worst offenders first.
IngredientFunctionIrritationEst. amount
AlcoholCan be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial propertiesHigh~1.4–2.1%est.
3-o-ethyl ascorbic acidA vitamin C derivative that is more stable but less potent than pure form of vitamin C. Can help neutralize free radicals and help reduce hyperpigmentation, but the required concentration is likely to be much higher than for the pure form of vitamin C, limiting the ingredient's effectiveness in productsHigh~0.95–1.4%est.
Prunus persica leaf extractMight be helpful in supporting collagen and ellastin production but solid research is lacking. Could be irritatingHigh~0.55–1.25%est.
Decyl glucosideHelps oil and water mix together. Can be irritatingHigh~0.35–0.8%est.
Myrtus communis leaf extractA plant extract that contains an essential oil and often used for its fragrance. Can be irritating. It has some anti-bacterial and anti-oxidant propertiesHigh~0.1–0.5%est.
Tocopheryl acetateA more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.Medium~1.6–2.5%est.
Pentylene glycolUsed to preserve products, dissolve other ingredients and create a nice product textureMedium~0.45–1%est.
Pyrus malus fruit extractCan have some moisturizing properties due to its sugar contentMedium~0.15–0.65%est.
Rubus idaeus fruit extractA fruit extract that might have some anti-oxidant properties but evidence of effectiveness in skin is lackingMedium~0.15–0.55%est.
Comedogenic
Clean of flagged comedogenic ingredients
None flagged

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Ingredients

Filter by role to see what each ingredient is doing.

Coco-caprylate/caprate~23–34%
Formula
Irritation risk
Low
Works for
Moisturizing

Helps to soften the upper layer of the skin without creating a greasy texture

More about Coco-caprylate/caprate
Glycerin~4.8–7.1%
Formula
Irritation risk
Low
Works for
Moisturizing

One of the best moisturizing ingredients. Naturally present in skin. It attracts water to the upper layer of the skin working as a humectant

More about Glycerin
Water~5.2–7.8%
Formula
Irritation risk
Low

Plain old water

More about Water
Sucrose laurate~4.3–6.4%
Formula
Irritation risk
Low
Works for
Cleansing

Helps oil and water mix together. Can be used as a cleansing agent

More about Sucrose laurate
Sucrose stearate~3.2–4.8%
Formula
Irritation risk
Low
Works for
Cleansing

Helps water and oil mix together

More about Sucrose stearate
Niacinamide~2.3–3.5%
Hero · Anti-blemish
Irritation risk
Low
Works for
Anti-agingEvens skin toneAnti-blemishMoisturizingReduces irritationAntibacterialAnti-inflammatoryReduces redness

Is proven to be effective in reducing blemishes, evening out skin tone and helping to improve lines and wrinkles. It helps the skin to repair sun damage, calm down inflammation and keep maintain good levels of moisture. The concentration of about 2% is effective for supporting the skin barrier and evening out the skin tone. Concentration of 4-6% is better for helping with acne and balancing the sebum production

More about Niacinamide
Tocopheryl acetate~1.6–2.5%
Irritant · medium
Irritation risk
Medium
Works for
Anti-oxidation

A more stable but less bio-available form of vitamin E compared to Tocopherol. Might help moisturize and protect the skin from free radicals, but mostly used in low concentrations to stabilize other ingredients.

More about Tocopheryl acetate
Alcohol~1.4–2.1%
Irritant · high
Irritation risk
High
Works for
Antibacterial

Can be drying and contribute to skin irritation. Used in formulars to dissolve other ingredients, create a thinner product consistency or for its antibacterial properties

More about Alcohol
Tocopherol~1.1–1.6%
Formula
Irritation risk
Low
Works for
Anti-oxidationAnti-agingAnti-inflammatoryMoisturizing

Pure form of vitamin E. Can help moisturise and protect the skin from free radicals. Often used to help stabilise other ingredients or the formula itself

More about Tocopherol
3-o-ethyl ascorbic acid~0.95–1.4%
Irritant · high
Irritation risk
High
Works for
Evens skin toneAnti-oxidationAnti-aging

A vitamin C derivative that is more stable but less potent than pure form of vitamin C. Can help neutralize free radicals and help reduce hyperpigmentation, but the required concentration is likely to be much higher than for the pure form of vitamin C, limiting the ingredient's effectiveness in products

More about 3-o-ethyl ascorbic acid
Butylene glycol~0.55–1.3%
Formula
Irritation risk
Low
Works for
Moisturizing

Used to create a nice product texture and help delivery of other ingredients. Might be somewhat helpful in attracting water to the upper layer of the skin

More about Butylene glycol
Camellia sinensis leaf extract~0.5–1.2%
Formula
Irritation risk
Low
Works for
Anti-oxidationAntibacterialAnti-agingAnti-blemishMoisturizingEvens skin tone

Can contain potent anti-oxidant compounds (abbreviated ECG, GCG, EGC, and EGCG) that might help protect the skin from free radicals. Can help calm down inflammation and has some anti-bacterial properties. Unfortunately, these antioxidants are unstable and lose their effectiveness very quickly in products. The concentration of the antioxidant compounds in the extract also tends to be low to be effective in topical formulation

More about Camellia sinensis leaf extract
Prunus persica leaf extract~0.55–1.25%
Irritant · high
Irritation risk
High
Works for
Anti-aging

Might be helpful in supporting collagen and ellastin production but solid research is lacking. Could be irritating

More about Prunus persica leaf extract
Dimethylmethoxy chromanol~0.45–1.05%
Formula
Irritation risk
Low
Works for
Anti-oxidation

Can help neutralize free radicals in skin

More about Dimethylmethoxy chromanol
Hydrolyzed rice protein~0.4–0.95%
Formula
Irritation risk
Low
Works for
MoisturizingAnti-oxidation

Helps attract water to the upper layer of the skin. Might have some anti-oxidant properties

More about Hydrolyzed rice protein
Pentylene glycol~0.45–1%
Irritant · medium
Irritation risk
Medium
Works for
Moisturizing

Used to preserve products, dissolve other ingredients and create a nice product texture

More about Pentylene glycol
Propanediol~0.3–0.75%
Formula
Irritation risk
Low

Acts as a solvent for other ingredients. Speeds up the absorption of other ingredients into the skin

More about Propanediol
Decyl glucoside~0.35–0.8%
Irritant · high
Irritation risk
High
Works for
Cleansing

Helps oil and water mix together. Can be irritating

More about Decyl glucoside
Pyrus malus fruit extract~0.15–0.65%
Irritant · medium
Irritation risk
Medium
Works for
MoisturizingAnti-oxidation

Can have some moisturizing properties due to its sugar content

More about Pyrus malus fruit extract
Rubus idaeus fruit extract~0.15–0.55%
Irritant · medium
Irritation risk
Medium
Works for
Anti-oxidation

A fruit extract that might have some anti-oxidant properties but evidence of effectiveness in skin is lacking

More about Rubus idaeus fruit extract
Myrtus communis leaf extract~0.1–0.5%
Irritant · high
Irritation risk
High
Works for
AntibacterialAnti-oxidation

A plant extract that contains an essential oil and often used for its fragrance. Can be irritating. It has some anti-bacterial and anti-oxidant properties

More about Myrtus communis leaf extract
Sodium benzoate~0.1–0.35%
Formula
Irritation risk
Low

A preservative

More about Sodium benzoate
Palmitoyl tetrapeptide-94
Not recognized
Palmitoyl tetrapeptide-95
Not recognized
Ingredient list view

Coco-caprylate/caprate, Glycerin, Water, Sucrose laurate, Sucrose stearate, Niacinamide, Tocopheryl acetate, Alcohol, Tocopherol, 3-o-ethyl ascorbic acid, Butylene glycol, Camellia sinensis leaf extract, Prunus persica leaf extract, Dimethylmethoxy chromanol, Hydrolyzed rice protein, Pentylene glycol, Propanediol, Decyl glucoside, Pyrus malus fruit extract, Rubus idaeus fruit extract, Myrtus communis leaf extract, Sodium benzoate, Unknown, Unknown

Compare prices

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Amazon USPrice as of 11/10 00:04 GMT
$14.99
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No7 US5.2 fl oz
$19.99
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Worth comparing, line by line.

Match % combines shared ingredients, the first five ingredients, shared actives and hero ingredients, irritancy (lower counts in the alternative's favour), texture and body area. Only products in the same routine step are compared.

Side-by-side comparison of this product against its closest alternatives
No7Prime Forever Transformative Gel-Oil-Milk CleanserYOUR PRODUCTNaturiumNiacinamide Cleansing Gelée 3%MixaAnti-Imperfection Comfort CleanserSkincare by Dr VMicellar Gel Wash
Match—75%74%73%
Price$19.99$17.88−$2.11$7.23−$12.76$25.46+$5.47
Shared key ingredients—3 of 92 of 93 of 9
Key difference—Sodium HyaluronateSalicylic AcidLactic Acid
Irritancy Medium Low Low Low
Drying alcohol Contains drying alcohol ———
View product Shop Shop Shop

More alternatives: La Roche-Posay Lipikar Syndet AP+ Body & Face WashOlay Hydrating Facial Cleanser, Hyaluronic Acid, for Normal Skin, Fragrance-Free

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Sources cited in this review

Every concentration estimate and effectiveness label is anchored to one of these 13 studies and safety reviews.

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
    Vitamin E in dermatologyncbi.nlm.nih.gov
  6. 6
    Vitamin E and Skin Healthlpi.oregonstate.edu
No7 Prime Forever Transformative Gel-Oil-Milk Cleanser
No7Prime Forever Transformative Gel-Oil-Milk Cleanser

Affiliate links · As an Amazon Associate, WIMJ earns from qualifying purchases.

As an Amazon Associate, WIMJ earns from qualifying purchases.